Is Real-Time Marketing Ready for Prime Time?
•
0 likes•274 views
Real-time marketing promises to meet consumer needs with the right message, in the right place, and at the right time for greater brand appeal and relevancy.
Report
Share
Report
Share
Download to read offline
Recommended
If Your Company is Not Using LinkedIn, What Are You Waiting For?
LinkedIn is so much more than simply a professional job search destination or a resume tool for human resources. If you are not aware of all its capabilities for business as a marketing platform, you are simply missing an opportunity.
LiveNation 2013 Concert Media Buy Analysis
Analysis for the 2013 Concert and Event schedule conducted via sampling global and regional channel performance using a custom built analytics platform. Intelligence was delivered on various levels; including, KPI performance insights into Geography, Digital Channel, Music Genre and Artist.
Reflection - An Opinion Statement
The practice of Social media offers great appeal as a complementary business communications strategy. However, without a clear purpose and a genuine desire to build customer relationships, social media may not never materialize into the desired business benefits. To ensure Brands practice social media for maximum mutual benefit between business and customer, reflection is an ongoing needed process.
4 Steps to Viral Marketing Success
Everyone wants a viral hit. If you are in marketing, the dream of having a campaign go viral is undoubtedly on your wish list.
Six Steps to Define a Content Marketing Strategy
Brands that are going to be most successful with their digital marketing efforts will be the ones who have a strategic vision and plan for implementing content marketing.
LinkedIn Strategy for Nestle Youth Initiative
In 2013, Nestlé had announced plans to help at least 20,000 people across Europe under the age of 30 find employment by 2016.
The “Nestlé in Europe” Youth Employment Initiative was designed to offer jobs and apprenticeships to an unusually high unemployed young demographic which had been stifling Europe's economy.
A strategic digital framework including the use of LinkedIn in support of the initiative was prepared. The following slides represent the LinkedIn channel part of the initial framework.
Still struggling with social media? You are not alone.
The epic fail for social media for so many is the lack of an integrated digital marketing strategy. Execution ahead of strategy marginalizes social media.
Should All Brands be on Facebook?
Most people view Facebook marketing as the social hub for all their social media marketing. When does it not make sense to have a Facebook presence?
Recommended
If Your Company is Not Using LinkedIn, What Are You Waiting For?
LinkedIn is so much more than simply a professional job search destination or a resume tool for human resources. If you are not aware of all its capabilities for business as a marketing platform, you are simply missing an opportunity.
LiveNation 2013 Concert Media Buy Analysis
Analysis for the 2013 Concert and Event schedule conducted via sampling global and regional channel performance using a custom built analytics platform. Intelligence was delivered on various levels; including, KPI performance insights into Geography, Digital Channel, Music Genre and Artist.
Reflection - An Opinion Statement
The practice of Social media offers great appeal as a complementary business communications strategy. However, without a clear purpose and a genuine desire to build customer relationships, social media may not never materialize into the desired business benefits. To ensure Brands practice social media for maximum mutual benefit between business and customer, reflection is an ongoing needed process.
4 Steps to Viral Marketing Success
Everyone wants a viral hit. If you are in marketing, the dream of having a campaign go viral is undoubtedly on your wish list.
Six Steps to Define a Content Marketing Strategy
Brands that are going to be most successful with their digital marketing efforts will be the ones who have a strategic vision and plan for implementing content marketing.
LinkedIn Strategy for Nestle Youth Initiative
In 2013, Nestlé had announced plans to help at least 20,000 people across Europe under the age of 30 find employment by 2016.
The “Nestlé in Europe” Youth Employment Initiative was designed to offer jobs and apprenticeships to an unusually high unemployed young demographic which had been stifling Europe's economy.
A strategic digital framework including the use of LinkedIn in support of the initiative was prepared. The following slides represent the LinkedIn channel part of the initial framework.
Still struggling with social media? You are not alone.
The epic fail for social media for so many is the lack of an integrated digital marketing strategy. Execution ahead of strategy marginalizes social media.
Should All Brands be on Facebook?
Most people view Facebook marketing as the social hub for all their social media marketing. When does it not make sense to have a Facebook presence?
Social Media Studies: Methodologies & Processes
Social Media Audits and Studies seek to uncover hidden Business Intelligence found in quantitative and qualitative insights for brands, products and/or subject matters to help our Brands better understand their own social relevance, posture, influence and business impact.
Comparative Brand Audit Sample
This example is a representation of an early industry comparative Brand study designed to understand how Brands of similar consumer appeal are using social media in their marketing and business initiatives.
Metrics, KPIs and analytical views used within this study have all matured and expanded since its original publish date as part of the continuing industry maturation process of defining and linking ROI to business goals.
