Information about empowerment

1. W.O.M.A.N
Gosangi Vigneshwari
Pitch Deck
Name on the Wadhwani Foundation Platform – FF com
Nusrath Fatima

2. Who We Are
In contemporary society, women are confronted with a concerning rise in vaginal cancers, with one
of the major contributing factors being the prolonged use of conventional sanitary napkins. These
widely-used products often contain synthetic materials and chemicals that can lead to various
health issues, posing a serious threat to women's well-being.
Why
Environmental Impact: The production and disposal of traditional sanitary napkins contribute to
environmental pollution. The non-biodegradable nature of these products exacerbates the
problem, causing long-lasting harm to the ecosystem.
Health Concerns: Prolonged use of synthetic materials can disrupt the natural pH balance of the
vaginal area, leading to infections.
What
• By addressing the problem of vaginal cancers linked to conventional sanitary napkin usage
through the introduction of eco-friendly alternatives, this initiative not only safeguards
women's health but also contributes to environmental sustainability.
How

3. Problem/Opportunity
Context:
• Health-Conscious: Our sanitary napkins are crafted
from banana trunks, a natural and chemical-free
material. Say goodbye to the worries of exposure to
harmful substances that could jeopardize your well-
being.
Problem:
• Inefficient supply chain leading to In
contemporary society, women are confronted
with a concerning rise in vaginal cancers, with
one of the major contributing factors being the
prolonged use of conventional sanitary
napkins. These widely-used products often
contain synthetic materials and chemicals that
can lead to various health issues, posing a
serious threat to women's well-being.
Alternatives:
• Introducing eco-friendly sanitary napkins made
from banana trunks presents a sustainable and
health-conscious alternative. Banana trunks, a
byproduct of banana cultivation, offer a natural
and biodegradable material for sanitary products.
Customers:
• Female
• From the age group of
• 12-24
• 25-34
• 35-44
• 45-54
• 55+
Emotional Impact:
Try Our Product: Make the switch to a healthier and
more sustainable choice. Try our banana trunk-
based sanitary napkins and experience the
difference firsthand.
Spread the Word: Help us raise awareness about
the potential health risks of conventional sanitary
napkins and the benefits of our eco-friendly
alternative. Share your positive experiences and
encourage others to make the switch.
Quantifiable Impact:
Eco- Friendly Product
Alternative Shortcomings:
• Research and Development
• Partnerships with Banana Farms
• Education and Awareness Campaigns
• Market Availability
• Affordability

4. 21
9
people said that
they don’t need
any new solution
people agree that the
problem needs to be
solved
Customer Interviews And Surveys
In your opinion, does the Banana Fiber Pads in India need a solution to address the issues of Ecofriendly, Health Issues
Survey Link https://docs.google.com/forms/d/1Dp-
w5M0ol4Lke0vgeWUE8NIFo80sqiB0Vw5c8K29AdI/edit

5. Customer Interviews And Surveys
0
12
14
1
0
Age
What is your age?
18-24
25-34
35-44
45-54
55+
12
6
5
4
How long have you been using [WOMAN] eco-friendly sanitary napkins?
Less than a month
1-3 months
3-6 months
More than 6 months…
7
15
4
1
Please rate your overall satisfaction with our eco-friendly sanitary napkins on a scale from
1 to 5 (1 being very dissatisfied, 5 being very satisfied).
10
8
2
7
Have you noticed a change in your environmental impact awareness since using
[WOMAN] eco-friendly sanitary napkins?
Yes
I have become more aware of the environmental impact of traditional sanitary
products.

6. 27
TAM
Total Addressable Market: 27 crore people in India
SAM
Serviceable Addressable Market: 5.58 lakhs (558,000) people in Punjab
SOM
Share of Market: 1.62 lakhs (162,000) people in Mohali, approximately 18% of Mohali the
population.
04
1.6
5.5
TAM
SAM
SOM
TAM
SAM
SOM
Crores
Lakhs
Lakhs
Link
Market Size

7. Link
Customer Segment and Niche
Target
SOM
1,62,000
Popular
132000
Niche
30000
Cultural and
Religious
Institutions
2,000
Wedding Proposal
Planners
6,000
Flower Shop near
Religious
Institutions
22,000
Age Group: 12- 45
Niche segment
Customer segment
It Involves in the age group of 12 years
– 55 years estimated

