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Reader profile

  • 1. Average Age: 23 Male: 65% Female: 35% Full Time: 40% Part Time: 20% Student: 40% Fitness: 84% attend the gym 70% play a sport 88% care about how they look 69% have an active diet 80% research fitness tips Audience: 97% have internet access 90% are on social media 78% regularly buy clothes 65% exercise more than 12 hours a week