This document reports on the fourth year of Automotive Space, an online community and network for automotive professionals. It discusses the origins and evolution of Automotive Space, with the goal of becoming opinion leaders in the industry. Key metrics are provided such as the number of articles published, social media followers, and website traffic over the past four years since its launch in 2011. Contact information is also included.

1. Report 4th
year
Apr 10, 2015

2. 2
 Why and How Automotive Space did born
 Automotive Space Evolution
 The Figures up to Jul, 31 2014
 Contacts
www.automotivespace.eu, .org, .net, .it e .it/news
Report 4th
year
Apr 10, 2015

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Why Automotive Space did born
To be main actors in our timing and market
To distinguish as Opinion Makers and be Opinion Leaders
To build Networking among professional people, for a huge Think Thank, without bosses and
hypocrisies
To create PERSONAL BRANDING and authoritative COMMUNITY
Why and How Automotive Space did born
www.automotivespace.eu, .org, .net, .it e .it/news
Report 4th
year
Apr 10, 2015

4. 4
Why Automotive Space did born
Accurate evaluation of professional feelings and sector mood
A Thinking Niche identification about a need a new model of management
Marketing Analysis of identified needs and creation of a brand/community
Start-up managed within networking
www.automotivespace.eu, .org, .net, .it e .it/news
Report 4th
year
Apr 10, 2015

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The important DATES
 Jan, 24 2011 > the first article (ITA) is on line
 Sep > the English website is alive (.eu, .org, .net)
 Mar, 2012 > the first in the FIAT's contest among the leading blogs
 Dec > invited to the "Blogger Day" MS Bologna (Ita), in the last two editions
 Feb, 2013 > quoted and linked from IlSole24Ore (the most important economic
magazine in Italy)
 Jun > guest in the Maserati plant for the first public presentation of Alfa Romeo 4C
 Nov > invited by Seat, at the Martorell plant (E), as one of the 30 most influential
Digital Media in Europe (only 4 Italian)
 Mar, 2014 > Social Photo Test with Nissan Juke Nismo 4WD
 Jun > guest in Maserati for opening day Mostra del Centenario
 Oct > Social Photo test Drive with Citroen DS3 so irresistible
The figures up to Apr, 10 2015
www.automotivespace.eu, .org, .net, .it e .it/news
Report 4th
year
Apr 10, 2015

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Figures that make the difference
In total 310,000 Visits (19% of which abroad) and 570,000 visited pages, with an average reading of 2:22
min/visit.
69% of bouncing and 67% of new visits by unique visitors of 185,000.
At Apr, 10 2015, after 4 years from the first article:
A) 620 Italian articles and 185 in English
B) * 3,300 members from Linkedin
* 2,370 members from Facebook
* 2,900 members from Twitter
* 17,000 profile views on Slideshare
C) We are on Youtube, Flickr, SU, paper.li, Scoop.it, Pinterest, Google+ and Instagram.
D) Fortnightly newsletter to 15,000 automotive active mail
The figures up to Apr, 10 2015
www.automotivespace.eu, .org, .net, .it e .it/news
Report 4th
year
Apr 10, 2015

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CONTACTS
redazione@automotivespace.eu
+39 380 7131810
+39 0571 1961547
www.automotivespace.eu, .org, .net, .it e .it/news
Report 4th
year
Apr 10, 2015