The document provides examples of visual design, branding, and identity work completed by Ryan Wheaton for various breweries and beer festivals. It includes rebranding projects for Boonville Beer Festival, Anderson Valley Brewery beers, Denver Beer Co, Tap 25 taproom, Blaker Brewing, and Matchwood Brewing Co. It also shows tap handle designs for Pioneer Beer Co, Rogue Ales, and various others. Additional work includes packaging and illustration for Santa Clara Valley Brewing, a poster for Miner Wines, and exploration of an original and redesigned logo for Blaker Brewing.
The fifth annual release of Fundamental Observation, Bottle Logic Brewing’s chart-topping Bourbon Barrel Aged Imperial Vanilla Stout, is here! This “liquid brownie batter” was aged in a combination of Buffalo Trace, Woodford Reserve, Four Roses, Heaven Hill, and Knob Creek bourbon barrels and finishes out at a mighty 13.55% ABV. Each barrel saw multiple additions of Madagascar vanilla beans, ultimately aging the finished batch of beer with hundreds of pounds over the course of a year.
https://www.delmesaliquor.com/
A million dollar view! This luxury home overlooking conservation land in exclusive Gordon Woods soars 100 feet above the Credit River. When the trees lose their leaves the prestigious Mississauga Golf and Country Club is visible in the distance. Privacy. Luxury. An entertainment playground designed for families (there's a putting green on the side lawn!). It's all here. Homeowners May and Francis are well aware that their reno rivals the atmosphere of a high-end resort — that's exactly how they planned it.
Spectrum Fine Homes Design & Build Interior RemodelSusanSpectrum
An interior update of a not-so-old home for a young family in the San Francisco Bay Area using Sustainable Design & Green Building sensitivity, methods, and materials.
The fifth annual release of Fundamental Observation, Bottle Logic Brewing’s chart-topping Bourbon Barrel Aged Imperial Vanilla Stout, is here! This “liquid brownie batter” was aged in a combination of Buffalo Trace, Woodford Reserve, Four Roses, Heaven Hill, and Knob Creek bourbon barrels and finishes out at a mighty 13.55% ABV. Each barrel saw multiple additions of Madagascar vanilla beans, ultimately aging the finished batch of beer with hundreds of pounds over the course of a year.
https://www.delmesaliquor.com/
A million dollar view! This luxury home overlooking conservation land in exclusive Gordon Woods soars 100 feet above the Credit River. When the trees lose their leaves the prestigious Mississauga Golf and Country Club is visible in the distance. Privacy. Luxury. An entertainment playground designed for families (there's a putting green on the side lawn!). It's all here. Homeowners May and Francis are well aware that their reno rivals the atmosphere of a high-end resort — that's exactly how they planned it.
Spectrum Fine Homes Design & Build Interior RemodelSusanSpectrum
An interior update of a not-so-old home for a young family in the San Francisco Bay Area using Sustainable Design & Green Building sensitivity, methods, and materials.
Bols Genever is an ancient recipe that was lost for years... Genever is the #1 spirit in Holland and used to be the drink of choice in America before prohibition
Bols Genever is an ancient recipe that was lost for years... Genever is the #1 spirit in Holland and used to be the drink of choice in America before prohibition
Assigned creative director of branding team for Fiddlehead Brewery located in Shelburne, Vermont. Tasked with creating logo, tagline, and tap handle. Conducted competitive analysis of other breweries in the region. Responsible for assembling a social media campaign aimed to bring more customers to businesses supplying Fiddlehead products. Due to strong presentation skills, I was tasked with designing, creating, and implementing an all-inclusive PowerPoint presentation, encompassing all aspects of our new brand. Led presentation to the class earning an A, as well as a first place rank.
Assigned creative director of branding team for Fiddlehead Brewery located in Shelburne, Vermont. Tasked with creating logo, tagline, and tap handle. Conducted competitive analysis of beers in the region. Responsible for assembling a social media campaign aimed to bring more customers to businesses supplying Fiddlehead products. Due to strong presentation skills, I was tasked with designing, creating, and implementing an all-inclusive PowerPoint presentation, encompassing all aspects of our new brand. Led presentation to the class earning an A, as well as a first place rank.