ArmorAll Social Media Performance Snapshot
A general “light” 90-day social media performance analysis to discover major consumer and brand theme insights by comparing like Brands across the car care products category.
Geneva Switzerland LinkedIn Employer Branding Event Intro Presentation
Presentation given as an introduction to a LinkedIn Employer Branding event in Geneva Switzerland on May 24, 2014.
Automotive snapshot
Quick analytical snapshot on Automotive industry comparing three comparative auto brands.
Architecting a Digital Content Strategy
The presentation that follows represents the initial review for building a Digital Content Strategy for Swiss Watch Maker, Victorinox, and served as the first discussion document to begin architecting the framework.
Wilson Case Study
Tasked with a listening and monitoring program, the goal was to guide the overall execution of Wilson's 'baseball presence' across social media.
The main objective was to monitor the daily conversation to create opportunities for consumer engagements and to use monthly KPI analysis to identify strengths and weaknesses associated with executing the social media programs.
Swarovski Case Study
Tasked with performing a consumer social media comparative brand audit to understand how social media marketing was being used in the Luxury Goods market.
The audit's objective was to compare select aspirational Brands and to qualify the level of strategic use, execution and success each may be experiencing.
Implementing an Influencer Marketing Program
A quick overview of applying Influencer Marketing to social media campaigns.
Western Digital snapshot
A social media quick analysis to serve as a discussion tool on Brand performance.
IoT Meets Big Data: The Opportunities and Challenges by Syed Hoda of ParStream
Download our special report, IoT Tech for the Manager: http://bit.ly/report1-slideshare
IoT Meets Big Data: The Opportunities and Challenges as presented at the IoT Inc Business' Eighth Meetup. See: http://www.iot-inc.com/iot-meets-big-data-the-opportunities-and-challenges/
In our eighth Meetup we have Syed Hoda, Chief Marketing Officer of ParStream presenting “IoT Meets Big Data: The Opportunities and Challenges”. Come meet other business leaders in the IoT ecosystem and discuss the business issues you face in the Internet of Things.
Presentation Abstract
The Internet of Things (IoT) and Big Data have each made press headlines and continue to be board-level priorities. The intersection of IoT and Big Data is a fascinating area of innovation with tremendous scope for business impact. From industrial sensors to vehicles to health monitors, a huge variety of devices connects to the Internet and share information. At the same time, the cost to store data has dropped dramatically while capabilities for analysis have made huge leaps forward. How can analytics drive business benefits from IoT projects? What are the challenges in storing and analyzing huge amounts of real-world information? How can companies generate more value from their data? We will address these questions and also share our perspectives on innovative technologies enabling new IoT use cases.
MASTERING DIGITAL TRANSFORMATION IN THE NEW BUSINESS ERA
Digital Transformation. It's not just about getting the latest tech; it's about a deep, meaningful shift in how businesses operate and connect with their customers.
Go-To Market Strategy Framework
Before an advance formal Discovery Session for which planners will gather relevant business, market, and product insights, the FIRST ACTIONABLE strategic step in the strategic planning process is to develop an initial Go-To-Market framework.
Harnessing the Power of Predictive Models for Marketing Campaign Optimization...
In the fast-paced world of digital marketing, making data-driven decisions is not just an advantage; it's a necessity. Among the plethora of tools and techniques at the disposal of marketers and data analysts, predictive models stand out for their ability to transform complex marketing challenges into opportunities for strategic optimization.
Unlocking Growth: Full-Funnel Marketing
It’s becoming unavoidable. Business ROI and profit margins are continually being squeezed for many organizations and companies.
Maximizing Business ROI
In today's fast-paced digital landscape, businesses are constantly seeking ways to make their paid media campaigns more efficient and effective.
Data Model Architecture
Representation of building a predictive model to optimize the funnel for conversions.
Media Campaign Reporting
Representation for paid media campaign performance impact on goal conversions.
Website Journey Flow Analysis
Representation for analyzing conversion attribution by associated metric views.
More Related Content
Viewers also liked
Social Media Studies: Methodologies & Processes
Social Media Audits and Studies seek to uncover hidden Business Intelligence found in quantitative and qualitative insights for brands, products and/or subject matters to help our Brands better understand their own social relevance, posture, influence and business impact.
Comparative Brand Audit Sample
This example is a representation of an early industry comparative Brand study designed to understand how Brands of similar consumer appeal are using social media in their marketing and business initiatives.
Metrics, KPIs and analytical views used within this study have all matured and expanded since its original publish date as part of the continuing industry maturation process of defining and linking ROI to business goals.
ArmorAll Social Media Performance Snapshot
A general “light” 90-day social media performance analysis to discover major consumer and brand theme insights by comparing like Brands across the car care products category.
