This document summarizes key concepts related to the internet and web including:
1. It defines common terms like websites, URLs, domains, and web pages.
2. It describes Web 2.0 technologies like wikis, blogs, RSS feeds, and social networking sites.
3. It outlines the major components that make up the internet including servers, protocols, and how individuals connect through internet service providers using hardware like modems.
This document discusses various types of decision support systems and artificial intelligence technologies that can be used in business, including:
- Decision support systems use analytical models, specialized databases, and interactive modeling to support semi-structured business decisions.
- Expert systems use knowledge bases and reasoning to emulate human expertise in specific domains like medical diagnosis or loan approval.
- Neural networks, fuzzy logic, genetic algorithms and other technologies can be applied to business problems like supply chain optimization or customer profiling.
- Dashboards provide executives with real-time displays of key performance indicators.
Hartford has been the capital of Connecticut since 1875. Some key facts about Connecticut include their state bird is the robin, state insect is the praying mantis, and their nickname is the "Constitution State." Agriculture is a major industry in the state and their motto is "He who transplanted still sustains."
This document discusses electronic commerce systems and provides learning objectives about identifying categories and trends of e-commerce applications, essential processes of e-commerce systems, and key factors for success. It also includes case studies on brand protection challenges and second-mover advantages in e-commerce. The full document covers topics like e-commerce architectures, payment processes, marketing differences, and integrating online and offline operations.
We are turtles. Turtles are a type of reptile that live on land and sea around the world. They have a hard shell that acts as armor and a shield from predators.
This document discusses electronic commerce systems and provides learning objectives about identifying categories and trends of e-commerce applications, essential processes of e-commerce systems, and key factors for success. It also includes case studies on brand protection challenges and second-mover advantages in e-commerce. The full document covers topics like e-commerce architectures, payment processes, marketing differences online, and integrating e-commerce with traditional business operations.
El thrash metal se originó en la década de 1980 de la mano de bandas como Metallica, Slayer y Megadeth. Se caracteriza por ritmos rápidos y agresivos y letras que tratan temas oscuros. En los años 90 su popularidad decayó pero resurgió en la década siguiente gracias al lanzamiento de nuevos álbumes de bandas pioneras y la aparición de nuevas agrupaciones que buscaban revivir el estilo clásico. Actualmente el thrash metal goza de buena salud con importantes lanzamientos recientes y el
This document summarizes key concepts related to the internet and web including:
1. It defines common terms like websites, URLs, domains, and web pages.
2. It describes Web 2.0 technologies like wikis, blogs, RSS feeds, and social networking sites.
3. It outlines the major components that make up the internet including servers, protocols, and how individuals connect through internet service providers using hardware like modems.
This document discusses various types of decision support systems and artificial intelligence technologies that can be used in business, including:
- Decision support systems use analytical models, specialized databases, and interactive modeling to support semi-structured business decisions.
- Expert systems use knowledge bases and reasoning to emulate human expertise in specific domains like medical diagnosis or loan approval.
- Neural networks, fuzzy logic, genetic algorithms and other technologies can be applied to business problems like supply chain optimization or customer profiling.
- Dashboards provide executives with real-time displays of key performance indicators.
Hartford has been the capital of Connecticut since 1875. Some key facts about Connecticut include their state bird is the robin, state insect is the praying mantis, and their nickname is the "Constitution State." Agriculture is a major industry in the state and their motto is "He who transplanted still sustains."
This document discusses electronic commerce systems and provides learning objectives about identifying categories and trends of e-commerce applications, essential processes of e-commerce systems, and key factors for success. It also includes case studies on brand protection challenges and second-mover advantages in e-commerce. The full document covers topics like e-commerce architectures, payment processes, marketing differences, and integrating online and offline operations.
We are turtles. Turtles are a type of reptile that live on land and sea around the world. They have a hard shell that acts as armor and a shield from predators.
This document discusses electronic commerce systems and provides learning objectives about identifying categories and trends of e-commerce applications, essential processes of e-commerce systems, and key factors for success. It also includes case studies on brand protection challenges and second-mover advantages in e-commerce. The full document covers topics like e-commerce architectures, payment processes, marketing differences online, and integrating e-commerce with traditional business operations.
El thrash metal se originó en la década de 1980 de la mano de bandas como Metallica, Slayer y Megadeth. Se caracteriza por ritmos rápidos y agresivos y letras que tratan temas oscuros. En los años 90 su popularidad decayó pero resurgió en la década siguiente gracias al lanzamiento de nuevos álbumes de bandas pioneras y la aparición de nuevas agrupaciones que buscaban revivir el estilo clásico. Actualmente el thrash metal goza de buena salud con importantes lanzamientos recientes y el
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Press audience moldova nov 2011
1. АУДИТОРИЯ ПЕРИОДИЧЕСКИХ
ИЗДАНИЙ В МОЛДОВЕ
ПРЕЗЕТНАЦИЯ ДАННЫХ ИССЛЕДОВАНИЯ
NOV 2011
Подготовлен: XPLANE
Заказчик: BATI
VISIT US AT WWW.XPLANE.MD
2. Описание исследования
ГЕНЕРАЛЬНАЯ СОВОКУПНОСТЬ.