Another beer launch, maybe...But we decided to give it a twist by bringing a different view on the market. Neon Beer by Baltika launch campaign was driven by very different understanding of the young generation in Russia.
Cocoon Group has been designing beers in ‘New Europe’ for almost 2 decades. In that time, we’ve built up a pretty good understanding of what makes beer design work in this part of the world. On the fol- lowing pages, in an easy-to-follow A to Z format, we showcase some of our favorite recent (and not so recent) beer projects, as well as share some of our knowledge of the category and the region. Please sit back, relax, and we hope our little show gives you a better sense of what makes a truly great ‘New European’ beer design. For more of our beer work, please check out azbeer.cg-eu.com
My presentation for Top Grads 2009, a complete strategic marketing plan for a Vancouver microbrewery. Never complete without the actual delivery, but solid nonetheless.
Rebranding Ballast Point Brewing & SpiritsMiresBall
Our work for Ballast Point laid the groundwork for a regional, national and international craft brewing and spirits brand that truly knows no boundaries.
Top 5 Indian Style Modular Kitchen DesignsFinzo Kitchens
Get the perfect modular kitchen in Gurgaon at Finzo! We offer high-quality, custom-designed kitchens at the best prices. Wardrobes and home & office furniture are also available. Free consultation! Best Quality Luxury Modular kitchen in Gurgaon available at best price. All types of Modular Kitchens are available U Shaped Modular kitchens, L Shaped Modular Kitchen, G Shaped Modular Kitchens, Inline Modular Kitchens and Italian Modular Kitchen.
Expert Accessory Dwelling Unit (ADU) Drafting ServicesResDraft
Whether you’re looking to create a guest house, a rental unit, or a private retreat, our experienced team will design a space that complements your existing home and maximizes your investment. We provide personalized, comprehensive expert accessory dwelling unit (ADU)drafting solutions tailored to your needs, ensuring a seamless process from concept to completion.
You could be a professional graphic designer and still make mistakes. There is always the possibility of human error. On the other hand if you’re not a designer, the chances of making some common graphic design mistakes are even higher. Because you don’t know what you don’t know. That’s where this blog comes in. To make your job easier and help you create better designs, we have put together a list of common graphic design mistakes that you need to avoid.
Between Filth and Fortune- Urban Cattle Foraging Realities by Devi S Nair, An...Mansi Shah
This study examines cattle rearing in urban and rural settings, focusing on milk production and consumption. By exploring a case in Ahmedabad, it highlights the challenges and processes in dairy farming across different environments, emphasising the need for sustainable practices and the essential role of milk in daily consumption.
Transforming Brand Perception and Boosting Profitabilityaaryangarg12
In today's digital era, the dynamics of brand perception, consumer behavior, and profitability have been profoundly reshaped by the synergy of branding, social media, and website design. This research paper investigates the transformative power of these elements in influencing how individuals perceive brands and products and how this transformation can be harnessed to drive sales and profitability for businesses.
Through an exploration of brand psychology and consumer behavior, this study sheds light on the intricate ways in which effective branding strategies, strategic social media engagement, and user-centric website design contribute to altering consumers' perceptions. We delve into the principles that underlie successful brand transformations, examining how visual identity, messaging, and storytelling can captivate and resonate with target audiences.
Methodologically, this research employs a comprehensive approach, combining qualitative and quantitative analyses. Real-world case studies illustrate the impact of branding, social media campaigns, and website redesigns on consumer perception, sales figures, and profitability. We assess the various metrics, including brand awareness, customer engagement, conversion rates, and revenue growth, to measure the effectiveness of these strategies.
