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E
M
I
N
E
M
Biography
• Marshall Bruce Mathers
III (Eminem)born October 17, 1972,
is an American rapper, songwriter,
record producer and actor.
• “Infinite” his debut album was
released in 1996.Eminem rose to
main stream popularity in 1999
with his second album “The Real
Slim Shady”.
• His first album “Infinite” was about
his struggle raising his newborn
daughter on limited funds.
• ‘‘Infinite’’ was largely ignored by
Detroit disc jockeys. After the
release of Infinite, Eminem's
personal struggles and abuse of
drugs and alcohol culminated in an
unsuccessful suicide attempt.
• Eminem developed an
ultra-violent alter ego
Slim Shady. The character,
"a drug-dealing,
bloodthirsty thug who
spits furious rhymes
about murder, rape,
drugs . • Eminem released ”The
Slim Shady LP”in
February 1999. It
became one of the
most popular albums
of the year, going triple
platinum by the end of
the year.
Star Symbol
Eminem uses his name as a star symbol. In all of his
albums he uses the same font.
The same style
and font is also
used on the
merchandise
Eminem star image is the font style he uses moreover the way he is dressed
up could also be seen as his signature style.
• In the early years of his
success and even
sometimes now Eminem is
seen wearing a cap
(sometimes inverted) and a
chain which has now
become a signature style
for him. He is best known
thriugh this style.
• His dressing style and the font has become
his signature style for so many years. Though
Eminem was not on the screen for a long time
but still he came back with the same style.
This is a very clever marketing tactic that he
carries on with the brand, it feels like as if he
never left.
The Real Slim Shady
• is a hip hop song written
by Eminem , Dr. Dre and Tommy
• Is a hip hop song written
by Eminem, Dr. Dre and Tommy
Coster.
• The song Is a critique of all the
popular stars at that time.
• Eminem performs the song in a
psychiatric ward, a local Detroit
neighborhood nearside a park,
a fast-food joint, the Grammy
Awards, and even in a factory
where multiple clones of the
rapper are produced.
• Eminem acts like a mad,
reckless person who cares less
about people and society.
The Real Slim
Shady
• The CD cover is not hard to
decipher.
Eminem is dressed like a
typical teenage rapper.
The background depicts
nature which represents
the reckless and non-
chalant attitude of the
artist towards life.
The Real Slim Shady
• The CD cover is not hard to
decipher.
• Eminem is dressed like a
typical teenage rapper.
• The background depicts
nature which represents the
reckless and non-chalant
attitude of the artist
towards life.
Persona Begins To
Evolve…….
20021999 2010
Eminem seemed to have settled into and accept his status as
a musical icon — in rap and even pop. In his album later he
features Rihanna in a ballad “Love the Way You Lie.” He
earned his fourth-ever No. 1 hit with “Not Afraid,” one of
several anthemic cuts from 2011′s Recovery. And, as in that
album, he spoke openly about his addiction to painkillers:
Vicodin, Valium and Ambien.
Not Afraid
• The video depicts, Eminem living two lives. One in which
he is constantly in battle with his conscience and other
which is worldly.
• Shots from the videos shows him in a messy,
disorganised basement which as one may assume
represents his home and then him on a rooftop where
he stands dangerously close to the edge.
• "Not Afraid" was first revealed as a single by
Eminem via Twitter, after which the song debuted
on the radio.after which the song debuted on radio.
Not Afraid
Album cover is very
simple and naturalistic.
The album mostly
depicts the feelings of
the artist and how in life
he has dealt with
different senerios.
The cover depicts the
journey that the rapper
has taken and even in
one of his songs asks
other aritist to take a
stand like him.