Geneva Switzerland LinkedIn Employer Branding Event Intro Presentation
Presentation given as an introduction to a LinkedIn Employer Branding event in Geneva Switzerland on May 24, 2014.
Automotive snapshot
Quick analytical snapshot on Automotive industry comparing three comparative auto brands.
Architecting a Digital Content Strategy
The presentation that follows represents the initial review for building a Digital Content Strategy for Swiss Watch Maker, Victorinox, and served as the first discussion document to begin architecting the framework.
Wilson Case Study
Tasked with a listening and monitoring program, the goal was to guide the overall execution of Wilson's 'baseball presence' across social media.
The main objective was to monitor the daily conversation to create opportunities for consumer engagements and to use monthly KPI analysis to identify strengths and weaknesses associated with executing the social media programs.
Swarovski Case Study
Tasked with performing a consumer social media comparative brand audit to understand how social media marketing was being used in the Luxury Goods market.
The audit's objective was to compare select aspirational Brands and to qualify the level of strategic use, execution and success each may be experiencing.
Implementing an Influencer Marketing Program
A quick overview of applying Influencer Marketing to social media campaigns.
Western Digital snapshot
A social media quick analysis to serve as a discussion tool on Brand performance.
IoT Meets Big Data: The Opportunities and Challenges by Syed Hoda of ParStream
Download our special report, IoT Tech for the Manager: http://bit.ly/report1-slideshare
IoT Meets Big Data: The Opportunities and Challenges as presented at the IoT Inc Business' Eighth Meetup. See: http://www.iot-inc.com/iot-meets-big-data-the-opportunities-and-challenges/
In our eighth Meetup we have Syed Hoda, Chief Marketing Officer of ParStream presenting “IoT Meets Big Data: The Opportunities and Challenges”. Come meet other business leaders in the IoT ecosystem and discuss the business issues you face in the Internet of Things.
Presentation Abstract
The Internet of Things (IoT) and Big Data have each made press headlines and continue to be board-level priorities. The intersection of IoT and Big Data is a fascinating area of innovation with tremendous scope for business impact. From industrial sensors to vehicles to health monitors, a huge variety of devices connects to the Internet and share information. At the same time, the cost to store data has dropped dramatically while capabilities for analysis have made huge leaps forward. How can analytics drive business benefits from IoT projects? What are the challenges in storing and analyzing huge amounts of real-world information? How can companies generate more value from their data? We will address these questions and also share our perspectives on innovative technologies enabling new IoT use cases.
Viewers also liked (11)
Geneva Switzerland LinkedIn Employer Branding Event Intro Presentation
Geneva Switzerland LinkedIn Employer Branding Event Intro Presentation
IoT Meets Big Data: The Opportunities and Challenges by Syed Hoda of ParStream
IoT Meets Big Data: The Opportunities and Challenges by Syed Hoda of ParStream
More from Daniel McKean
MASTERING DIGITAL TRANSFORMATION IN THE NEW BUSINESS ERA
Digital Transformation. It's not just about getting the latest tech; it's about a deep, meaningful shift in how businesses operate and connect with their customers.
Go-To Market Strategy Framework
Before an advance formal Discovery Session for which planners will gather relevant business, market, and product insights, the FIRST ACTIONABLE strategic step in the strategic planning process is to develop an initial Go-To-Market framework.
Harnessing the Power of Predictive Models for Marketing Campaign Optimization...
In the fast-paced world of digital marketing, making data-driven decisions is not just an advantage; it's a necessity. Among the plethora of tools and techniques at the disposal of marketers and data analysts, predictive models stand out for their ability to transform complex marketing challenges into opportunities for strategic optimization.
Unlocking Growth: Full-Funnel Marketing
It’s becoming unavoidable. Business ROI and profit margins are continually being squeezed for many organizations and companies.
Maximizing Business ROI
In today's fast-paced digital landscape, businesses are constantly seeking ways to make their paid media campaigns more efficient and effective.
Data Model Architecture
Representation of building a predictive model to optimize the funnel for conversions.
Media Campaign Reporting
Representation for paid media campaign performance impact on goal conversions.
Website Journey Flow Analysis
Representation for analyzing conversion attribution by associated metric views.
Brand Intel Audit
Representation for conducting a digital audit for a controversial societal product.
Community Activation
Representation for framing a digital strategy to activate and engage communities.
Value-Added Services
Representation for providing value-added strategic services and expertise for european agencies and clients.
Business ROI Impact
Business ROI Impact
Representation for analyzing campaign performance for business ROI and Impact.
Target Audience Research
Representation for conducting primary research to define target audiences for a professional software services corporation.
