Public Relation Campaign Bihar Tourism
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Designing a PR campaign on the ground of the current status of Brand, Political parties, Places to influence people's value, belief, opinion and behaviour in favour of your client.
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The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...
Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Gokila digital marketing| consultant| Coimbatore
Myself Gokila digital marketing consultant located in Coimbatore other various types of digital marketing services such as SEM
SEO SMO SMM CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Gokila digital marketer
Coimbatore
From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
The search landscape is undergoing a seismic shift, and Reddit is at the epicenter. Google's Helpful Content Update and its $60 million deal with Reddit, coupled with OpenAI's partnership, have catapulted Reddit's real-time content to unprecedented heights.
Check out this insightful webinar exploring the newfound importance of Reddit in the digital marketing landscape. Learn how these changes make Reddit an essential platform for getting your brand and content in front of evolving search audiences.
You’ll hear:
- The evolution of Reddit as a major influencer on SERPS over the years.
- The impact of recent changes and partnerships on Reddit’s place in search.
- A comprehensive look at Reddit, how it works, and how to approach it.
- Unique engagement opportunities presented by Reddit.
With Brent Csutoras, a Reddit expert with over 18 years of experience on the platform, we’ll delve into the intricacies of Reddit's communities, known as Subreddits, and how to leverage their power without compromising authenticity or violating community guidelines in the age of AI-driven search experiences.
Don't miss this opportunity to stay ahead of the curve and leverage Reddit for your brand's success.
How to Make Your Trade Show Booth Stand Out
Unlock the secrets to creating a standout trade show booth with our comprehensive guide from Blue Atlas Marketing! This presentation is packed with essential tips and innovative strategies to ensure your booth attracts attention, engages visitors, and drives business success. Whether you're a seasoned exhibitor or a first-timer, these expert insights will help you maximize your impact and make a memorable impression in a crowded exhibition hall. Learn how to:
Design an eye-catching and inviting booth
Incorporate interactive elements that engage visitors
Use effective branding and visuals to reinforce your message
Plan your booth layout for maximum traffic flow
Implement technology to enhance the visitor experience
Create memorable experiences that leave a lasting impression
Transform your trade show presence with these proven tactics and ensure your booth stands out from the competition. Download the PDF now and start planning your next successful exhibit!
AI Driven Emotional Recognition in Digital Ads - Tarun Gupta
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This session will aim to comprehensively review the current state of artificial intelligence techniques for emotional recognition and their potential applications in optimizing digital advertising strategies. Key studies developing AI models for multimodal emotion recognition from videos, images, and neurophysiological signals were analyzed to build content for this session. The session delves deeper into the current challenges, opportunities to help realize the full benefits of emotion AI for personalized digital marketing.janani Digital Marketer|Digital Marketing consultant|Marketing Promotion|Coim...
Myself Janani Digital marketing consultant located in coimbatore I offer all kinds of digital marketing services for your business requirements such as SEO SMO SMM SMO CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Janani Digital Marketer
Coimbatore,Tamilnadu.
Future-Proof Like Beyoncé - Syncing Email and Social Media for Iconic Brand L...
Future-Proof Like Beyoncé - Syncing Email and Social Media for Iconic Brand L...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
In this dynamic session titled "Future-Proof Like Beyoncé: Syncing Email and Social Media for Iconic Brand Longevity," Carlos Gil, U.S. Brand Evangelist for GetResponse, unveils how to safeguard and elevate your digital marketing strategy. Explore how integrating email marketing with social media can not only increase your brand's reach but also secure its future in the ever-changing digital landscape. Carlos will share invaluable insights on developing a robust email list, leveraging data integration for targeted campaigns, and implementing AI tools to enhance cross-platform engagement. Attendees will learn how to maintain a consistent brand voice across all channels and adapt to platform changes proactively. This session is essential for marketers aiming to diversify their online presence and minimize dependence on any single platform. Join Carlos to discover how to turn social media followers into loyal email subscribers and ultimately, drive sustainable growth and revenue for your brand. By harnessing the best practices and innovative strategies discussed, you will be equipped to navigate the challenges of the digital age, ensuring your brand remains relevant and resonant with your audience, no matter the platform. Don’t miss this opportunity to transform your approach and achieve iconic brand longevity akin to Beyoncé's enduring influence in the entertainment industry.
