Schibsted Tech Polska at Stavanger Hackathon 2015: Tinder your news

Editor's Notes

1. problem presentation     - current news applications focus on providing news the old-fashioned, boring way     - why scroll when all you want is to reach information?     - why does this website serve me content I'm not interested in?
2. Tinder-like way of presenting news        * USER EXPERIENCE     - simplicity over complexity (only one news at a time)     - content over layout (no additional waterfalls and distracting elements)    
3. NASTEPNY     * FEEDBACK     - intuition over convention     - opinions over comments (possibility to give feedback)
4. * target market     - youth,     - have 5 minutes of spare time,     - want to actively affect content which is served to them by the media
5. but why use newser from editor standpoint?     - has potential to generate buzz,     - instant feedback from users     - allows to momentarily identify viral potential or general negative reception, GADGETS!     - special function - shake loads power-article (quite like powersong in Nike Running but better),     BUSINESS     - possibility to opt out of humorous app behaviour (broadens target audience beyond youth)     - serving content based on collected user preferences     - login with spid, (and possible somewhere along the road with facebook to be able co aggregate info about groups)     - include adverts after few read articles (weather based, regular); ability do give feedback on the ad itself!     - based on user activity we will present him with rewards for specific categories, times of day and night, local businesses (beacons allow for ads, promos etc.) - this could be a good approach at utilizing gameification strateg-§za`z` § 1£ £ ~Aaq 2A
6. team (about our team)     - team consists of experienced developers whose main focus has lately been on media solutions
7. if you want to see our app, come and ask! we will gladly show it to you TOO FEW TIME! NO APP IN APP STORE ANY QUESTIONS?