Все городское население РМ в возрасте 12-65. Размер генеральной совокупности = 1.156 тыс.
РАЗМЕР ВЫБОРКИ.
1700 интервью из которых:
mun. Chisinau (включая пригороды): 800 интервью
Balti: 250 интервью
Остальные города: 650 интервью
ВСЕГО В ИССЛЕДОВАНИИ УЧАСТВОВАЛИ РЕСПОНДЕНТЫ ИЗ 54-х ГОРОДОВ МОЛДОВЫ.
МЕТОД СБОРА ДАННЫХ.
CATI (телефоные интервью с использованием специализированного программного обеспечения).
ФОРМИРОВАНИЕ ВЫОРКИ.
Выборка квотируется по полу и возрасту (согласно данным Национального Бюро статистики), рассчитывается
пропорционально населению каждого города / региона.
ВЫБОРКА ПОКРЫВАЕТ ВСЕ ГОРОДА РМ.
Для каждого города / региона генеральной совокупности, выборка формируется при помощи случайной
генерации телефонных номеров из полной базы телефонных номеров для соответствующего города / региона.
СРЕДНЯЯ ДЛИТЕЛЬНОСТЬ ОДНОГО ИНТЕРВЬЮ.
12 мин. РАСПРЕДЕЛЕНИЕ ИНТЕРВЬЮ ПО ДНЯМ НЕДЕЛИ.
Всего Пнд. Втр. Срд. Чтв. Птн. Суб. Вск.
ПЕРИОД ПРОВЕДЕНИЯ ИССЛЕДОВАНИЯ.
03-20 NOV 2011. Количество
1720 240 224 258 214 235 282 267
проведенных интервью
2
4. Характеристики выборки
Городское население
12-65
% из городского населения 12-65
% тыс.
Chisinau 53.7 Chisinau 53.7 620.4
Other towns 46.3 Other towns 46.3 536.0
Male 47.1 Male 47.1 544.1
Female 52.9 Female 52.9 612.3
12-24 27.7 12-24 27.7 320.7
25-39 32.9 25-39 32.9 380.7
40+ 39.3 40+ 39.3 455.0
Молдавский / румынский 55.3 Молдавский / румынский 55.3 639.5
Русский / другой 44.7 Русский / другой 44.7 516.9
Женат, замужем 56.2 Женат, замужем 56.2 650.1
Холост, не замужем 43.8 Холост, не замужем 43.8 506.3
Среднее / начальное 61.7 Среднее / начальное 61.7 713.4
Высшее / Пост университетское 38.3 Высшее / Пост университетское 38.3 443.1
Основной покупатель в семье 70.4 Основной покупатель в семье 70.4 813.7
Зарабатывает основной доход 48.3 Зарабатывает основной доход 48.3 559.0
Руководители компании, отдела 7.9 Руководители компании, отдела 7.9 91.5
Специалисты 10.9 Специалисты 10.9 125.9
Офисные работники / работники сферы услуг 19.5 Офисные работники / работники 19.5 225.9
Рабочий, фермер 8.3 сферы услуг
Рабочий, фермер 8.3 96.0
Другие (работающие) 9.5 Другие (работающие) 9.5 109.4
Студент, учащийся 15.8 Студент, учащийся 15.8 182.8
Пенсионер 8.5 Пенсионер 8.5 98.7
Безработные 19.6 Безработные 19.6 226.2
Выше среднего 31.4 Выше среднего 31.4 362.7
Ниже среднего 68.6 Ниже среднего 68.6 793.8
WEEKLY 4
10. Аудитория одного номера vs тираж издания
Еженедельные издания
Аудитория Тираж Количество читателей
одного номера
тыс. тыс.
КП - Толстушка 97.0 33.1 2.9
Антенна 43.5 18.5 2.4
Аргументы и Факты 40.1 16.0 2.5
Маклер Chisinau - vineri 30.9 15.4 2.0
Timpul vineri 29.4 10.1 2.9
Jurnal de Chisinau 15.6 7.9 2.0
Один номер Антенны
Труд 7 Молдова 15.0 10.4 1.4 читает в среднем 2.4
читателя.
Кишиневские новости 12.4 --- ---
Monitorul Oficial 10.9 --- ---
Saptamina 9.9 6.8 1.5
Логос-Пресс 9.5 --- ---
Тиражи по данным BATI.
Маклер Chisinau - marti 9.4 6.0 1.6
Economist 7.4 4.2 1.8
Маклер Chisinau - joi 5.8 3.0 1.9
Flux 4.6 --- --- Предполагаемые тиражи, исходя
TV Programe 3.9 --- --- из декларируемого тиража и
средней доли возврата по рынку.