8. Quality-
conscious
Ambitious
Community-
focused
Pricing-
conscious
• Erin, a 32-year-old marketing professional, is
passionate about living a sustainable and healthy
lifestyle. Concerned about the environmental impact
of everyday products, Erin actively seeks eco-friendly
alternatives. Her journey towards a greener lifestyle
began when she realized the potential health risks
associated with conventional sanitary napkins. This
realization sparked her quest for a sustainable and
health-conscious solution, leading her to discover our
startup's eco-friendly sanitary napkins made from
banana trunks.
•
Bio
ERIN
Age: 35
Customer Persona
Goals and Motivations:
• Erin's primary goal is to make choices that align with her values.
She aspires to reduce her environmental footprint while
prioritizing her health. Erin aims to inspire her peers and
contribute to a positive change in the world by adopting
sustainable practices. In her personal and professional life, she
seeks products that resonate with her values and beliefs.
• Sustainable, Health conscious, Transparent, Inspired, Greener
•
Challenges and Pain Points:
• Erin is frustrated with the limited availability of eco-friendly
alternatives in the feminine hygiene market. She often finds it
challenging to navigate through misleading greenwashing tactics
used by some brands. The lack of transparency regarding the
materials used in conventional sanitary products and their potential
health impact is a source of constant frustration for Erin.
•
Flower Shop Seller near Religious Institutions
• Age: 35 years old
• Gender: Female
• Location: Urban area near a religious
institution
• Marital Status: Married
Demographics:

9. Value Proposition Canvas
JOBS
PAINS
GAINS
GAIN
CREATORS
PAIN KILLERS
PRODUCT/
SERVICE
• Building a community around eco-
conscious living, fostering a sense of
belonging.
• Made from banana trunks,
providing a natural, biodegradable,
and chemical-free alternative.
Offering a guilt-free solution by reducing
the environmental impact of feminine
hygiene products.
• Aligning with an eco-friendly
brand contributes to a greener
and more sustainable lifestyle
• Provide women with a reliable and
sustainable alternative to
conventional napkins, ensuring,
health, and environmental
responsibility.
Conventional sanitary products
contribute to environmental
pollution and are non-biodegradable.

10. The Lean Canvas
Problem
Existing Alternatives
Online customer support
Educational content on health
and environmental benefits
Loyalty programs for repeat
customers
Cost Structure
Solution
Key Metrics
Unique Value Prop.
High-Level Concept
Unfair Advantage
Channels
Customer Segments
Early Adopters
Revenue Streams
Conventional sanitary napkins
pose health risks due to
chemicals.
Limited availability of
transparent and eco-friendly
alternatives.
• "Provide eco-conscious
women with banana trunk-
based sanitary napkins,
ensuring health, comfort, and
environmental sustainability."
• "Provide eco-conscious
women with banana trunk-
based sanitary napkins,
ensuring health, comfort, and
environmental sustainability."
• E-commerce platform
• Social media for marketing
and community building
• Partnerships with eco-
friendly retailers
• Direct sales of eco-friendly sanitary napkins
• Subscription-based models for recurring revenue
• Collaborations with retailers and distributors
•
• Monthly sales growth
• Customer acquisition cost
• Customer satisfaction and
retention rates
• Women facing health
concerns and seeking
sustainable feminine hygiene
solutions.
• Eco-conscious consumers
frustrated with the limited
availability of trustworthy
options.
• Sourcing and processing
banana trunks
• Continuous product
innovation
• Marketing campaigns and
community engagement
•
Sustainable and health-
conscious feminine
hygiene products made
from biodegradable
banana trunks.
Exclusive access to a sustainable
supply of banana trunks
Strong community engagement
and brand loyalty
• Raw materials (banana trunks)
• Production and manufacturing
• Marketing and advertising
• Online platform maintenance

11. Eco- Friendly
Offer a variety of eco-friendly sanitary napkin products to
meet the needs of different customers.
Educate the Customers
Educate customers about the benefits of using eco-friendly
sanitary napkins, such as their environmental impact and
health benefits..
High quality
Make sure your eco-friendly sanitary napkins are high-quality
and perform just as well as traditional sanitary napkins.
Solution
Offer competitive prices for your eco-friendly
sanitary napkins. Make your eco-friendly sanitary napkins easily accessible to customers.
Collect feedback from customers about your eco-
friendly sanitary napkins and use it to improve
your products and services.
Offer a variety of eco-friendly sanitary napkin products to meet the
needs of different customers

