- Technology company founded in 2014 operating in 4 countries providing mobile entertainment including psychic readings and voice dating. - Generates $3M annual revenue mostly from the US with a small Dublin-based team. The CEO is a serial entrepreneur with 20 years experience. - Their new mobile platform yields a 4:1 return on media investment within 2 years by acquiring users through free horoscopes and converting them to paid services like psychic readings and angel questions through engaging content. - They plan to expand into new markets while disrupting the $2B US psychic industry which is fragmented and relies on TV and call centers rather than mobile technology.

1. • Technology company with own software team and network
• 4.5 Years old: Founded in Q1 2014
• Operating in 4 countries USA, UK, Canada, Ireland: Coming soon Asia, Latin America, Europe
• Almost break even: Profitable Q4 2018
• $3.0 million in revenue mostly from the US market
• Small team based in Dublin
• CEO serial successful entrepreneur in Telecoms and Digital Entertainment for 20 years
• Our New proven model yields 4:1 ROI on media
• Our Model generates a large database of valuable leads
Life Changing Mobile Entertainment

2. Our Mobile Entertainment can Change Lives
and creates Valuable Lead Generation Databases
Our New Mobile Entertainment Platform yields a 4:1 ROI over 2 years
Online Magazine with a Psychic Twist
Regular Engagement
Rich Content drives
Customer Acquisition and Retention
Psychics and Angels
Advice, Guidance, Inspiration
Revenue Driver
Cash Cow
Voice Dating
Snap chat for dating
Free App for Customers
Value Added Revenue
+ +

3. Product Description:
7th Sense fills part of our customers every day lives and becomes a significant influencer
• Angel Questions [Paid]: Customers ask our Angel short text questions to help them with daily decisions
• Psychic Readings [Paid]: Customers speak 1 on1 with gifted psychics to help them with bigger decisions
• Dating [Fremium]: Voice dating with a psychic twist engages 60% of our database who are single
• Stories [Free]: Our online magazine with a psychic twist provides rich sticky content free everyday
• Weekly Horoscopes [Free] by Master Psychic Vincent. Non interactive passive advice
• Pod-Casts [Free]: Customers replay recordings of other peoples readings like radio soap
7th Sense: Product
Customer Service
ContestsDating

4. Market Information – Disruption Opportunity
Psytech is a technology developer with its own software and own network using technology to disrupt an outmoded
industry
• Market Size: USA $2.2 billion, Asia > $XX billion, Latin America > $5 billion, Europe > $5 billion
• Target Audience: Bulls eye customer is female, 35+, good to high income. 60% are single
• Largest Competitors: California Psychics $100 million per year, Keen $100 million per year
• Market Conditions: Fragmented - Unconsolidated. Many small local operators with no clear leader
• Technology: The market is dated using TV to drive calls to sales agents in a call center. No use of mobile app
and poor use of social media
7th Sense: Market
Customer Service
ContestsDating

5. 7th Sense: Proof of Market
IBIS Reports $2 billion US Industry
http://www.ibisworld.com/industry/psychic-services.html
App Name Distributor Installs Link
Daily Horoscope Comitic 10 to 50 million
https://play.google.com/store/apps/details?id=info.an
droidz.horoscope
My Horoscope Mobiile SA 10 to 50 million
https://play.google.com/store/apps/details?id=com.id
mobile.horoscope
Love Horoscopes Daily Horoscopes 1 to 5 million
https://play.google.com/store/apps/details?id=com.da
ilylovehoroscopes.net
Astro Horscopes Medoli 1 to 5 million
https://play.google.com/store/apps/details?id=com.m
edoli.astrohoroscope
Horoscope of Birth MaksDenis 1 to 5 million
https://play.google.com/store/apps/details?id=ua.mak
sdenis.timeofbirth
Horoscope and Tarot Horoscope.com 1 to 5 million
https://play.google.com/store/apps/details?id=app.ho
roscope1_5.com
True Horoscopes True Horoscopes 1 to 5 million
https://play.google.com/store/apps/details?id=horosc
ope.l4
Tarot Cards and
Horoscopes Magic Tarot Cards Inc. 1 to 5 million
https://play.google.com/store/apps/details?id=com.m
agic.tarot.cards
Free Horoscope SF Factory 1 to 5 million
https://play.google.com/store/apps/details?id=com.ap
ptitudes_client.sffactory_mhdj
Android Horoscope App Popularity: Sample of 10 Apps. Many more exist.
Apple Figures Not Available .
$109 million invested in Keen Psychics USA
http://www.ingenio.com/documents/corpinfo/press110800.asp
California Psychics $ 100 million per year
https://www.glassdoor.ie/Salary/Outlook-Amusements-Salaries-E272949.htm
Video “CBS News Tonight” Psychic Therapy
700,000 Americans spent > $1,000 each in 2011 on Psychic Readings = $700 Million by big spenders.
https://www.youtube.com/watch?v=AfpvU0NorE0

