This document summarizes and analyzes the rewards for several crowdfunding projects on Kickstarter. It discusses the rewards for a science fiction comics magazine, moon calendar, matcha tea, and role-playing video game. For the comics and calendar projects, it notes that simply increasing quantities of the same reward for higher tiers lacks appeal. The matcha tea rewards are found to have better value as consumable rewards that buyers want to continue purchasing. The video game rewards are praised for their uniqueness at higher tiers, which could make the increased costs worthwhile for interested backers.

1. REWARDS
ANALYSIS
By Jennifer Short

2. Floating Head -
Graphic Science
Fiction Quarterly
DESIGN MOON
CALENDAR 2018
Rare Craft
Matcha Green
Tea from Japan
Destiny
Chronicles:
Fantasy Action
JRPG

3. Floating Head -
Graphic Science
Fiction Quarterly

4. Serialized Science Fiction Comics and Illustration in an
Open Format Magazine. Inside Floating Head's first4
issues you'll find mind-bending sci-fi in an indie/art comics
vein including: serialized comics that run through the
entire series, one-off stories, illustrated prose, full-page
and fold-out-poster size illustration and more.
Regular entrepreneurship
Funding goal: $4000
Currently achieved: $3996 (2 remaining days)
Inside Floating Head's first4 issues you'll find mind-
bending sci-fi in an indie/art comics vein including:
serialized comics that run through the entire series, one-
off stories, illustrated prose, full-page and fold-out-poster
size illustration and more.

5. The rewards were just straight-up
confusing. Maybe if I understood the lingo
of that fan group, I would understand
it. Aside from that, they were very casual
rewards, very low-appeal.

6. DESIGN MOON
CALENDAR 2018

7. Moon Calendar 2018. With all Moon Phases and Moon Eclipses,
Format 70x100cm.Check when you can't sleep or start howling
like a wolf . Every moon phase brings a new wave of moods and
behaviors, all affecting us differently! Understanding and
utilizing the energy of the moon phases will help stabilize and
improve your mood, keeping you grounded during all of the
crazy transitions.
Regular entrepreneurship
Funding goal: $1290
Current achieved: $420 (21 remaining days)
https://www.kickstarter.com/projects/2071911063/design-
moon-calendar-2018

8. This one has, in my opinion, better products –
however, the product is very very limited. It's a
moon calendar – one in white, one in black. The
only thing that changes with the higher rewards is
the fact that the amount of calendars you get
multiplies. While this could be a good tactic for gift-
giving, if you just want one for yourself, it's not
going to be an appeal to pay more – whereas having
extra and different rewards encourage people to
choose higher cost rewards.

9. Rare Craft Matcha
Green Tea from Japan

10. 3 blends of one-of-a-kind, exceptionally rare Matcha
greenteas. collaborating with traditional tea-
masters from the region of Uji (Japan) and using
ancient, nearly forgottenblending techniques with
the highest quality tea leaves.
Regular entrepreneurship
Funding goal: $9291
Current achieved: $95139 (27 remaining days)
https://www.kickstarter.com/projects/materialmatch
a/rare-craft-matcha-green-tea-from-japan

11. This is a reward system similar to the previous one
– with multiplying the amount of the reward for
higher price, rather than giving different rewards
for higher appeal. However, this is a consumable
reward. It's something that people use and then
want to continue to keep using – keep consuming.
In that, its worth rises and makes the offers very
worth it. Also, the highest rewards offer very
unique and worth it bonuses.

12. Destiny Chronicles:
Fantasy Action JRPG

13. A character-driven action JRPG set in a world where mysterious
ruins are all that remain of its elusive past. Inspired by classic
action JRPGs, Destiny Chronicles is an action role-playing game
about a squire named Celeste who begins a journey to prove
herself worthy of becoming a true knight. Her quest takes her
far from her home, across the continent in pursuit of a thief
whose actions stem from a sinister plot.
Regular entrepreneurship
Funding goal: $39842
Current achieved: $20872 (4 remaining days)
https://www.kickstarter.com/projects/visualnoveler/destiny-
chronicles-fantasy-action-jrpg?ref=recs_featured

14. This is the project I like the most, which most
definitely an important part in a person
determining whether the rewards are good
enough or not. Aside from that, the rewards
aren't repetitive and don't remain simple and
basic. There's a new unique addition to each
higher level – and as it gets into the higher levels,
the worth of higher rewards becomes really worth
it – if you're willing to pay the price. But they're so
unique, if one has the money, it'd definitely be
worth it. At least, to someone who likes the
project, like myself.

15. Sources:
Bigstockphoto.com