12. Customers have more choices and are
more likely to find a product that they
are satisfied with.
Customers are more likely to buy eco-
friendly sanitary napkins if they are
affordable.
Customers are less likely to switch to
eco-friendly sanitary napkins if they
are concerned about sacrificing quality
or performance..
Customers are more likely to buy eco-
friendly sanitary napkins if they are
easy to find and purchase..
Customers are more likely to use eco-
friendly sanitary napkins if they
understand the benefits
This shows customers that you value
their feedback and are committed to
improving your products and services.
Benefits

13. Competition Analysis
Competitor Product Price Range (Rupees) Unique Value Proposition (UVP) Market Review
Saathi (India)
Biodegradable sanitary napkins made
from banana and bamboo fibres
$0.10 per pad
One of the leading eco-friendly
sanitary napkin start-ups’ in India,
with a strong presence in rural areas
Affordable and accessible eco-
friendly sanitary napkins
The Better Period (United
States)
Organic cotton sanitary napkins and
menstrual cups
$10 per box of 18 pads A popular eco-friendly sanitary
napkin startup in the United States,
with a focus on sustainability and
social responsibility
Sustainable and ethical
products
Sustain Natural (United
Kingdom)
Organic cotton sanitary napkins and
reusable pads
£10 per box of 14 pads A growing eco-friendly sanitary
napkin startup in the United
Kingdom, with a mission to make
sustainable menstrual products
affordable and accessible to all
Affordable and sustainable
products
Heyday (India) Organic cotton sanitary napkins and
menstrual cups
$0.15 per pad A new eco-friendly sanitary napkin
startup in India, with a focus on
innovation and design
Stylish and comfortable eco-
friendly sanitary napkins
Noraa (India) Biodegradable sanitary napkins
made from corn-starch and woven
cotton
$0.12 per pad A popular eco-friendly sanitary
napkin startup in India, with a
strong focus on rural markets
Affordable and biodegradable
sanitary napkins

14. MVP Description
Minimum Viable Product (MVP) Description: Eco-Friendly Sanitary Napkin
Product Description:
Our MVP is a line of eco-friendly sanitary napkins crafted from banana trunks, designed for women seeking a sustainable and health-conscious
alternative to conventional products. The MVP will include different absorbency options and packaging sizes to cater to various needs.
Key Features:
Banana Trunk Material:
The sanitary napkins are made from naturally absorbent and biodegradable banana trunks, offering a comfortable and eco-friendly solution.
Chemical-Free Composition:
Free from harmful chemicals, fragrances, and synthetic materials, ensuring a product that promotes vaginal health.
Educational Resources:
Included with each purchase, informative materials about the environmental impact of conventional products and the health benefits of choosing
our eco-friendly option.
Discreet Packaging:
Thoughtfully designed, discreet packaging for a convenient and private customer experience.
Benefits of the MVP:
Sustainable and Health-Conscious:
Provides customers with a sustainable and health-conscious alternative to conventional sanitary napkins, addressing environmental concerns and
potential health risks.
Affordability and Accessibility:
Offers an affordable option, making eco-friendly products accessible to a broader audience, fostering wider adoption.

15. Pricing
Price per Packet: ₹40 (Each packet contains 8 pads per Packet)
For Direct and B2B Sales we provide at Rs.30 (20% Off)
MRP: 40
Sale Price: 30
Cost: 20
53%
Gross profit: 10 Rupees

16. MVP

17. MVP-Website Prototype
Link
Link: https://sanitaryhomebusine.wixsite.com/woman

18. MVP-Mobile View
Link: https://sanitaryhomebusine.wixsite.com/woman

19. Go-to-Market Strategy
• Ensure that you have active social media presence on multiple platforms – Facebook, LinkedIn,
Instagram, Twitter, and others.
• Show your branding video. Ensure that it:
• Is crisp and engaging
• Clearly explains the brand, the venture, its target customers, and unique value proposition.
• Show your Positioning Statement. Ensure that it clearly states what your product is and what value it
brings to the customer
• Action plan to reach your sales/customer target for the next one year.
• Show your Sales & Distribution model, clearly listing down your channels for both sales and distribution.