Коммерсант Plus 2.8 --- ---
Панорама 2.7 --- ---
10
12. Аудитория одного номера
Ежедневные издания
% из городского населения 12-65
All urban 12-65
% тыс. #
КП - cotidian 1.9 КП - cotidian 1.9 22.0 (1)
Adevarul 1.3 Adevarul 1.3 15.5 (2)
Спорт Курьер 0.6 Спорт Курьер 0.6 6.5 (3)
Timpul cotidian 0.5 Timpul cotidian 0.5 6.3 (4)
Moldova Suverana 0.3 Moldova Suverana 0.3 3.2 (5)
Молдавские ведомости 0.2 Молдавские ведомости 0.2 2.8 (6)
Независимая Молдова 0.2 Независимая Молдова 0.2 2.6 (7)
Ежедневные выпуски газеты «Комсомольская Правда» (выходит 5 раз в неделю в Пнд, Втр, Срд, Птн, Суб, за
исключением четвергового выпуска «Толстушки») имеют самую высокую аудиторию, покрывающую 1.9%
городского населения в возрасте 12-65. Это означает, что, в среднем, каждый номер ежедневной Комсомольской
Правды читает, в среднем, 1.9% городского населения в возрасте 12-65, т.е. каждый номер имеет 22 тысячи
читателей.
DAILY 12
13. Аудитория одного номера
Ежедневные издания
% из городского населения 12-65
All urban Chisinau (incl. urban &
Other towns
12-65 rural suburbs)
% тыс. # % тыс. # % тыс. #
КП - daily 1.9 22.0 (1) 2.7 16.5 (1) 1.0 5.5 (1)
Adevarul 1.3 15.5 (2) 1.9 12.0 (2) 0.7 3.6 (2)
Спорт Курьер 0.6 6.5 (3) 0.8 4.7 (3) 0.3 1.8 (5)
Timpul cotidian 0.5 6.3 (4) 0.6 3.5 (4) 0.5 2.7 (3)
Moldova Suverana 0.3 3.2 (5) 0.4 2.3 (6) 0.2 0.8 (6)
Молдавские ведомости 0.2 2.8 (6) 0.4 2.7 (5) 0.0 0.0 (7)
Независимая Молдова 0.2 2.6 (7) 0.1 0.7 (7) 0.4 1.9 (4)
Каждое издание Adevarul (выходит 5 раз в неделю) читается в среднем 1.9% населения Chisinau (включая
пригороды), т.е. имеет 12 тыс. читателей в mun. Chisinau.
В то время как за пределами mun. Chisinau каждое издание Adevarul читается 0.7% населения12-65, что означает,
издание имеет 3.6 тыс. читателей за пределами Chisinau.
DAILY 13
14. Аудитория одного номера
Ежедневные издания
% из городского населения 12-65
All urban Age: Age: Age:
Male Female
12-65 12-24 25-39 40+
% тыс. # % тыс. # % тыс. # % тыс. # % тыс. # % тыс. #
КП - daily 1.9 22.0 (1) 2.2 12.0 (1) 1.6 10.0 (1) 0.6 1.9 (2) 1.5 5.6 (2) 3.2 14.5 (1)
Adevarul 1.3 15.5 (2) 1.2 6.6 (2) 1.5 8.9 (2) 2.1 6.6 (1) 1.5 5.6 (1) 0.7 3.3 (3)
Спорт Курьер 0.6 6.5 (3) 1.1 5.8 (3) 0.1 0.7 (6) 0.2 0.7 (3) 0.7 2.6 (3) 0.7 3.2 (4)
Timpul cotidian 0.5 6.3 (4) 0.6 3.4 (4) 0.5 2.8 (3) 0.2 0.5 (5) 0.2 0.8 (5) 1.1 4.9 (2)
Moldova Suverana 0.3 3.2 (5) 0.4 2.4 (6) 0.1 0.8 (5) 0.1 0.3 (6) 0.2 0.9 (4) 0.4 1.9 (6)
Молдавские ведомости 0.2 2.8 (6) 0.5 2.5 (5) 0.0 0.2 (7) 0.2 0.6 (4) 0.2 0.6 (6) 0.3 1.5 (7)
Независимая Молдова 0.2 2.6 (7) 0.3 1.4 (7) 0.2 1.2 (4) 0.0 0.0 (7) 0.0 0.1 (7) 0.6 2.6 (5)
DAILY 14
15. Аудитория одного номера
Ежедневные издания
% из городского населения 12-65
All urban Main language: Main language: Income above Income below
12-65 MD / RO Russian / other average average
% тыс. # % тыс. # % тыс. # % тыс. # % тыс. #