Content Marketing Plan
Representation for a corporate digital strategy and content marketing plan with roadmap for activation.
More from Daniel McKean (20)
MASTERING DIGITAL TRANSFORMATION IN THE NEW BUSINESS ERA
MASTERING DIGITAL TRANSFORMATION IN THE NEW BUSINESS ERA
Harnessing the Power of Predictive Models for Marketing Campaign Optimization...
Harnessing the Power of Predictive Models for Marketing Campaign Optimization...
Recently uploaded
10 Videos Any Business Can Make Right Now! - Shelly Nathan
10 Videos Any Business Can Make Right Now! - Shelly NathanDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideasHow to use Short Form Video To Grow Your Brand and Business - Keenya Kelly
How to use Short Form Video To Grow Your Brand and Business - Keenya KellyDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive EdgeDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.From Likes to Leads - Navigating 2024 Marketing Challenges with B2B & B2C Inf...
From Likes to Leads - Navigating 2024 Marketing Challenges with B2B & B2C Inf...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Influencer marketing isn't just for big brands or consumer products anymore. In 2024, marketers face hurdles like escalating paid channel costs, diminishing organic reach, and building trust in their ideal customer accounts. This session offers practical ways to bring influencer marketing into your organization, to provide cost-effective access to niche audiences, countering budget constraints and rising CPMs. We'll discuss the impact of social algorithms on reach, the trust deficit in traditional advertising and how influencer partnerships offer genuine connections with audiences. Attendees will gain actionable insights to integrate influencer marketing into their strategies, leveraging influencers for impactful campaigns in both B2B and B2C environments. Join us to unlock the potential of influencers in navigating the evolving marketing landscape of 2024 and driving meaningful business growth.
Key Takeaways:
- Educate on the various types of influence we can use as marketers
- Establish the problems that make influencers a priority
- Walk through some practical tactics on HOW to run a program leveraging several of these influence channelsTurn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel LeminDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recoverBLOOM_May2024 (r). Balmer Lawrie Online Monthly Bulletin
BLOOM_May2024. Balmer Lawrie Online Monthly Bulletin
Top 3 Ways to Align Sales and Marketing Teams for Rapid Growth
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
Generative AI - Unleash Creative Opportunity - Peter Weltman
Generative AI - Unleash Creative Opportunity - Peter WeltmanDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.15 ideas and frameworks on the art of storytelling
Shaan Puri and David Perell break down the art of storytelling with frameworks, ideas, and best practices.
Monthly Social Media News Update May 2024
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
Adapt or Die - Jon Lakefish, Lakefish Group LLC
Adapt or Die - Jon Lakefish, Lakefish Group LLCDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.SEO as the Backbone of Digital Marketing
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
SMM Cheap - No. 1 SMM panel in the world
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...
Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.Marketing as a Primary Revenue Driver - Lee Levitt
Marketing as a Primary Revenue Driver - Lee LevittDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel LeminDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recoverCore Web Vitals SEO Workshop - improve your performance [pdf]
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
Digital Strategy Master Class - Andrew Rupert
Digital Strategy Master Class - Andrew RupertDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategyThinkNow 2024 Consumer Financial Wellness Report
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
Recently uploaded (20)
10 Videos Any Business Can Make Right Now! - Shelly Nathan
10 Videos Any Business Can Make Right Now! - Shelly Nathan
How to use Short Form Video To Grow Your Brand and Business - Keenya Kelly
How to use Short Form Video To Grow Your Brand and Business - Keenya Kelly
34-Rahul-Mande.pdf PROJECT REPORT MBA 4TH SEMESTER
34-Rahul-Mande.pdf PROJECT REPORT MBA 4TH SEMESTER
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
From Likes to Leads - Navigating 2024 Marketing Challenges with B2B & B2C Inf...
From Likes to Leads - Navigating 2024 Marketing Challenges with B2B & B2C Inf...
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
BLOOM_May2024 (r). Balmer Lawrie Online Monthly Bulletin
BLOOM_May2024 (r). Balmer Lawrie Online Monthly Bulletin
Top 3 Ways to Align Sales and Marketing Teams for Rapid Growth
Top 3 Ways to Align Sales and Marketing Teams for Rapid Growth
Generative AI - Unleash Creative Opportunity - Peter Weltman
Generative AI - Unleash Creative Opportunity - Peter Weltman
15 ideas and frameworks on the art of storytelling
15 ideas and frameworks on the art of storytelling
Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...
Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...
Marketing as a Primary Revenue Driver - Lee Levitt
Marketing as a Primary Revenue Driver - Lee Levitt
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Core Web Vitals SEO Workshop - improve your performance [pdf]
Core Web Vitals SEO Workshop - improve your performance [pdf]