20. Sales Plan
Customer Sales Funnel
1 2 3 4 5
Target Customer
Segment (Type)
Target Customer
Segment (Number)
Channels to be used to
attract the target
customer segment
Estimated number of
leads
Estimated cost to
convert these leads
to actual customers
1 2 3 4 5
-
Target Customer
Segment (Number)
Channels to be used to
attract the target
customer segment
Estimated number of
leads
Estimated cost to
convert these leads to
actual customers
Small 100 Social Media Marketing 200 5,000 - 25
Medium 300 Content Marketing 150 4,000 – 26.67
Email Marketing 100 3,000 - 30
Google Ads 100 7,000 - 70
Partnerships and
Collaborations
50 6,000 - 120
Overall Estimated
Conversion Cost:
Total Budget: 25,000.
Average Cost per Lead:
50.
TARGET MARKET:
Woman
LEADS:
500
OPPORTUNITIES/PR
OSPECTS:
Marketing.
CUSTOMER:
20

21. Startup Costs
Startup Cost ₹4,70,000
Product Development 2,00,000
Equipment and Tools 50,000
Website and App Development 80,000
Legal and Licensing 30,000
Office Setup and Furniture 40,000
Initial Inventory 70,000
Capital Cost 2,50,000
Contingency ₹2,50,000
Starting Operations ( Budgeted ) ₹4,20,000
Product Launch Expenses ₹1,25,000
Rental expenses ₹2,10,000
Stationery and office supplies ₹10,000
Miscellanous ₹75,000
Start-up capital ₹11,40,000
Share Captial (by Team) ₹6,40,000
Loans (from Bank or Others) ₹5,00,000
Explanation:
The founder has decided to invest Rs. 1140000. Out of
which, Rs. 6.4 L will be invested by the founder and the
remaining Rs. 5 L will be taken as loan from friends and
family without any interest.
The major amount will go in building the platform and in
rent month on month.
For calculations, refer to the Link:
https://docs.google.com/spreadsheets/d/1SW37VYU1m
UOJdf8cqpN2moBU9V5oRVKInR9v6UCxA3k/edit?usp=sh
aring

22. Explanation:
The founder has decided to invest Rs. 1140000. Out of which,
Rs. 6.4 L will be invested by the founder and the remaining Rs.
5 L will be taken as loan from friends and family without any
interest.
The major amount will go in building the platform and in rent
month on month.
For calculations, refer to the Financial Sheet.
Startup Costs
https://docs.google.com/spreadsheets/d/1SW37VYU1mUOJdf8cqpN2moBU9V5oRVKInR9v6UCxA3k/edit?usp=sharing

23. Profit & Loss Account ( Income Statement)
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Totals
Sales
Cash Sales ₹ 3,60,000 ₹ 5,40,000 ₹ 7,20,000 ₹ 9,00,000 ₹ 5,40,000 ₹ 7,20,000 ₹ 5,40,000 ₹ 7,20,000 ₹ 9,00,000 ₹ 10,80,000 ₹ 12,60,000 ₹ 14,40,000 ₹ 97,20,000
No. of Units Sold 2 3 4 5 3 4 3 4 5 6 7 8 54
Price Per Unit ₹ 1,80,000 ₹ 1,80,000 ₹ 1,80,000 ₹ 1,80,000 ₹ 1,80,000 ₹ 1,80,000 ₹ 1,80,000 ₹ 1,80,000 ₹ 1,80,000 ₹ 1,80,000 ₹ 1,80,000 ₹ 1,80,000 ₹ 1,80,000
Other Cash Receipts
Total Sales
₹
3,60,000
₹
5,40,000
₹
7,20,000
₹
9,00,000
₹
5,40,000
₹
7,20,000
₹
5,40,000
₹
7,20,000
₹
9,00,000
₹
10,80,000
₹
12,60,000
₹
14,40,000 ₹ 97,20,000
COGS
Cost of Services ₹ 1,72,000 ₹ 2,58,000 ₹ 3,44,000 ₹ 4,30,000 ₹ 2,58,000 ₹ 3,44,000 ₹ 2,58,000 ₹ 3,44,000 ₹ 4,30,000 ₹ 5,16,000 ₹ 6,02,000 ₹ 6,88,000 ₹ 46,44,000
Cost Per Unit ₹ 86,000 ₹ 86,000 ₹ 86,000 ₹ 86,000 ₹ 86,000 ₹ 86,000 ₹ 86,000 ₹ 86,000 ₹ 86,000 ₹ 86,000 ₹ 86,000 ₹ 86,000 ₹ 86,000
Gross profit
₹
1,88,000
₹
2,82,000
₹
3,76,000
₹
4,70,000
₹
2,82,000
₹
3,76,000
₹
2,82,000
₹
3,76,000
₹
4,70,000
₹
5,64,000
₹
6,58,000
₹
7,52,000 ₹ 50,76,000
Fixed Expenses
Salaries
₹
60,000
₹
60,000
₹
60,000
₹
60,000
₹
85,000
₹
85,000
₹
1,05,000
₹
1,05,000
₹
1,35,000
₹
1,35,000
₹
1,50,000
₹
1,50,000 ₹ 11,90,000
Marketing and Promotion ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 5,04,000
Digital Marketing & Cust
Services ₹ 30,000 ₹ 30,000 ₹ 30,000 ₹ 30,000 ₹ 30,000 ₹ 30,000 ₹ 30,000 ₹ 30,000 ₹ 30,000 ₹ 30,000 ₹ 30,000 ₹ 30,000 ₹ 3,60,000
Utilities (Electricity etc.) ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 1,80,000
Office Supplies & Misc ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 1,20,000
Rent ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 4,20,000
Total Expenses
₹
1,92,000
₹
1,92,000
₹
1,92,000
₹
1,92,000
₹
2,17,000
₹
2,17,000
₹
2,37,000
₹
2,37,000
₹
2,67,000
₹
2,67,000
₹
2,82,000
₹
2,82,000 ₹ 27,74,000
Result
Net Profit/Loss
₹ -
4,000
₹
90,000
₹
1,84,000
₹
2,78,000
₹
65,000
₹
1,59,000
₹
45,000
₹
1,39,000
₹
2,03,000
₹
2,97,000
₹
3,76,000
₹
4,70,000 ₹ 23,02,000
Gross Profit Margin 52% 52% 52% 52% 52% 52% 52% 52% 52% 52% 52% 52% 52%
Net Profit Margin -1% 17% 26% 31% 12% 22% 8% 19% 23% 28% 30% 33% 24%
Forecast Profit and Loss
https://docs.google.com/spreadsheets/d/1g63lVhemwjjrNtRQzcydz-LRLaaT4Sl7EWsXl3-gfg0/edit?usp=sharing

