This document contains the rate card for display advertising in Investor's Business Daily, effective 2011. It provides advertising rates for various sizes of ads on Mondays versus Tuesday through Friday. Ad sizes include full page, half page, quarter page, sixth page, and box line ads. Payment terms require payment upon receipt, and there is a 15% commission for recognized ad agencies. The rate card also outlines ad requirements and submission deadlines.

1. National Headquarters
®
.com
12655 Beatrice Street,
Los Angeles, CA 90066
Black and White Display Advertising
National Business Marketplace Rate CaRd effeCtive: 2011
Monday – frequency Rates Per Column inch
Rates Per Inch: 1 Time: $194, 4 Times: $157, 13 Times: $141, 26 Times: $134, 39 Times: $129, 52 Times: $123 (Minimum Display Ad Size: 1 col. x 3 inches)
Unit Dimensions 1 Time 4 Times 13 Times* 26 times* 39 Times* 52 Times*
Full Page 10” x 19.25” $29,876 $24,178 $21,714 $20,636 $19,866 $18,942
1/2 Page 10” x 9.625” $14,938 $12,089 $10,857 $10,318 $9,933 $9,471
Horizontal
1/2 Page 4.96” x19.25” $14,938 $12,089 $10,857 $10,318 $9,933 $9,471
Vertical
1/4 Page 4.96” x 9.625” $7,469 $6,044.50 $5,428.50 $5,159 $4,966.50 $4,735.50
1/6 Page 3.7” x 8.5” $4,947 $4,003.50 $3,595.50 $3,417 $3,289.50 $3,136.50
tuesday - fRiday – frequency Rates Per Column inch/Per day
Rates Per Inch: 1 Time: $172, 4 Times: $140, 13 Times: $126, 26 Times: $120, 39 Times: $115, 52 Times: $111 (Minimum Display Ad Size: 1 column x 3 inches)
Unit Dimensions 1 Time 4 Times 13 Times* 26 times* 39 Times* 52 Times*
Full Page 10” x 19.25” $26,488 $21,560 $19,404 $18,480 $17,710 $17,094
1/2 Page 10” x 9.625” $13,244 $10,780 $9,702 $9,240 $8,855 $8,547
Horizontal
1/2 Page 4.96” x 19.25” $13,244 $10,780 $9,702 $9,240 $8,855 $8,547
Vertical
1/4 Page 4.96” x 9.625” $6,622 $5,390 $4,851 $4,620 $4,427.50 $4,273.50
1/6 Page 3.7” x 8.5” $4,386 $3,570 $3,213 $3,060 $2,932.50 $2,830.50
* Rates available through advertising contracts only.
Rates aRe calculated by multiplyiNg tHe NumbeR of columNs
Send Advertising Materials to: times tHe NumbeR of iNcHes iN deptH times tHe peR iNcH Rate.
Investor’s Business Daily®
Robert de Langre
Commission/Terms of Payment:
E-mail: Robert.deLangre@investors.com 1. Investor’s Business Daily will allow a 15% commission based on the
12655 Beatrice Street, Los Angeles, CA 90066 gross advertising space cost only to advertising agencies recognized by
Investor’s Business Daily.
310.448.6747 Fax: 310.577.7346 2. Payment must accompany all orders from agencies or accounts that have
not established prior credit with Investor’s Business Daily.
Deadlines: 3. Bills are due and payable upon receipt.
1. Established Accounts: Insertion order and artwork must be
received in the Los Angeles office by 12:00pm (Pacific Time), Ad Requirements:
2 business days prior to run date. 1. Printing Process: Offset web, black and white copy only.
2. New Accounts: Insertion order and artwork must be received 2. Digital Materials: PDF file format, include all graphics and fonts (embedding
in the Los Angeles office by 12:00pm (Pacific Time), required).
3 business days prior to run date. 3. * Ad size: The advertiser and/or agency shall designate the width in
3. No cancellations or changes to insertion size are acceptable columns and depth in inches. Each advertisement will be billed based
after the closing deadline. on the exact space ordered with printing adjusted to meet regional plant
parameters.
Typesetting Policy:
* ACTUAL COLUMN WIDTHS IN INCHES:
1. There will be a possible $50.00 charge for any creative work and
1 Column: 1.18” 5 Columns: 6.22”
modifications to existing art, eg., typesetting, logos, charts, etc., done by
2 Columns: 2.44” 6 Columns: 7.48”
our production department.
2. Typesetting requests need to be in writing and submitted by 12:00 noon 3 Columns: 3.7” 7 Columns: 8.74”
(Pacific Time). 3 business days prior to run date. 4 Columns: 4.96” 8 Columns: 10”
Contact: Robert de Langre
Phone: 310.448.6747 • Fax: 310.577.7346

