This is a pitch deck for a new and first start-up of e-scooters in Morocco

1. Changing Africa, one scooter at a
time.01

2. PROBLEM02
Pollution
Casablanca is ranked sixth most polluted city in the world in 2016.
Price
Traffic jams & Lack of public transport
Is an important concern to citizens of Morocco, moving around the city should not be expensive.
Casablanca is one of the biggest cities and busiest cities in Africa, yet, there's a visible lack of transit
transportation, and trust me, you don't want to get stuck in traffic here.

3. SOLUTIONS
NO COMMITMENT
ELECTRIC
ACCESSIBILITY
We take care of the boring stuff, you just
have to enjoy your ride.
Using electric scooter instead of oil-
dependant cars will reduce pollution
drastically
A fleet of e-scooter is roughly an average
car's size, and you don't have to wait
hours for a scooter, you'll find one
closeby.
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4. The scoutR app is under construction, it will
be available for a private demo very soon
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5. Birth of
A timeline on our ideal launch points, we
will start by providing to the citizens of
Casablanca a small fleet for a test run,
and then we will analyse the results and
finally launch it.
scoutR BETA (25 scooters)
December 2020, Casablanca
Expand the fleet and add
a new payment method
February/March 2021
Launch of Mobile app
(iOS & Android)
January 2021
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6. 06TIMING
COVID 19 AND LOCKDOWN
People do not want to stay in crowded places anymore. And
lockdown is up in Morocco, citizens are looking for new ways of
entertainment. Who doesn't like a fresh start.
NO COMPETITION.
Morocco is a market free of competition by big corporations such
as Lime and Bird, this is the best timing for our launch.

7. TRACTION
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The scooter rental market is estimated
to grow from 2.5 billion USD in 2019 to
10.1 billion by 2027
The rising demand of economical and
convenient alternatives for
transporation are expected to fuel the
scooter rental market
Bird became the fastest company to
ever reach a billion-dollar valuation,
that gives an idea how profitable the
market is
We are out to
connect Africa.

8. TARGET
MARKET
Who are our customers?
08 John Doe
22 years old, always late
to his job because of
traffic. Jane Doe
35 years old, loves
to take long walks by
the beach.

9. Direct
Competitors
Indirect
Competitors
A market this big, it's obvious that
there's a lot of competitiors right?
Well I'm afraid that you are
wrong, because there is NONE.

10. 10
Competitive
Advantages
NO DIRECT COMPETITORS
It will give us a head start on being the first on the market, we
must seize this opportunity before it changes.
CAREEM & UBER
Careem and Uber are focused on taxis in Morocco, but with
traffic, more and more people are considering micromobility.
LIME
By far the biggest e-scooter rental company in the world, but it
won't take them long to discover this huge market, there is
already some operations in Rwanda
BIRD
The first kickstarter to reach "unicorn" level, is going to inspire it
to make a change in Africa.

11. We will start by purchasing a scooter sharing
software that unlocks the scooters after payment,
and prevents theft .
We will include other payment methods such as
prepaid cards that you can find in scoutR recharging
stations
We will do a series of ad campaigns that includes
social media influencers and voucher codes.Business Model
How we plan to make money
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12. STEP 1
Expand to another city,
Rabat.
STEP 4
Expand eletric bicycle
fleet and put up stations
in every block
STEP 3
Launch our electric
bicycle fleet
STEP 2
Make a monthly
subscription deal for
users
Future Roadmap
After launching our fleets like previously
mentionned, we will focus on expansion and
customer relations.
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13. CONTACT US
+212 693-30-50-90
elkhiar00@gmail.com
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