The document contains 10 multiple choice questions about information from two chapters of a textbook on television. The questions test knowledge of details like the name NBC called their Thursday night programming ("Must-See TV"), how much each "Friends" cast member made per episode in their final season ($1 million), and the average number of hours of TV watched per year in American households (1,600 hours). The questions also cover topics such as the definition of reality TV ("unscripted" programming), quotes from industry leaders, global television producers and formats, international TV market statistics, and military-themed reality shows.

1. 10 Questions
 Chapter 7: Television 2.0 The Business of American Television in Transition
1. What did NBC call Thursday night programming?
a. Prime TV
b. Must-See TV (p. 141)
c. Most-watched TV
d. Thursday night lineup
*The answer is “must-see TV” because it is stated right on the first page of the chapter.
Every time Thursday night programming is referred to in the chapter, they call it “must-
see TV.”
2. For their final season in 2002, how much money did each of the 6 main cast members of the
TV show “Friends” make per episode?
a. $1 million (p. 144)
b. $12 million
c. $6 million
d. $11 million
*It says in our text that for the final season, the “Friends” cast made $1 million dollars
per episode. People may be tricked because there were 12 episodes that season so the
cast did make a total of $12 million, but the question says “per episode” not total. Also,
there were six cast members, so one could read the question as how much did the six
members get paid all together per episode.
3. How many hours of television does the average American household watch per year?
a. 16,000 hours
b. 600 hours
c. 1,600 hours (p.145)
d. 1,000 hours
*It says in our textbook that TV takes up 50% of the time Americans spend with media
products and cultural events, translating into 1,600 hours. People need to be careful
because they could easily choose 16,000 by mistake. One may choose one of the other
answers if they’re guessing off the top of their head, but 16,000 hours can easily be
eliminated.
4. Reality TV is also known as “________” programming.
a. Real
b. Real-life
c. Situation
d. Unscripted (p.145)

2. *On page 145, the author called reality TV “unscripted.” Someone may choose the
answers “real” or “real-life” because they are common sense, but too obvious to be the
answer here.
5. Who is quoted as saying “Television would be wonderful if it were only on Wednesday
nights”?
a. Grant Tinker (p.147)
b. Grant Tucker
c. Jeff Zucker
d. Mark Zucker
*Grant Tinker is quoted in chapter 7. One may choose Tucker if they vaguely remember
his name or one would assume Jeff Zucker said it because he is talked about a lot in this
chapter, as the President of NBC.
 Chapter 9: Global TV Realities
6. What’s the name of the global TV format producer that produced the UK’s celebrity Big
Brother in 2007?
a. Ofcom
b. Channel 4
c. Endemol (p.179)
d. Edemole
*Endemol is the format producer, as stated in ch. 9, but the show aired on channel 4,
which may confuse come. Ofcom may also throw you off because that’s the name of
Britain’s telecom regulator.
7. Cable and satellite television increased the number of commercial channels in many regions.
In 1989, Western Europe aired 40 TV channels, but by 2002, they aired how many?
a. 1,000
b. 400
c. 1,500 (p. 182)
d. 150
*It says on p. 182 that by 2002, Western Europe offered 1,500 channels. One could
easily pick one of the other answers because there is a huge difference between 40 and
1,500 and it is almost hard to believe that could be the answer.
8. In Japan, the second largest television market in the world, _____ percent of programming
is domestically produced.
a. 95% (p. 185)
b. 90%
c. 80%
d. 85%

3. *Under the “Regional Developments in Reality TV” section, the book points out that
Japan, the second largest TV market, domestically produces 95% of its programming.
One may have trouble remembering if it was 90 or 95%. One may also guess 80 or 85%
because they’d think since it is not the largest market, it can’t produce that much of its
programming.
9. What was the name of the Hindi version of Endemol’sCelebrity Big Brother?
a. Big Brother
b. Bigg Boss (p. 188)
c. Big Brother India
d. Big Boss
*You have to read these answers carefully because the Hindi show was spelt “bigg” with
two g’s. People might guess a or c as an answer because they wouldn’t think the show’s
name would change, regardless of where it’s aired.
10. Which branch of the military worked with FOX to produce the reality series Boot Camp?
a. Army
b. Navy
c. Air force
d. Marine corps (p.190)
*The book tells us on p. 190 that the Marine corps worked with FOX for this show, but
there were other reality series focused on the other military branches. One could easily
get the shows mixed up, especially since every branch puts their service men and
women through boot camp.