КП - daily 1.9 22.0 (1) 1.1 6.8 (2) 2.9 15.2 (1) 1.4 5.0 (2) 2.1 17.0 (1)
Adevarul 1.3 15.5 (2) 2.3 14.4 (1) 0.2 1.1 (6) 1.5 5.4 (1) 1.3 10.2 (2)
Спорт Курьер 0.6 6.5 (3) 0.8 5.2 (4) 0.2 1.3 (5) 1.1 3.8 (3) 0.3 2.7 (4)
Timpul cotidian 0.5 6.3 (4) 0.9 5.6 (3) 0.1 0.7 (7) 0.5 2.0 (4) 0.5 4.3 (3)
Moldova Suverana 0.3 3.2 (5) 0.2 1.5 (5) 0.3 1.7 (4) 0.3 1.1 (7) 0.3 2.0 (5)
Молдавские ведомости 0.2 2.8 (6) 0.1 0.7 (6) 0.4 2.1 (3) 0.3 1.2 (6) 0.2 1.5 (6)
Независимая Молдова 0.2 2.6 (7) 0.0 0.1 (7) 0.5 2.5 (2) 0.5 1.9 (5) 0.1 0.8 (7)
DAILY 15
17. Аудитория одного номера
Региональные еженедельные издания
% из городского населения 12-65
All urban 12-65
% тыс. #
Unghiul - Ungheni 1.3 Unghiul - Ungheni 1.3 14.7 (1)
СП - Balti 1.0 СП - Balti 1.0 11.3 (2)
Маклер Balti 0.8 Маклер Balti 0.8 9.2 (3)
Observatorul de nord - Soroca 0.7 Observatorul de nord - Soroca 0.7 7.7 (4)
Cahul Express 0.4 Cahul Express 0.4 4.4 (5)
Expresul de Ungheni 0.3 Expresul de Ungheni 0.3 3.5 (6)
Cuvintul - Rezina 0.3 Cuvintul - Rezina 0.3 3.0 (7)
REGIONAL WEEKLY 17
18. Аудитория одного номера
Региональные еженедельные издания
% из городского населения 12-65
All urban Age: Age: Age:
Male Female
12-65 12-24 25-39 40+
% тыс. # % тыс. # % тыс. # % тыс. # % тыс. # % тыс. #
Unghiul - Ungheni 1.3 14.7 (1) 0.9 5.0 (1) 1.6 9.7 (1) 0.8 2.5 (2) 1.4 5.2 (1) 1.5 7.0 (1)
СП - Balti 1.0 11.3 (2) 0.9 4.7 (2) 1.1 6.6 (2) 0.5 1.7 (3) 0.7 2.7 (2) 1.5 7.0 (2)
Маклер Balti 0.8 9.2 (3) 0.9 4.6 (3) 0.7 4.5 (3) 0.8 2.6 (1) 0.7 2.6 (3) 0.9 4.0 (4)
Observatorul de nord - Soroca 0.7 7.7 (4) 0.7 4.0 (4) 0.6 3.7 (4) 0.5 1.5 (4) 0.5 2.1 (4) 0.9 4.1 (3)
Cahul Express 0.4 4.4 (5) 0.3 1.7 (5) 0.5 2.8 (5) 0.2 0.6 (5) 0.4 1.4 (7) 0.5 2.4 (5)
Expresul de Ungheni 0.3 3.5 (6) 0.1 0.8 (7) 0.5 2.8 (6) 0.0 0.1 (7) 0.4 1.5 (6) 0.4 1.9 (6)
Cuvintul - Rezina 0.3 3.0 (7) 0.3 1.5 (6) 0.2 1.5 (7) 0.1 0.3 (6) 0.4 1.7 (5) 0.2 1.0 (7)
REGIONAL WEEKLY 18
19. Аудитория одного номера
Региональные еженедельные издания
% из городского населения 12-65
All urban Main language: Main language: Income above Income below
12-65 MD / RO Russian / other average average
% тыс. # % тыс. # % тыс. # % тыс. # % тыс. #
Unghiul - Ungheni 1.3 14.7 (1) 2.0 12.7 (1) 0.4 2.0 (4) 1.4 5.0 (1) 1.2 9.7 (1)
СП - Balti 1.0 11.3 (2) 0.6 3.8 (4) 1.5 7.5 (1) 1.2 4.2 (2) 0.9 7.1 (2)
Маклер Balti 0.8 9.2 (3) 0.6 4.1 (3) 1.0 5.1 (2) 1.1 4.1 (3) 0.6 5.1 (4)
Observatorul de nord - Soroca 0.7 7.7 (4) 0.9 6.0 (2) 0.3 1.7 (5) 0.4 1.4 (4) 0.8 6.3 (3)
Cahul Express 0.4 4.4 (5) 0.1 0.4 (7) 0.8 4.0 (3) 0.3 1.2 (5) 0.4 3.3 (5)
Expresul de Ungheni 0.3 3.5 (6) 0.4 2.8 (5) 0.1 0.7 (6) 0.2 0.8 (6) 0.3 2.7 (6)
Cuvintul - Rezina 0.3 3.0 (7) 0.4 2.8 (6) 0.0 0.2 (7) 0.1 0.3 (7) 0.3 2.7 (7)
REGIONAL WEEKLY 19
21. Аудитория одного номера
Журналы
% из городского населения 12-65
All urban 12-65
% тыс. #
Aquarelle 2.7 Aquarelle 2.7 31.6 (1)
Лиза 2.3 Лиза 2.3 27.1 (2)