2. National Headquarters
®
.com
12655 Beatrice Street,
Los Angeles, CA 90066
Black and White Display Advertising
National Business Marketplace Rate CaRd effeCtive: 2011
Box Line ad Rates
Box line ad
Actual Ad Size Box line ad
1 col x 1” Actual Ad Size
1 col x 1.5” Box line ad
Actual Ad Size
Rates for 1 col x 1” 1 col x 2”
Mon Tues-Fri
3 Times $214 $189
7 Times $193 $171 Rates for 1 col x 1.5”
13 Times $189 $167 Mon Tues-Fri
26 Times $184 $163 3 Times $323 $286
39 Times $171 $151 7 Times $291 $257 Rates for 1 col x 2”
52 Times $162 $143 13 Times $285 $253 Mon Tues-Fri
per day 26 Times $276 $244 3 Times $429 $381
39 Times $258 $229 7 Times $389 $344
52 Times $242 $214 13 Times $378 $335
per day 26 Times $366 $323
39 Times $342 $303
Three Time Minimum Ad Run
52 Times $323 $286
The Rates are per day – Column width is 1.18” per day
Line ad Rates
Monday Tues-Fri
*5 insertions within 10 publishing days $25.33 $22.42
10 insertions (5% off) within 20 publishing days $24.08 $21.30
15 insertions (10% off) within 20 publishing days $22.80 $20.17
26 insertions (15% off) within 60 publishing days $21.54 $19.07
39 insertions (20% off) within 80 publishing days $20.25 $17.92
52 insertions (25% off) within 100 publishing days $19.00 $16.82
line ad Rates are per line and per day.
notes
All artwork maybe subject to a $50 charge.
* There is a minimum of five insertions for line-ads and three insertions for box line ads.
There is a four line minimum on line ads.
Contact: Robert de Langre
Phone: 310.448.6747 • Fax: 310.577.7346

3. National Headquarters
®
.com
12655 Beatrice Street,
Los Angeles, CA 90066
Black and White Display Advertising
National Business Marketplace Rate CaRd effeCtive: 2011
small display ad Rates and samples
Actual Ad Size
Actual Ad Size
1 col x 3”
3 col x 4”
Rates for 3 col x 4”
Mon Tues-Fri
1 Time $2,328 $2,064
4 Times $1,884 $1,680
13 Times $1,692 $1,512
26 Times $1,608 $1,440
39 Times $1,548 $1,380
52 Times $1,476 $1,332 Rates for 1 col x 3”
per day Mon Tues-Fri
1 Time $582 $516
4 Times $471 $420
13 Times $423 $378
26 Times $402 $360
39 Times $387 $345
52 Times $369 $333
per day
Actual Ad Size
Actual Ad Size
Actual Ad Size 2 col x 2”
2 col x 3”
2 col x 3” Rates for 2 col x 2”
Mon Tues-Fri
Rates for 2 col x 3” 1 Time $776 $688
Mon Tues-Fri 4 Times $628 $560
1 Time $1,164 $1,032 13 Times $564 $504
4 Times $942 $840 26 Times $536 $480
13 Times $846 $756 39 Times $516 $460
26 Times $804 $720 52 Times $492 $444
39 Times $774 $690 per day
52 Times $738 $666
per day
Other sizes are available. Rates aRe calculated by multiplyiNg tHe NumbeR of columNs
times tHe NumbeR of iNcHes iN deptH times tHe peR iNcH Rate.
Contact: Robert de Langre
Phone: 310.448.6747 • Fax: 310.577.7346