SlideShare a Scribd company logo
H&M
Fall 2012
Nicole NEvins
Raw Energy
People
Power




Theme
Anatomical




Theme
Circulatory




Theme
Vitality




Theme
Red




Colors
Black
White




Colors
Orange
Yellow




Colors
Jackets
Jackets
BOTTOMS
Bottoms
Key Peices
Shirts
Patterns
TENDONS and
FLESH
Tone-on-tone textural
surfaces enliven the linear
aesthetic derived from
muscle structures and the
circulatory system.
Overlaid lines and
structural relief create a
graphic focus while tone-
on-tone reds enhance
exaggerated corduroy
along with rippled
horizontal and vertical
matelassé stripes.




Materials
Over worked
Materials appear to vibrate
and pulsate with expressive
knit and pile weave
structures. Voluminous,
oversized and overworked
relief textures play with scale
that is exaggerated and
anatomically round. High-
twist yarns and loops are
enlivened with a raw sense of
energy.




Materials
Drapery
The influence of drapery and
Buddhist spirituality defines a new
fabric handle. Sensual 3-ply cloths
in synthetic blends create an
unexpected draped volume and ultra
lightweight fluidity. Dry to the
touch, crepe chiffons and hand-
waxed cottons offer textural
variations through coatings and
finishes.

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Raw energy