6. Marketing Strategy: Content is King: Lead Generation
Psytech creates its own rich content. We build our marketing strategy around the use of this sticky content to
build trusted brand relationships with new prospects and paying customers alike
• Acquire: Free Horoscopes by Master Psychic Vincent attract new prospects to install our Free 7th Sense App.
Horoscopes provide a massive audience (100’s of millions) to capture in our conversion funnel.
We aim to convert 3.5% to paid customers over time.
• Capture: Login to the app via Facebook captures name, age, sex, email and other demographic data. Prospects
enter our content funnel through app push and email
• Nurture: Rich content (Horoscopes, Stories Magazine, Phone-Casts) builds trust and yields conversion to paid
consumption of Angel questions and Psychics Readings
• Retain: Rich content continues the relationship extending the lifespan of the customer and enhancing
Lifetime Value
7th Sense: Lead Generation Strategy
Customer Service
ContestsDating

7. Business Model
Psytech uses content to Acquire, Convert and Retain yielding a greater than 4:1 ROI on media spend in the
1st 12 months after a prospect installs our app.
Cost Per Install (CPI) $1.40 to $2.0
Conversion to paid customer [Readings and Angel] 3.5% Proven
Cost Per Acquisition (CPA) of paid customer [Readings and Angel] Ranges $45 to $55
Life Time Value (LTV) of paid customer [Readings and Angel] > $200 over 1st 12 months
ROI (Return on Media Invested) 4:1
7th Sense: Business Model
Customer Service
ContestsDating

8. Unique Selling Points (US Market)
We disrupt through technology providing a slick improved user experience appealing to the modern consumer. The
Industry has a history of over charging and hard sell. 7th Sense brings Premium Quality at a Fair Price: Value for Money.
Price and Value: The industry charges consumers $6 per minute on average versus
only $3.95 for 7th Sense. 33% better value with 7th Sense
Price Certainty: The industry changes price daily. Each advisor has a different rate which changes day to day.
Customers are forced to negotiate with a skilled sales agent in advance of every consultation.
7th Sense have the same price every day for all advisors.
Self Fulfillment: Customers can select an advisor through the app, from the website or in the IVR in real time
and connect immediately without speaking to a sales agent first.
Recordings: Customers can listen back to secure recordings of all their previous consultations FREE for life
Mobile: 7th Sense is the leading provider with a mobile app and provides access also via web and IVR
7th Sense
Customer Service
ContestsDating

9. Content – Online Magazine
7th Sense Stories
What is Stories? www.7thSenseStories.com
Stories is our Online Magazine written by talented 7th Sense writers who are also gifted psychics. Our talented video
production team also produces video shorts including celebrity readings and special interest documentaries.
Content Brief: Trending stories, lead topics romance, all things psychic, celebrity gossip and entertianment
Production: 3 stories published daily
Strategic Role: Stories doubles the lifespan of installed apps by providing engaging rich content including
video shorts, written stories and celebrity horoscopes. In future Stories will also be used to
acquire new prospects
Readership: 4,000 readers per day and growing
Promotion: Free to all 7th Sense prospects and customers via app, and website with email and app
push notifications delivering top trending stories 3 times per week
Revenue: In Q1 2019 we hope to monetize stories directly through advertising revenue

