An effective web design is one that distinguishes your website from that of your competitor.In regards to attaining an impressive web design, there is a set of principles that must be followed. In this presentation we had tried to cover most of the principles for an effective web design.

1. PRINCIPLES OF
EFFECTIVE
WEB DESIGN IN 2013
SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
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2. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
IT Outsourcing @ Peace of Mind
A Website Offers A
Virtual Representation Of
Business Or Personal
Endeavors.

3. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
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Quality Website Design Attains
Maximum Leads

4. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
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MOST EFFECTIVE
Designs Are Least
COMPLICATED

5. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
IT Outsourcing @ Peace of Mind
AN EFFECTIVE WEB DESIGN
SHOULD DISTINGUISH YOU FROM
YOUR COMPETITORS

6. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
IT Outsourcing @ Peace of Mind

Attracts Targeted Traffic

Encourages Visitors To Browse Content

Satisfies Visitor Experience

Retains Recurrent Traffic
An Effective Website Must
Accomplishes The Intentions Like

7. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
IT Outsourcing @ Peace of Mind
EMPLOY
USER FRIENDLY NAVIGATION
01

8. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
IT Outsourcing @ Peace of Mind
“ Approximately 60% of Potential
sales are lost because users cannot
navigate a site.
- Kissmetrics Research

9. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
IT Outsourcing @ Peace of Mind
CLEAR & UNDERSTANDABLE NAVIGATION
HIGHLIGHTING THE IMPORTANT SECTIONS
OF WEBSITE
TO FETCH VISITOR ATTENTION
PROVIDING CONSISTENT & EASILY
OPERABLE NAVIGATION LINKS ON THE WEBSITE

10. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
IT Outsourcing @ Peace of Mind
MAINTAIN
SUPERIOR QUALITY CONTENT
02

11. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
IT Outsourcing @ Peace of Mind
“60% of consumers feels more positive
about company, after reading custom
content on site.
- Content Plus Marketing

12. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
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20- 30 Seconds
To Capture A User's
Attention Before
They Leave A Specific Page

13. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
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Concise & To The Point
Well-Structured In A Proper Theme
Premium Quality Content
CONTENT MUST BE

14. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
IT Outsourcing @ Peace of Mind
ENSURE PROPER
SITE DESIGN FUNCTIONALITY
03

15. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
IT Outsourcing @ Peace of Mind
“ 40% of people Abandon a website
that takes more than 3 seconds to
load.
- Kissmetrics Research

16. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
IT Outsourcing @ Peace of Mind
WEB DESIGN SUCCESS DEPENDS UPON
1. Page Load Time
If your website is slow to load, it may cost you returning
visitors.

17. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
IT Outsourcing @ Peace of Mind
2. Browser Compatibility
LESS BUGS
COMPATIBILITY WITH MAJOR
BROWSERS AND DEVICES
Ensure your site's compatibility with different browsers.

18. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
IT Outsourcing @ Peace of Mind
MAINTAIN THE
SITE DESIGN AESTHETICS
04

19. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
IT Outsourcing @ Peace of Mind
“46% of people say a websites design is
the number one criteria for discerning
the credibility of the company.
- Stanford Persuasive Technology Lab

20. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
IT Outsourcing @ Peace of Mind
Make Your Brand
Clear

21. SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in
IT Outsourcing @ Peace of Mind
EFFECTIVE
SITE DESIGN
SHOULD .....
Precise Use
Of Grids &
Typography
Easy To Read
&
Understandable
Text
Use The Color
Pallet
Use High
Quality
Images
Employ
Suitable
Design
Language

22. USA and Canada
4281 ExpressLane, SuiteL1620,
Sarasota, FL 34238, USA
USToll Free - +1-855-SYNAPSE
- +1-855-796-2773
Florida - +1-941-527-1257
New York - +1-917-338-7987
San Francisco Bay Area- +1-408-416-3511
United Kingdom:
Contact: Ashish Goenka
Unit 1846, PO Box 6945
London, W1A 6US
Phone: 44(0)2079934232
Contact Us
SynapseIndia
F 18, Sector 11
Noida-201301, INDIA
Tel: (+91) 120 433 0500
Fax: (+91) 120 254 6941
E-fax: + 18018460378
(If you aredialing from theUSA,
pleasedial 011 first before91)
Contact: Kapil Gupta
Email: info@synapse.co.in
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SynapseIndia, F 18, Sector 11, Noida 201301, INDIA callto: +1-855-796-2773, Email: info@synapse.co.in