Cosmopolitan 2.2 Cosmopolitan 2.2 25.3 (3)
VIP magazin 1.8 VIP magazin 1.8 20.4 (4)
Sanatate 1.4 Sanatate 1.4 15.7 (5)
Mireasa 0.7 Mireasa 0.7 8.6 (6)
Auto expert 0.7 Auto expert 0.7 7.9 (7)
Business class 0.4 Business class 0.4 4.9 (8)
Banci si finante profit 0.3 Banci si finante profit 0.3 3.2 (9)
Мебель и Интерьер 0.2 Мебель и Интерьер 0.2 2.8 (10)
Odoras 0.2 Odoras 0.2 2.6 (11)
In style 0.2 In style 0.2 2.2 (12)
Health & beauty 0.2 Health & beauty 0.2 2.1 (13)
MAGAZINES 21
22. Аудитория одного номера
Журналы
% из городского населения 12-65
All urban 12-65 Chisinau (incl. suburbs) Other towns
% тыс. # % тыс. # % тыс. #
Aquarelle 2.7 31.6 (1) 4.6 28.5 (1) 0.6 3.1 (4)
Лиза 2.3 27.1 (2) 2.5 15.5 (4) 2.2 11.6 (1)
Cosmopolitan 2.2 25.3 (3) 2.8 17.1 (3) 1.5 8.2 (2)
VIP magazin 1.8 20.4 (4) 2.9 18.1 (2) 0.4 2.3 (5)
Sanatate 1.4 15.7 (5) 1.8 11.0 (5) 0.9 4.7 (3)
Mireasa 0.7 8.6 (6) 1.2 7.6 (6) 0.2 1.0 (6)
Auto expert 0.7 7.9 (7) 1.1 7.0 (7) 0.2 0.8 (7)
Business class 0.4 4.9 (8) 0.8 4.8 (8) 0.0 0.1 (13)
Banci si finante profit 0.3 3.2 (9) 0.5 2.8 (9) 0.1 0.4 (9)
Мебель и Интерьер 0.2 2.8 (10) 0.4 2.5 (10) 0.1 0.3 (10)
Odoras 0.2 2.6 (11) 0.3 2.0 (12) 0.1 0.6 (8)
In style 0.2 2.2 (12) 0.3 1.9 (13) 0.1 0.3 (11)
Health & beauty 0.2 2.1 (13) 0.3 2.1 (11) 0.0 0.0 (14)
MAGAZINES 22
26. Часть издания, читаемая внимательно
Вопрос. Примерно какую часть издания ... вы читаете внимательно?
% из аудитории соответствующего издания
Часть выпуска, Часть выпуска, Часть выпуска,
читаемая читаемая читаемая
внимательно в внимательно в внимательно в
среднем (%) среднем (%) среднем (%)
КП - daily 76.0 КП - Толстушка 73.2 Aquarelle 71.2
Антенна 66.4
Adevarul 58.9 Лиза 72.6
Аргументы и Факты 74.2
Спорт Курьер 80.7 Cosmopolitan 69.3
Маклер Chisinau - vineri 11.2
Timpul cotidian 61.7 Timpul vineri 71.3 VIP magazin 72.7
Jurnal de Chisinau 69.6
Moldova Suverana 56.9 Sanatate 73.1
Труд 7 Молдова 66.6
Независимая Молдова 64.7 Mireasa 80.3
Кишиневские новости 76.0
Monitorul Oficial 60.2 Auto expert 53.0
Ежедневные издания Saptamina 61.2 Business class 64.0
Логос-Пресс 69.9
Мебель и Интерьер 76.6
Маклер Chisinau - marti 15.6
Economist 57.3
Маклер Chisinau - joi 49.7
Журналы
Еженедельные издания
26
28. Количество контактов с одним выпуском
Ежедневные издания
Вопрос. Сколько раз вы читаете или просматриваете один и тот же номер ..., пока не откладываете его окончательно?
Среднее количество
Три и более
Один раз Два раза контактов с одним
раз
выпуском
КП - daily 68.9 19.7 11.3 1.5
Adevarul 80.1 14.6 5.3 1.4
Спорт Курьер 56.4 40.0 3.5 1.5
Timpul daily 65.8 30.1 4.1 1.4
Moldova Suverana 61.6 38.4 0.0 1.4
Молдавские ведомости 93.0 7.0 0.0 1.1
Независимая Молдова 81.8 7.5 10.7 1.3
DAILY 28
29. Количество контактов с одним выпуском
Еженедельные издания
Вопрос. Сколько раз вы читаете или просматриваете один и тот же номер ..., пока не откладываете его окончательно?