10. Voice Dating with a Psychic Twist
Voice Dating
Snapchat for Dating
Voice is the heart of it
What is Listnr? Free dating app for all 7th Sense Customers
Listnr is the next generation mobile dating service which will use the power of human voice to disrupt a
$2.2 billion Industry in the USA alone. 60% of all questions to 7th Sense advisors are about love and romance.
Voice: Voice is the most potent form of human communication conveying emotion, intent and
perception which is missing from the written word.
Disruption Psytech uses the power of Voice to differentiate and disrupt:
Voice Profile: Every profile contains at least 10 seconds of spoken audio in the
voice of the candidate.
Hear the voice before the photo is revealed
Voice Messaging: All the functionality of traditional dating but includes audio
profiles, voice messaging and live 121 chat
Snapchat for Dating: Secure considered dating especially attractive to ladies
Video Link: https://youtu.be/pvMtWy8BLPU

11. Dating: Proof of Market
IBIS Reports $2 billion US Industry
https://www.ibisworld.com/industry/default.aspx?indid=1723
Android Dating App Popularity: Sample Apps. Many more exist.
Apple Figures Not Available .
Match.com acquire “Plenty Of Fish” for $525 million,
Has $1.28 billion M&A budget
Revenue of $799 million
http://venturebeat.com/2015/10/16/parent-company-for-match-com-tinder-and-okcupid-to-go-public-seeks-100m-in-ipo/
Tinder dating app reaches 1 million paid monthly subscribers yielding
On average $15.00 per paid user per month
Revenue $180 million
http://uk.businessinsider.com/r-match-group-revenue-beats-as-tinder-attracts-more-paid-users-2016-5?r=US&IR=T
Badoo Revenues of $200 million per year
http://tech.eu/news/badoo-200-million-users/
App Name Installs Link
Match.com 500 million to 1 billion https://play.google.com/store/apps/details?id=net.ilius.android.match
Badoo 100 million to 500 million https://play.google.com/store/apps/details?id=com.badoo.mobile
Tinder 50 million to 100 million https://play.google.com/store/apps/details?id=com.tinder
POF 10 million to 50 million https://play.google.com/store/apps/details?id=com.pof.android
Zoosk 10 million to 50 million https://play.google.com/store/apps/details?id=com.zoosk.zoosk
eHarmony 5 million to 10 million https://play.google.com/store/apps/details?id=com.eharmony
Adult Friend Finder Revenues of $300 million per year
Sells for $1 billion in 2007
https://techcrunch.com/2007/11/17/whoa-adult-friendfinder-may-have-been-acquired-for-1-billion/

12. Management Team
Marketing Manager Dublin – Amy Scanlon
Amy is a sector leader in the USA who helped build up the largest industry competitor in the USA from zero to hero with over $100MM in annual
revenue. Amy joined Psytech in February 2018 driven by the opportunity to disrupt the market using content and mobile technology in a small startup
environment where Amy can be part of the upside.
CEO - Richard Brennan – Serial Entrepreneur
Our CEO Richard Brennan has been a senior business leader in Ireland for 16 years as a founder member of Modeva Group and today he is the driving
founder of Psytech Digital.
Richard founded Modeva in 1995 which earned €15m per year in Ireland (equivalent to a $2 billion in the larger US market) developing B2C entertainment
services including telephone dating, mobile entertainment, SMS lotteries, competitions and games. Along the way Richard set significant industry records
including becoming the 1st alternative Telco in Ireland after industry deregulation in 1999, 1st service provider to interconnect with the mobile carriers for
SMS messaging, Worlds first telephone IVR flight information system for Aer Lingus, Europe’s 1st automated Telebanking system, Europe’s 1st IVR based
utility meter reading system for the National Gas Company and more.
Psytech Digital was founded by Richard in December 2013 with the objective of using technology to spread the success of Richards Irish business globally
using disruptive technology and modern cross border consumer friendly payment systems such as instore micro app payments, paypal, credit card and
others.

13. Mission
Ridding the World of Loneliness and Confusion
With Disruptive Technology to Provide Life Changing Connections
Leveraging the Worlds Growing Interest in Entertainment and Belief in the Stars
Stories
Engage
Angel
Readings
Guide
Dating
Connects
Horoscopes
Advise
Psychic
Readings
Inspire