The results underscore the pivotal role of cohesive branding, social media influence, and website usability in shaping positive brand perceptions, influencing consumer decisions, and ultimately bolstering sales and profitability. This paper provides actionable insights and strategic recommendations for businesses seeking to leverage branding, social media, and website design as potent tools to enhance their market position and financial success.
Transforming Brand Perception and Boosting Profitability
Ryan Wheaton Craft Beer Portfolio
1. RYA N W H EATON
PORTFOLIO
VISUAL DESIGN | BRANDING | WEB & APP DESIGN
2. BEFORE REDESIGN
B O ON V I LLE
B E E R
F E ST I VA L
IDENTITY
For their 20th anniversary, the legendary
Boonville Beer Festival was ready for a
new look. A new identity was designed
and implemented for tickets, glasses,
promotional posters and web graphics.
3. GAT L I N
DA M NO SUS
IDENTITY
For a special series of beers, Anderson Valley Brewery
was looking for new packaging and brand identity.
The valley’s very unique language, Boontling, offers a
fun and playful history for the brand.
4.
5. PION E E R B E E R
C OM PA N Y
TAP DESIGN
A newer brewery that has an established visual brand
needed a tap handle designed. The blue waves were
used from previous branding elements and used as
a theme on the tap. In keeping with a nautical look,
the addition of wood and rope helps keep the theme
strong and adds visual interest.
WORK COMPLETED FOR:
The Alison Group
6. DE N V E R B E E R C O
SIGN DESIGN
Pulling elements from packaging and the interior of Denver
Beer Co’s brewery, this a-frame chalkboard represents the
brand well and catches attention.
WORK COMPLETED FOR:
The Alison Group
7. RO GU E A LE S
TAP DESIGN
For general use, specialty beers, or any beer released that
doesn’t have a branded tap handle established, Rogue
wanted a tap handle that was versatile to use. With an
interchangeable name plate on the front and back, this
tap handle would be used for any beer that didn’t have an
accompanying tap handle.
WORK COMPLETED FOR:
The Alison Group
8. VA R IOUS TA P H A N DLE DE S IGNS
WORK COMPLETED FOR:
The Alison Group
9. SA N TA C LA R A VA LLEY B R EW I NG
BRANDING | PACKAGING | ILLUSTRATION
SCVB is making a transition from bottle packaging to cans and needed a new look. This specialty seasonal
brew matches the same overall design and brand system as existing labels with an extra touch.
10. M I N E R W I N E S
RO C K
PRINT
Miner Family Wines was one of the main sponsors
of the Bottle Rock Music festival in Napa Valley,
California. Miner hosted a VIP area that had special
music acts performing. In order to help promote
the special events, a Miner Wines Rock poster was
designed for the festival.
11. BEFORE REDESIGN
TA P 2 5
IDENTITY
Tap 25 is a taproom located in Livermore, California
with a new location opening in Vermont. With their
growing success Tap 25 was looking for a rebrand
that would pay some tribute to their existing logo, but
would present a polished and professional look.
12.
13. B LA K E R
B R EW I NG
IDENTITY | BRANDING
Blaker brewing came to me with bits and pieces of a
brewing operation with a full brewery about to break
ground. Through a branding exploration process, we
ended up creating a solid brand identity along with
finding some vision for future branding efforts. With
a family farm history, along with some of the newest
technology in farming and sustainability, one of the
main concepts for the beer branding was
“a look into the past with a vision towards the future.”
CULTIVATE YOUR CRAFT
14. ESEST 2016T 2016T 2016T 2016
EST. 2016
turlock, ca
BLA
KER bre
w
ing
ORIGINAL LOGO
LOGO REDESIGN EXPLORATION
15.
16.
17. M ATC H WO OD
B R EW I NG
C OM PA N Y
IDENTITY | BRANDING
Sandpoint, Idaho and it’s surrounding area is also
known as Matchwood from it’s historic days of making
matches from the local pine trees. Matchwood
Brewing Co. is about to break ground and bring great
craft beer to the small tourist driven town. The owners
wanted to pay tribute to the history of the area, plus
be warm and inviting.
