This document discusses several media reform organizations and websites and notes a growing distrust of large commercial news organizations and political spin. It also references that questioning media messages has become a default attitude for many people before even consuming news content rather than just an act of engaged citizens.

12. http://www.freepress.net/ (media reform organization) http://globalvoicesonline.org/ (citizen journalists) http://www.aim.org/ (conservative media watchdog group) “ In media terms, we see this attitude translated into a growing distrust of the output of the large commercial news organizations and the endless spin provided by politicians and their advisors. Questioning the message is no longer a subversive act of an engaged citizenry but an a priori attitude, even before the RV or PC has been switched on.” (Lovink 2008, p. 22)