24. Forecast Balance Sheet & Breakeven Analysis
Balance sheet forecast
The numbers reflected on this Balance Sheet are computed as of: As of Dec 31st
Assets ₹ 29,42,000
Current assets ₹ 22,22,000
Cash in hand
₹
22,22,000
Petty cash ( cash lying in office )
Accounts Receivable ( Debtors )
Stock on hand (Inventory)
Other Assets
Fixed assets ₹ 2,50,000
Equipment for Quality Control
₹
2,50,000
Furniture
Capital Investment ( Startup Capital )
₹
4,70,000
Liabilities ₹ 29,42,000
Current liabilities ₹ -
Accounts payable ( Creditors )
Interest payable
Any Other Amounts Owed
Long-term liabilities ₹ -
Loans from Bank
Loans from Friends and Family ₹ -
Networth of the Promoters ₹ 29,42,000
Reserves & Surplus ( Retained Earnings) ₹ 23,02,000
Equity Share Capital ₹ 6,40,000
Break-even analysis
Average sales price per unit ₹ 1,80,000
Average cost of each unit ₹ 86,000
Gross Profit Margin 52%
Fixed costs for the year ₹ 27,74,000
Sales required to break even ₹ 53,11,915
Number of unit sales to break even 30
Gross Margin % of Sales
Gross Profit for the year ₹ 50,76,000
Total Sales for the year ₹ 97,20,000
Contribution Margin 52%
Gross Margin/Total Sales 52%
Total Fixed Expenses
Operating Expenses ₹ 27,74,000
Breakeven Sales (Annual)
Gross Margin % of Sales 52%
Total Fixed Expenses ₹ 27,74,000
Yearly Breakeven Amount ₹ 53,11,915
Monthly Breakeven Amount ₹ 4,42,660
https://docs.google.com/spreadsheets/d/1cHZXwvD6UI37Y8QARG12MFKPSJ6nnyrznD6qgdclFZ0/edit?usp=sharing

