With constantly increasing interaction with the digital space, customers expect improved and enhanced experiences every time they interact with a digital platform. With the increase in online shopping, the need for giving confidence in buying products has increased. It is why recommender systems are built. In today’s digital age, including recommendations in systems is an investment worth making. E-commerce and retail companies are utilizing the power of data to boost sales with the help of recommender systems implemented on their websites. Recommendations are the new must-have for all online platforms that wish to retain and grow their customer base. To enhance the customer experience for your business, check out the carousel below to explore the various applications, use cases, and challenges that you might encounter while building your recommendation engine effectively. #business #customerexperience #digital #data #recommendationengine