Среднее количество
Три и более
Один раз Два раза контактов с одним
раз
выпуском
КП - Толстушка 68.6 22.5 8.9 1.4
Антенна 52.6 25.0 22.3 1.8
Аргументы и Факты 70.5 18.5 10.9 1.5
Маклер Chisinau - vineri 63.4 21.5 15.1 1.6
Timpul vineri 79.0 15.2 5.9 1.3
Jurnal de Chisinau 71.2 18.9 9.9 1.4
Труд 7 Молдова 77.4 18.2 4.4 1.3
Кишиневские новости 61.0 26.0 13.0 1.7
Monitorul Oficial 53.5 6.9 39.6 2.0
Saptamina 66.1 29.8 4.2 1.5
Логос-Пресс 56.5 25.7 17.8 1.6
Маклер Chisinau - marti 45.4 31.3 23.3 2.0
Economist 61.9 28.7 9.4 1.5
Маклер Chisinau - joi 65.2 26.1 8.8 1.7
Flux 75.2 16.7 8.0 1.3
TV Programe 66.7 19.4 13.8 1.5
Коммерсант Plus 78.8 9.9 11.3 1.3
Панорама 62.0 38.0 0.0 1.4
WEEKLY 29
30. Количество контактов с одним выпуском
Региональные еженедельные издания
Вопрос. Сколько раз вы читаете или просматриваете один и тот же номер ..., пока не откладываете его окончательно?
Среднее количество
Три и более
Один раз Два раза контактов с одним
раз
выпуском
Unghiul - Ungheni 71.9 22.2 5.9 1.3
СП - Balti 61.4 25.0 13.6 1.6
Маклер Balti 40.7 34.2 25.1 2.0
Observatorul de nord - Soroca 82.3 14.2 3.4 1.2
Cahul Express 58.4 41.6 0.0 1.4
Expresul de Ungheni 74.8 20.9 4.3 1.3
Cuvintul - Rezina 86.2 5.6 8.3 1.2
REGIONAL WEEKLY 30
31. Количество контактов с одним выпуском
Журналы
Вопрос. Сколько раз вы читаете или просматриваете один и тот же номер ..., пока не откладываете его окончательно?
Среднее количество
Три и более
Один раз Два раза контактов с одним
раз
выпуском
Aquarelle 55.8 22.5 21.7 1.8
Лиза 60.1 15.8 24.1 1.8
Cosmopolitan 48.0 24.2 27.9 1.9
VIP magazin 50.4 31.0 18.5 1.8
Sanatate 64.2 22.3 13.5 1.5
Mireasa 36.5 8.1 55.4 2.7
Auto expert 58.4 20.4 21.3 1.7
Business class 78.1 0.0 21.9 1.4
Banci si finante profit 27.9 17.9 54.2 3.1
Мебель и Интерьер 39.4 11.0 49.7 2.6
Odoras 8.3 58.4 33.3 2.2
In style 77.0 23.0 0.0 1.2
Health & beauty 50.4 13.2 36.4 2.1
Elle 63.8 0.0 36.2 1.7
MAGAZINES 31
33. Сумма, потраченная на покупку периодических
изданий за последний месяц
Вопрос. Сколько денег вы лично тратите на покупку газет и журналов за месяц?
Доля Сумма на покупку Доля покупок
Не
среди Покупали периодических периодических
покупали
населения изданий за месяц изданий
% % % Lei %
Не покупали
> 50 lei прессу лично за Chisinau 53.7 22.4 77.6 48.8 55.6
6.3 последний Регион
месяц Другие города 46.3 19.9 80.1 50.9 44.4
21-50 lei 78.7 Мужчины 47.1 18.2 81.8 47.4 38.4
9.0 Пол
Женщины 52.9 24.0 76.0 51.3 61.6
12-24 27.7 16.4 83.6 43.4 18.6
Возраст 25-39 32.9 20.7 79.3 60.2 38.9
40+ 39.3 25.1 74.9 45.4 42.5
Выше среднего 31.4 22.6 77.4 51.5 34.5
< 20 lei Доход
6.0 Ниже среднего 68.6 20.7 79.3 48.8 65.5
Образов Начальное / среднее 61.2 18.1 81.9 41.0 42.5
ание Высшее 38.8 26.8 73.2 59.1 57.5
33
35. Интерес к темам публикаций
Вопрос. Насколько вам интересны следующие темы публикаций в газетах или журналах?