25. Unit Economics
P & L/ unit Year 2023 Unit Economics Year 2023 Step 1
APV = Average Purchase Value = Total
revenue/Total number of purchases
₹ 1,80,000
Revenue ₹ 1,80,000 CAC ₹ 16,000 Step 2
APF = Average Purchase Frequency =
Number of purchases/ Number of
unique customers
1.00
COGS ₹ 86,000 CLV ₹ 6,26,667 Step 3
Average Customer Lifespan =
1/Churnrate
6.67
Gross Profit ₹ 94,000 ARPU ₹ 1,80,000 Step 4 CLV =APV*APF*ACL*GM ₹ 6,26,667
Gross Profit Margin 52%
Operating Costs ₹ 1,37,370
Operating Profit ₹ 42,630
CAC (Cost of Sales + Cost of Marketing ) / Number of new customers acquired (in currency terms)​
CLV Average purchase value x Average purchase frequency x Average Customer Lifespan x Gross Margin
ARPU Total revenue in specific period/Total number of customers during the same period (in currency terms)​
GROSS PROFIT Total revenue – Total COGS (In currency terms)​
OPERATING COSTS Cost of goods sold (COGS) + operating expenses (OPEX)
OPERATING PROFIT Revenue from Core Operations – Cost of Goods Sold – Operating Expenses – Depreciation – Amortization Expenses
CHURN RATE (Customers at the beginning of the period – customers at the end of the period) / customers at the beginning of the period
https://docs.google.com/spreadsheets/d/1i7Q22YGL4BjZXa9SGxbmJPylQsbdJjh6VK7nnr1RRoE/edit?usp=sharing

26. Funding and Projections
Year 1 Year 2 Year 3 Year 4 Year 5
Number of sales 54 87 108 162 216
Value of each sale (Contribution) ₹ 94,000 ₹ 2,11,200 ₹ 2,53,440 ₹ 3,04,128 ₹ 3,64,954
Average Price per unit ₹ 1,80,000 ₹ 2,16,000 ₹ 2,59,200 ₹ 3,11,040 ₹ 3,73,248
Average Cost per unit ₹ 86,000 ₹ 4,800 ₹ 5,760 ₹ 6,912 ₹ 8,294
Total revenue ₹ 97,20,000 ₹ 1,87,92,000 ₹ 2,79,93,600 ₹ 5,03,88,480 ₹ 8,06,21,568
Gross Profit ₹ 50,76,000 ₹ 1,83,74,400 ₹ 2,73,71,520 ₹ 4,92,68,736 ₹ 7,88,29,978
Capital costs
Land and building N.A. N.A. N.A. N.A. N.A.
Equipment ₹ 2,50,000 ₹ 10,00,000 ₹ 18,00,000
Product development costs ₹ 95,000 ₹ 5,00,000 ₹ 7,00,000 ₹ 10,00,000
Others ₹ 3,35,000
Total ₹ 6,80,000 ₹ 15,00,000 ₹ 7,00,000 ₹ 18,00,000 ₹ 10,00,000
Expenses (Annual)
Salaries ₹ 11,90,000 ₹ 17,85,000 ₹ 35,70,000 ₹ 89,25,000 ₹ 2,67,75,000
Marketing and Promotion ₹ 5,04,000 ₹ 7,56,000 ₹ 15,12,000 ₹ 37,80,000 ₹ 1,13,40,000
Digital Marketing & Cust Services ₹ 3,60,000 ₹ 5,40,000 ₹ 10,80,000 ₹ 27,00,000 ₹ 81,00,000
Utilities (Electricity etc.) ₹ 1,80,000 ₹ 2,70,000 ₹ 5,40,000 ₹ 13,50,000 ₹ 40,50,000
Office Supplies & Misc ₹ 1,20,000 ₹ 1,80,000 ₹ 3,60,000 ₹ 9,00,000 ₹ 27,00,000
Rent ₹ 4,20,000 ₹ 6,30,000 ₹ 12,60,000 ₹ 31,50,000 ₹ 94,50,000
Total Expenses ₹ 27,74,000 ₹ 41,61,000 ₹ 83,22,000 ₹ 2,08,05,000 ₹ 6,24,15,000
EBITDA ₹ 23,02,000 ₹ 34,53,000 ₹ 69,06,000 ₹ 1,72,65,000 ₹ 5,17,95,000
We don’t need any external funds to raise based on the projections.
We have assumed a 20% YoY increase in Cost and Price.
https://docs.google.com/spreadsheets/d/1pB1gXd5bynQn4pxgaUcosgutnwDFF86I13fBe-NGNnw/edit?usp=sharing

27. Meet The Team
CEO
Vigneshwari
Gosangi
Good Communication
Quick Learner
Leadership
Creative
Innovative
What makes us a good team to solve the problem we chose?
Dedication
Research
Team work
Creativity
Skill Set

28. Thank You