1st Annual China Eco-Health Conference
Connecting Investment & Sustainability
Joymain
Daohe Group
WING YUE Investment
Daohe Club
Grayling +
Since its establishment in 1993, Joymain has played a
significant part in developing China’s growing health
and wellness industry and is the only company
covering health-care nutrition, services and devices.
Daohe Group focuses on industries that support envi-
ronmental initiatives in the aviation, food and beverage
and internet industries. Daohe Group is committed to
diverse, innovative and financial industries.
Wing Yue Investment focuses on investing in emerging
technology companies in the eco-health industry in
China. It provides financial services, investment and
financial technology platforms.
Daohe Club is a leading Industry Association
dedicated to bringing the leaders in the eco-health
industry together in China to discuss current trends,
growth and opportunities.
Company Introduction
Grayling’s Responsibility and Event Objectives
Grayling’s Responsibility
•	 Provide event planning support: rent event venue, AV and light, printing, floral arrangement
•	 Provide clients services: develop an event plan to satisfy client’s needs and requirements
•	 Provide a full suite of creative services: design event stage backdrops, venue marketing banners, event
website, giveaways, marketing collaterals, agenda and menu cards
•	 Compile, manage and update media list
•	 Pitch and maintain a stable relationship with the media to attract news coverage and public’s attention
•	 Contact, invite and maintain desirable relationship with guest speakers and event attendees
Objectives
•	 Raise corporate awareness in the U.S.
•	 Gain corporate media coverage
•	 Obtain a deep understanding of eco-health industry
•	 Inspire and encourage company performance
Corporate Event Introduction
NASDAQ IPO Mockup | Media Interview
July 6, 2015
By conducting a private tour at NASDARQ studio, Joymain’s management and executives experienced a
mockup IPO process with the coordination of powerful media outlets. This tour inspired Joymain to develop
further towards IPO and encouraged them to forward the company’s mission to improve the health of millions.
Corporate Event Introduction
Economic Conference:
1st Annual China Eco-Health Conference
Connecting Investment & Sustainability
July 9, 2015
This economic conference features a panel
discussion of Alan Greenspan, Larry Summers
and Steve Forbes. Three prominent speakers
gave presentations and settled into an
in-depth discussion with Joymain’s chairman,
Mr. Zhou Xijian.
They shared their opinions on the current
economic situation, the future of eco-health
industry and how the world and China could
tackle the environmental challenges and
cooperate in the future. Joymain’s management,
executives, top distributors and U.S. industry
leaders attended this forum.
NASDAQ IPO Mockup and Interview
Grayling successfully improved the recognition of
Joymain and its sister companies by advertising in the
billboard of NASDAQ and Thomson Reuters tower. In
the mockup session, Grayling helped the clients to go
through the full IPO process. This exquisite simula-
tion is a pre-show of the real IPO of the clients, which
motivated them and their employees to better chase
the company goal.
In addition, we invited one of the most influential
Television station in Asia to have an interview with the
Chairman and CEO of Joymain at the NASDAQ stu-
dio. The tape of the interview will be used in the com-
panies’ following event, to raise company’s reputation
and influence in the eco-health industry in China.
Results and Achievements
Economic Conference
Grayling pitched over 40 industry professionals, saga-
ciously investors and prominent journalists to attend
the 1st Annual China Eco-Health Conference. These
attendees will provide the financial fund, intelligence
support and valuable insight to Joymain and its sister
company. While the participants in media industry will
help the clients to become more recognized world-
wide.
During the conference, three distinguished keynote
speakers, Alan Greenspan, Larry Summers, and Steve
Forbes, shared their insights on the topic “Connecting
Investment and Sustainability”.In addition, they ad-
mired the leading role Joymain plays in the eco-health
industry, which is highly valuable for the company.

Previous work case study

  • 1.
    1st Annual ChinaEco-Health Conference Connecting Investment & Sustainability Joymain Daohe Group WING YUE Investment Daohe Club Grayling +
  • 2.
    Since its establishmentin 1993, Joymain has played a significant part in developing China’s growing health and wellness industry and is the only company covering health-care nutrition, services and devices. Daohe Group focuses on industries that support envi- ronmental initiatives in the aviation, food and beverage and internet industries. Daohe Group is committed to diverse, innovative and financial industries. Wing Yue Investment focuses on investing in emerging technology companies in the eco-health industry in China. It provides financial services, investment and financial technology platforms. Daohe Club is a leading Industry Association dedicated to bringing the leaders in the eco-health industry together in China to discuss current trends, growth and opportunities. Company Introduction
  • 3.
    Grayling’s Responsibility andEvent Objectives Grayling’s Responsibility • Provide event planning support: rent event venue, AV and light, printing, floral arrangement • Provide clients services: develop an event plan to satisfy client’s needs and requirements • Provide a full suite of creative services: design event stage backdrops, venue marketing banners, event website, giveaways, marketing collaterals, agenda and menu cards • Compile, manage and update media list • Pitch and maintain a stable relationship with the media to attract news coverage and public’s attention • Contact, invite and maintain desirable relationship with guest speakers and event attendees Objectives • Raise corporate awareness in the U.S. • Gain corporate media coverage • Obtain a deep understanding of eco-health industry • Inspire and encourage company performance
  • 4.
    Corporate Event Introduction NASDAQIPO Mockup | Media Interview July 6, 2015 By conducting a private tour at NASDARQ studio, Joymain’s management and executives experienced a mockup IPO process with the coordination of powerful media outlets. This tour inspired Joymain to develop further towards IPO and encouraged them to forward the company’s mission to improve the health of millions.
  • 5.
    Corporate Event Introduction EconomicConference: 1st Annual China Eco-Health Conference Connecting Investment & Sustainability July 9, 2015 This economic conference features a panel discussion of Alan Greenspan, Larry Summers and Steve Forbes. Three prominent speakers gave presentations and settled into an in-depth discussion with Joymain’s chairman, Mr. Zhou Xijian. They shared their opinions on the current economic situation, the future of eco-health industry and how the world and China could tackle the environmental challenges and cooperate in the future. Joymain’s management, executives, top distributors and U.S. industry leaders attended this forum.
  • 6.
    NASDAQ IPO Mockupand Interview Grayling successfully improved the recognition of Joymain and its sister companies by advertising in the billboard of NASDAQ and Thomson Reuters tower. In the mockup session, Grayling helped the clients to go through the full IPO process. This exquisite simula- tion is a pre-show of the real IPO of the clients, which motivated them and their employees to better chase the company goal. In addition, we invited one of the most influential Television station in Asia to have an interview with the Chairman and CEO of Joymain at the NASDAQ stu- dio. The tape of the interview will be used in the com- panies’ following event, to raise company’s reputation and influence in the eco-health industry in China. Results and Achievements Economic Conference Grayling pitched over 40 industry professionals, saga- ciously investors and prominent journalists to attend the 1st Annual China Eco-Health Conference. These attendees will provide the financial fund, intelligence support and valuable insight to Joymain and its sister company. While the participants in media industry will help the clients to become more recognized world- wide. During the conference, three distinguished keynote speakers, Alan Greenspan, Larry Summers, and Steve Forbes, shared their insights on the topic “Connecting Investment and Sustainability”.In addition, they ad- mired the leading role Joymain plays in the eco-health industry, which is highly valuable for the company.