% из городского населения 12-65
Политические события в Молдове 17.8
Новости вашего города или района 16.0
Юмор, анекдоты 14.0
Здоровье, методы лечения, здоровое питание 13.6
Международные политические события 12.9
Кулинария, рецепты 12.5
Советы и идеи для дома, дачи и сада 10.6
Культурные мероприятия, музыка, театр, опера, кино 10.6
Мода, красота, коcметика, уход 10.2
Гороскопы, астрология 10.1
Конкурсы, тесты, кроссворды, сканворды, ребусы 10.0
Путешествия и отдых 9.7
Светская жизнь, статьи и интервью со знаменитостями 9.7
Острые социальные проблемы такие как преступность, безработица, наркомания 9.5
Психолгия, паранормальные явления 9.5
Программа телепердач, тв обзоры 8.8
Дети и их воспитание 8.4
Спортивные события 8.1
Покупки и шоппинг 7.8
Экономика, недвижимость, финансы, валютный курс 7.6
Новости науки и техники 7.6
Криминальная хроника и происшествия 7.4
Информационные технологии, компьютеры, интернет 7.4
Вопросы семьи и совместной жизни 7.3
Природа, жизнь животных, окружающая среда 7.0
Авто новости и обзоры 5.5
35
39. Adevarul
% из всех читателей за полгода Correspondence index
Регион Chisinau 71.6 133
Other towns 28.4 61
Male 42.3 90
Пол Female 57.7 109
12-24 42.3 153
Возраст 25-39 36.6 111
40+ 21.0 53
Язык общения Молдавский / румынский 89.5 162
Русский / другой 10.5 24
Основной покупатель в семье 78.2 111
Зарабатывает основной доход 31.3 65
Руководители компании, отдела 8.1 103
Специалисты 15.6 144
Офисные работники / работники сферы услуг 17.6 90
Рабочий, фермер 5.8 70
Другие (работающие) 5.3 56
Соц. статус Студент, учащийся 32.1 191
Пенсионер 1.8 21
Домохозяйка / молодая мама 6.2 79
Безработные 3.0 53
Другие (неработающие) 4.5 89
Выше среднего 36.7 117
Доход Ниже среднего 63.3 92
Семейное положение Женат, замужем 47.6 83
Холост, не замужем 52.4 122
Образование Среднее / начальное 41.4 67
Высшее / Пост университетское 58.6 153
NOT a
Target
target
group
group
Correspondence index показывет насколько для представителей определенной целевой группы (мужчины либо женщины, жители Кишинэу либо
других городов Молдовы, и т.д.) свойственно читать данное издание.
Значения индекса, >105 говорят о том, представителям данной группа свойственно читать данное издание. Такие группы могут рассматриваться
как целевая группа читателей Adevarul.
Значения индекса, <95 говорят о том, представителям данной группа НЕ свойственно читать данное издание.
Значения индекса в пределах от 95 до 105 не позволяют делать надежных выводов относительно склонности либо несклонности представителей
целевой группычитать данное издание.
39
40. Jurnal de Chisinau
% из всех читателей за полгода Correspondence index
Регион Chisinau 80.6 150
Other towns 19.4 42
Male 40.5 86
Пол Female 59.5 112
12-24 15.9 57
Возраст 25-39 60.5 184
40+ 23.6 60
Молдавский / румынский 95.2 172
Язык общения
Русский / другой 4.8 11
Основной покупатель в семье 84.7 120
Зарабатывает основной доход 48.8 101
Руководители компании, отдела 5.2 65
Специалисты 22.8 209
Офисные работники / работники сферы услуг 34.0 174
Рабочий, фермер 3.1 38
Другие (работающие) 8.3 87
Соц. статус Студент, учащийся 7.7 46
Пенсионер 0.0 0
Домохозяйка / молодая мама 8.6 110
Безработные 2.7 48
Другие (неработающие) 7.7 153
Выше среднего 42.7 136
Доход Ниже среднего 57.3 84
Семейное положение Женат, замужем 56.3 99
Холост, не замужем 43.7 102
Образование Среднее / начальное 20.2 33
Высшее / Пост университетское 79.8 208
NOT a
Target
target
group
group
40
41. Timpul
% из всех читателей за полгода Correspondence index
Регион Chisinau 68.1 127
Other towns 31.9 69
Male 39.6 84
Пол Female 60.4 114
12-24 24.9 90
Возраст 25-39 29.7 90
40+ 45.4 115
Молдавский / румынский 93.7 169
Язык общения
Русский / другой 6.3 14
Основной покупатель в семье 75.8 108
Зарабатывает основной доход 48.6 100
Руководители компании, отдела 11.7 148
Специалисты 21.5 198
Офисные работники / работники сферы услуг 20.6 106
Рабочий, фермер 7.4 89
Другие (работающие) 4.3 45
Соц. статус Студент, учащийся 22.0 131
Пенсионер 2.4 28
Домохозяйка / молодая мама 5.9 75
Безработные 2.7 47
Другие (неработающие) 1.5 29
Выше среднего 45.0 143
Доход Ниже среднего 55.0 80
Семейное положение Женат, замужем 58.6 103
Холост, не замужем 41.4 96
Образование Среднее / начальное 36.3 59
Высшее / Пост университетское 63.7 166
NOT a
Target
target
group
group
41
42. Антенна
% из всех читателей за полгода Correspondence index