Key Takeaways:
Integration of Email and Social Media: Understanding how to seamlessly integrate email marketing with social media efforts to expand reach and reinforce brand presence. Building a Robust Email List: Strategies for developing a strong email list that provides a direct line of communication to your audience, independent of social media algorithms. Data Integration for Targeted Campaigns: Leveraging combined data from email and social media to create personalized, targeted marketing campaigns that resonate with the audience. Utilization of AI Tools: Implementing AI and automation tools to enhance efficiency and effectiveness across marketing channels. Consistent Brand Voice Across Platforms: Maintaining a unified brand voice and message across all digital platforms to strengthen brand identity and user trust. Proactive Adaptation to Platform Changes: Staying ahead of social media platform changes and algorithm updates to keep engagement high and interactions meaningful. Conversion of Social Followers to Email Subscribers: Techniques to encourage social media followers to subscribe to email, ensuring a direct and consistent connection. Sustainable Growth and Minimized Platform Dependence: Strategies to diversify digital presence and reduce reliance on any single social media platform, thereby mitigating risks associated with platform volatility.Recently uploaded (20)
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From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
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Public Relation Campaign Bihar Tourism
- 1. BIHAR TOURISM PR CAMPAIGN Abhinav Kumar
- 2. objective To increase the number of pilgrims at different religious places in Bihar by 20 percent before December 31,2020.
- 3. Evaluation of Current situation Strength :- Bihar has a diverse religious places which are deeply associated with origin of religion, important religious event and great history. weakness; :- Only very few places have been developed as tourist place, Lack of natural tourist destination, lack of transport and residence facilities. Opportunity :- To Grab the attention of worldwide pilgrims as an place of religious importance Threat :- difference between preach and practice, pettiness of places, deviation towards neighbouring states and Nepal.
- 4. Target audience Buddhist Pilgrims :- India, Japan, China, Myanmar, Srilanka, Bhutan Sikh pilgrims :- India (Punjab, Delhi), Canada, Us, uk Hindu pilgrims :- India (HINDI HEARTLAND) us, uk, Nepal, Mauritius Jain Pilgrims :- India, US, uk, Kenya Sufi Pilgrims :- India, Bangladesh, Srilanka
- 5. Media Relations and Strategies Owned media Strategy :- social media page and account, website • Create short promo of popular places and put it on website and social media pages with #HUM_BIHAR_HAIN with its translation #I_AM_IN_BIHAR • Promote the page and content through sponsorship on social media • Use digital marketing tool to reach the target audience • Use SEO to promote content • Call to action • Keep informing development
- 6. Media Relations and Strategies Shared media Strategy :- where you partially control eg. Social media account • Spontaneous response • Avoid controversial or vulgar response • Give answer of queries and solution of problem • Ask people to share and endorse your actions and initiatives like #HUM_BIHAR_HAIN or I_AM_IN_BIHAR
- 7. Media Relations and Strategies Earned media Strategy :- tv News, News Paper, News portal, travelog, etc. • Be available for information update • Give what make news sense • Ask to evaluate initiative taken by government • Maintain a healthy relation, Give the visuals along with Press release of every important event and development. • Ask International media to for documentaries.
- 8. Media Relations and Strategies Paid media strategy :- Advertisement • Identify the relevant media to directly reach the target audience, for youth and cross border information dissemination - digital marketing. • Use the conventional medium of communication smartly to grab the attention of people in local. • Select the Tv, Radio or Newspaper to announce the big events keeping target consumer in mind.
- 9. Strategies :- lobbying Establish strong relation with stakeholder and for ease of travel to pilgrims • Avail easy travel on special subsidies • Easing legal formalities • Establish joint tour package within country as well as out side. • Security, life Insurance, health facilities, Guide • Run campaign on specific occasion in specific community even in foreign.
- 10. Strategies :- Events Organise Religious Events like in Rajgir for Jain, in Bodh Gaya for Buddhist, Ramayan Natak in Mithilanchal, In Patna Saheb for Sikh etc Organise a joint events at different places in Bihar as well in their country too. Do not confine places just to be known for one thing move beyond that like Sonepur Mela is popular worldwide and at the same place food fest, cultural fest, literature fest could also be organised. This will keep attracting news as well tourist too.
- 11. Schedule DATE TIME WORK 31.03.2020 15:30 PRESS CONFERENCE 01.04.2020 16:30 INAUGURATION 02.04.2020 13:00 MASSIVE ONLINE CAMPAIGN LAUNCH 03.04.2020 10:00 LOBBYING WITH INTER-STATE DELEGATE
- 12. Budget Digital Marketing – 89 Media & Ad – 39 Events – 226 Lobbying – 38 Subsidies - 46
- 13. evaluation AFTER execution through VARIOUS Key performance indicators (KPI) • Like Google tracker/ real time data collector • Social media tracking tool • Feedback from different sources • Qualitative and Quantitative data collection through other resources i.e number of pilgrims visited.
- 14. Thank you