Famous Songs By Eminem
“White America” (The Eminem Show)
“Cleanin’ Out My Closet” (The Eminem Show)
“Forgot About Dre” ( Dr. Dre’s The Chronic)
“Kim” (The Marshall Mathers LP)
“Kill You” (The Marshall Mathers LP)
“Renegade” ( Jay Z’s The Blueprint)
“Guilty Conscience” (The Slim Shady LP)
“The Way I Am” (The Marshall Mathers LP)
“Lose Yourself” (The 8 Mile soundtrack)
“Stan” (The Marshall Mathers LP)

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Presentation of Star Image

  • 2. Biography • Marshall Bruce Mathers III (Eminem)born October 17, 1972, is an American rapper, songwriter, record producer and actor. • “Infinite” his debut album was released in 1996.Eminem rose to main stream popularity in 1999 with his second album “The Real Slim Shady”. • His first album “Infinite” was about his struggle raising his newborn daughter on limited funds. • ‘‘Infinite’’ was largely ignored by Detroit disc jockeys. After the release of Infinite, Eminem's personal struggles and abuse of drugs and alcohol culminated in an unsuccessful suicide attempt.
  • 3. • Eminem developed an ultra-violent alter ego Slim Shady. The character, "a drug-dealing, bloodthirsty thug who spits furious rhymes about murder, rape, drugs . • Eminem released ”The Slim Shady LP”in February 1999. It became one of the most popular albums of the year, going triple platinum by the end of the year.
  • 4. Star Symbol Eminem uses his name as a star symbol. In all of his albums he uses the same font. The same style and font is also used on the merchandise
  • 5. Eminem star image is the font style he uses moreover the way he is dressed up could also be seen as his signature style. • In the early years of his success and even sometimes now Eminem is seen wearing a cap (sometimes inverted) and a chain which has now become a signature style for him. He is best known thriugh this style. • His dressing style and the font has become his signature style for so many years. Though Eminem was not on the screen for a long time but still he came back with the same style. This is a very clever marketing tactic that he carries on with the brand, it feels like as if he never left.
  • 6. The Real Slim Shady • is a hip hop song written by Eminem , Dr. Dre and Tommy • Is a hip hop song written by Eminem, Dr. Dre and Tommy Coster. • The song Is a critique of all the popular stars at that time. • Eminem performs the song in a psychiatric ward, a local Detroit neighborhood nearside a park, a fast-food joint, the Grammy Awards, and even in a factory where multiple clones of the rapper are produced. • Eminem acts like a mad, reckless person who cares less about people and society.
  • 7.
  • 8. The Real Slim Shady • The CD cover is not hard to decipher. Eminem is dressed like a typical teenage rapper. The background depicts nature which represents the reckless and non- chalant attitude of the artist towards life. The Real Slim Shady • The CD cover is not hard to decipher. • Eminem is dressed like a typical teenage rapper. • The background depicts nature which represents the reckless and non-chalant attitude of the artist towards life.
  • 9. Persona Begins To Evolve……. 20021999 2010 Eminem seemed to have settled into and accept his status as a musical icon — in rap and even pop. In his album later he features Rihanna in a ballad “Love the Way You Lie.” He earned his fourth-ever No. 1 hit with “Not Afraid,” one of several anthemic cuts from 2011′s Recovery. And, as in that album, he spoke openly about his addiction to painkillers: Vicodin, Valium and Ambien.
  • 10. Not Afraid • The video depicts, Eminem living two lives. One in which he is constantly in battle with his conscience and other which is worldly. • Shots from the videos shows him in a messy, disorganised basement which as one may assume represents his home and then him on a rooftop where he stands dangerously close to the edge. • "Not Afraid" was first revealed as a single by Eminem via Twitter, after which the song debuted on the radio.after which the song debuted on radio. Not Afraid
  • 11.
  • 12. Album cover is very simple and naturalistic. The album mostly depicts the feelings of the artist and how in life he has dealt with different senerios. The cover depicts the journey that the rapper has taken and even in one of his songs asks other aritist to take a stand like him.
  • 13. Famous Songs By Eminem “White America” (The Eminem Show) “Cleanin’ Out My Closet” (The Eminem Show) “Forgot About Dre” ( Dr. Dre’s The Chronic) “Kim” (The Marshall Mathers LP) “Kill You” (The Marshall Mathers LP) “Renegade” ( Jay Z’s The Blueprint) “Guilty Conscience” (The Slim Shady LP) “The Way I Am” (The Marshall Mathers LP) “Lose Yourself” (The 8 Mile soundtrack) “Stan” (The Marshall Mathers LP)