Регион Chisinau 80.1 149
Other towns 19.9 43
Male 28.4 60
Пол Female 71.6 135
12-24 19.8 72
Возраст 25-39 40.7 124
40+ 39.5 100
Молдавский / румынский 53.2 96
Язык общения
Русский / другой 46.8 105
Основной покупатель в семье 76.8 109
Зарабатывает основной доход 50.1 104
Руководители компании, отдела 8.1 102
Специалисты 18.0 165
Офисные работники / работники сферы услуг 22.2 114
Рабочий, фермер 5.7 69
Другие (работающие) 7.8 82
Соц. статус Студент, учащийся 11.1 66
Пенсионер 6.7 79
Домохозяйка / молодая мама 10.1 129
Безработные 5.4 94
Другие (неработающие) 5.0 100
Выше среднего 37.4 119
Доход Ниже среднего 62.6 91
Семейное положение Женат, замужем 60.2 106
Холост, не замужем 39.8 93
Образование Среднее / начальное 48.5 79
Высшее / Пост университетское 51.5 134
NOT a
Target
target
group
group
42
43. Аргументы и факты
% из всех читателей за полгода Correspondence index
Регион Chisinau 64.4 120
Other towns 35.6 77
Male 36.2 77
Пол Female 63.8 120
12-24 4.8 17
Возраст 25-39 28.0 85
40+ 67.2 171
Молдавский / румынский 48.1 87
Язык общения
Русский / другой 51.9 116
Основной покупатель в семье 77.2 110
Зарабатывает основной доход 53.7 111
Руководители компании, отдела 9.7 122
Специалисты 14.6 134
Офисные работники / работники сферы услуг 17.8 91
Рабочий, фермер 6.8 82
Другие (работающие) 13.1 139
Соц. статус Студент, учащийся 5.7 34
Пенсионер 13.1 153
Домохозяйка / молодая мама 8.9 114
Безработные 4.8 84
Другие (неработающие) 5.5 109
Выше среднего 32.7 104
Доход Ниже среднего 67.3 98
Семейное положение Женат, замужем 71.1 125
Холост, не замужем 28.9 67
Образование Среднее / начальное 50.0 81
Высшее / Пост университетское 50.0 131
NOT a
Target
target
group
group
43
44. Комсомольская Правда
% из всех читателей за полгода Correspondence index
Регион Chisinau 65.4 122
Other towns 34.6 75
Male 39.0 83
Пол Female 61.0 115
12-24 14.3 52
Возраст 25-39 25.5 77
40+ 60.2 153
Молдавский / румынский 42.9 78
Язык общения
Русский / другой 57.1 128
Основной покупатель в семье 75.9 108
Зарабатывает основной доход 51.1 106
Руководители компании, отдела 10.0 126
Специалисты 16.7 153
Офисные работники / работники сферы услуг 21.9 112
Рабочий, фермер 6.9 83
Другие (работающие) 9.6 101
Соц. статус Студент, учащийся 8.3 49
Пенсионер 10.5 123
Домохозяйка / молодая мама 5.6 71
Безработные 4.5 79
Другие (неработающие) 6.1 121
Выше среднего 32.8 105
Доход Ниже среднего 67.2 98
Семейное положение Женат, замужем 64.8 114
Холост, не замужем 35.2 82
Образование Среднее / начальное 50.1 81
Высшее / Пост университетское 49.9 130
NOT a
Target
target
group
group
44
45. Маклер Chisinau
% из всех читателей за полгода Correspondence index
Регион Chisinau 85.1 159
Other towns 14.9 32
Male 42.2 90
Пол Female 57.8 109
12-24 30.6 110
Возраст 25-39 37.7 114
40+ 31.7 81
Молдавский / румынский 59.3 107
Язык общения
Русский / другой 40.7 91
Основной покупатель в семье 71.1 101
Зарабатывает основной доход 50.4 104
Руководители компании, отдела 12.0 151
Специалисты 5.7 52
Офисные работники / работники сферы услуг 13.2 68
Рабочий, фермер 5.8 69
Другие (работающие) 11.4 121
Соц. статус Студент, учащийся 14.8 88
Пенсионер 5.2 61
Домохозяйка / молодая мама 16.1 206
Безработные 5.3 92
Другие (неработающие) 10.5 209
Выше среднего 35.9 114
Доход Ниже среднего 64.1 93
Семейное положение Женат, замужем 57.0 100
Холост, не замужем 43.0 100
Образование Среднее / начальное 60.9 99
Высшее / Пост университетское 39.1 102
NOT a
Target
target
group
group
45
46. Aquarelle
% из всех читателей за полгода Correspondence index
Регион Chisinau 89.0 166
Other towns 11.0 24
Male 17.6 38
Пол Female 82.4 156
12-24 35.9 129
Возраст 25-39 43.0 131
40+ 21.0 53
Молдавский / румынский 64.8 117
Язык общения
Русский / другой 35.2 79
Основной покупатель в семье 70.3 100
Зарабатывает основной доход 39.8 82
Руководители компании, отдела 16.8 212
Специалисты 15.6 144
Офисные работники / работники сферы услуг 23.7 122
Рабочий, фермер 4.7 57
Другие (работающие) 4.5 48
Соц. статус Студент, учащийся 21.3 127
Пенсионер 0.9 11
Домохозяйка / молодая мама 9.0 115
Безработные 1.7 30
Другие (неработающие) 1.7 34
Выше среднего 51.6 165
Доход Ниже среднего 48.4 71
Семейное положение Женат, замужем 45.3 79
Холост, не замужем 54.7 127
Образование Среднее / начальное 40.6 66
Высшее / Пост университетское 59.4 155
NOT a
Target
target
group
group
46