Rahasiaku is android app to help people share their secrets and ask private question anonymously. All member are secrets and anonymous.

1. RAHASIAKU.COM

2. The Current Pain

3. OUR VISION

4. To create an anonymous network where
users can express their true self and
connect with like-minded individuals.

6. Market Opportunity
Target Market: Android Users, 15-45 years old.
Starting Customers: Indonesian Android Users,
students and young workers (15-30 years old).

7. VALIDATION
There is an ongoing trend of Anonymous social
networks and applications – such as ask.fm,
Whisper, Secret, Cloaq, Legatalk.1
1 http://edition.cnn.com/2014/02/28/tech/social-media/secret-social-apps/

8. VALIDATION
Ask.fm :
100 million registered users as of March 2014. Users
from Indonesia is estimated at 8%.
200.000 new users as of March 2014.
- 40 millions questions posted everyday as of
November 2013.
Sources: www.twitter.com/ask_fm

9. VALIDATION
Whisper
- ~5 billion page view per day.
- ~500 posts from Indonesia daily. Mostly in
English.
Source: http://www.businessinsider.com/whisper-2013-12?IR=T&

11. We are copying Whisper, and we are the first in Indonesia
to do so.
We hypothesized that Whisper’s slow growth in Indonesia
is due to lack of posts in Bahasa Indonesia, but there exist
a demand for this product.
Timing

12. We already did research and know there are few
topics question attract people to give comment.
We already do small test and it’s works.
FISHING STRATEGY

13. - Post on Pinterest
- Run a contest
- Create a Facebook group
- Share your content. Use your Twitter, Facebook
- Build Community or Approach Community
MARKETING STRATEGY

14. Content as Advertisement
REVENUE STREAM

17. WHO ARE WE ?

18. Technical – Yodi
CEO of PT Polatic Informatika Indonesia
Business – FRST Advisory
A group of 4 young entrepreneurs specializing in creating
Business/Marketing plan for new businesses. Previous projects
includes those from Property, Manufacturing, F&B, Financial, and E-
Commerce sectors.