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Did you know that the average ecommerce conversion rate is a mere 2.86%? That means for every 100 visitors to an online store, only about 3 make a purchase. With so much competition and an ever-increasing number of online shoppers, optimizing your website for higher conversions is crucial for the success of your ecommerce business. In this comprehensive guide, we'll dive into 12 powerful conversion rate optimization (CRO) strategies that can help you turn more website visitors into paying customers. From improving website speed and optimizing for mobile devices to leveraging social proof and utilizing analytics, we'll cover actionable tips and best practices to help you maximize your ecommerce website's potential.

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The report *State of D2C in India: A Logistics Update* talks about the evolving dynamics of the d2C landscape with a particular focus on how brands navigate the complexities of logistics. Third Party Logistics enablers emerge indispensable partners in facilitating the growth journey of D2C brands, offering cost-effective solutions tailored to their specific needs. As D2C brands continue to expand, they encounter heightened operational complexities with logistics standing out as a significant challenge. Logistics not only represents a substantial cost component for the brands but also directly influences the customer experience. Establishing efficient logistics operations while keeping costs low is therefore a crucial objective for brands. The report highlights how 3PLs are meeting the rising demands of D2C brands, supporting their expansion both online and offline, and paving the way for sustainable, scalable growth in this fast-paced market.

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The modern workplace is experiencing rapid change due to several factors, such as technological advancements, cultural changes, and organisational shifts. Similarly, organisations must remain resilient and evolve to remain competitive and meet clients' needs. While some of these changes are common, others happen on a larger scale, significantly impacting people, processes and the wider organisation. As a business leader, it is important for you to understand the different types of changes, how they can be implemented effectively and how to manage their impact on your team and the organisation. In this deck, you'll identify when you should consider change management. You'll also learn:  • The two (2) major types of organisational changes • The most effective steps to a successful change management • The Prosci ADKAR Change Management Model and • Practical tips to overcome resistance to change.

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FEXLE, a premier Salesforce consulting partner, optimizes field service operations with Salesforce Field Service Lightning (FSL). Specializing in tailored solutions, FEXLE enhances workforce management, scheduling, and mobile connectivity. Seamlessly integrating FSL into existing Salesforce ecosystems, FEXLE enables real-time visibility, resource allocation, and exceptional customer experiences. Whether automating dispatch workflows or optimizing service routes, FEXLE ensures organizations maximize productivity and service outcomes.

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2024 has seen a number of employment law changes take effect, with some more planned for the near future. Keeping up to date with these changes is vital to avoid costly mistakes and to ensure that your workplace reaps the benefits which come from compliance with current law and best practice. Our free one-hour webinar, delivered by our employment solicitors, Claire Berry and Joanna Smye, discusses the most important employment law changes in 2024, reviews key cases from the last six months and provides you with practical advice on the important learning points to take away.

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Ready to unlock the full potential of your LinkedIn profile? Join us for an immersive workshop where you'll gain invaluable insights and practical tips to optimize your profile, expand your network, and elevate your personal brand. Official event during Techweek NZ: May 23rd @ 6pm - 7:30pm St Peters Church Garden Room 211 Willis Street, Te Aro, Wellington New Zealand Google Meet Link: View details and RSVP https://calendar.app.google/h34Jub18s6Ri31NS7

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