The 9 most common mistakes that should be avoided to stand out from the crowd.

1. 9 Common OOPS !
to
avoid at your next
trade shows
!
oops
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2.  No proper pre-planning
 Poor or Awful graphics
 Improper staff training
 No Pre-show advertising
 No post-show advertising
 Making use of old displays
 Going cheap to save money
 Poor or No Follow Up on Leads
 Participating in wrong trade shows
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3. 1 No proper pre-planning
One of the common mistakes that every trade show
marketers do. Lack of proper planning can put you
and your trade show in trouble.
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4. 2 Going cheap to save money
Many trade show exhibitors cut down the extra bucks
that add better look to their trade shows in order to save
money. Better avoid this practice if you want to make
profit at your trade shows.
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5. 3 Poor or Awful graphics
A poor or bad graphics at your trade show can put
all your efforts in vain. Ensure your graphics
convey properly who you are and what you to.
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6. 4 No Pre-show advertising
No proper advertising before the show cannot
bring traffic to your trade show. Promote your
trade show ahead through social Medias, e-
mails, post cards & promos.
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7. 5 Making use of old displays
Trade show displays are the better way to
make your trade show stand from the
crowd. Making use of old displays can
probably lose out your opportunities.
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8. 6 Improper staff training
A highly trained staffs has the skills to generate high
returns at your trade shows. If your staffs are not
properly trained probably you lose your sale.
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9. 7 Participating in wrong trade shows
The common mistakes that most trade show
exhibits frequently do. Choosing a wrong
trade show to exhibit your products won’t
work.
Wrong Trade
Shows
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10. 8 Poor or No Follow Up on Leads
Many fail to follow up their leads after the show. Don’t
be one among them. Ensure that no leads fall through
the cracks.
6
4
2
0
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11. 9 No post-show advertising
Proper marketing after the show is as essential as pre-show
marketing. Many fail to continue their marketing after their
show.
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12. For Any Kind Of Trade show Displays
Contact:
PHONE
Local: 1.408.217.6850
Toll free: 1.877.217.2681
Fax line: 1.408.727.7481
OR
Visit: www.impact-displays.com