Brand Evolution of PSA Peugeot Citroen over the last century. Student Presentation - Mantra Academy, Bangalore

1. Subhadeep Dey
Assisted by- Zishan Pathan

4. HISTORY
ORIGINAL ADVERT FOR TYPE AMr. André Citroën

5. 1919
1936
1959
1985
2009
The logo was inspired from this
chevron shaped milling gear
from a factory in Poland which
Mr. Citroen visited.

6. Citroën Traction Avant
1934-1957
MOST INFLUENTIAL CARS IN THE HISTORY OF CITROEN
1938
Prototype Citroën 2CV
1948
Production Citroën 2CV
DESIGNER- Flaminio Bertoni and Andre Lefebvre
Technical Features –
• Monocoque Suspension
• Four Wheel Drive
• Four Wheel Independent Suspension

7. Citroën DS 191955-1975

8. Citroën DS 19
1923 VOISIN C6 Course

9. Citroën SM
1970- 1975
Citroën DS 21
1968-1975

10. Citroën XM
1989-2000
Citroën CX
1974-1991

11. Citroën Xanae Concept 1994

12. Citroën C6 Lignage Concept

13. Citroën C6
2005-2012
Citroën
Numero 9

14. DESIGN EVOLUTION OVERVIEW
Citroën Traction Avant1934
1955 Citroën DS 19
1970 Citroën SM
Citroën CX1976
Citroën XM
1989
Citroën C6002005
Citroën Numero 92012

15. 2003
Citroën C3
1980
Citroën 2CV
Citroën C3

16. DESIGN PHILOSOPHY

17. Citroën Cactus

22. Thank you