Prekkha business plan v2

Business Plan
Prekkha Bangladesh

Executive Summery
Prekkha Bangladesh is a new found technology company that introduced
Bangladesh’s first “Yelp” like business directory and review site that helps
users to find businesses and services - Prekkha. It also introduced most latest
online marketplace – Deshhut.
We have a strong potential to generate revenue in excess of 250 Million a
year within next 3-5 years if properly funded and managed and have potential
to become a top 10 company in Bangladesh if the vision is properly executed.
Our benefit is that we already started solid revenue generating models, and
we have experienced management body with experience from world’s top
corporation. Therefore, we request funding hope from you with strong
confidence to increase your equity value by at least 3 times.
© 2017-18 Prekkha Bangladesh

0
COMPANY OVERVIEW
Prekkha Bangladesh was founded in late
2015 with the goal to make Bangladeshi market
transparent by reducing unnecessary middleman
and corruption. The legal structure of Prekkha
Bangladesh is sole proprietorship that is owned
by Mr. Syed Talha Alam.
As a result, we launched prekkha.com in
2016 that allows users to review in proper format
so that consumers can make educated decision
before using any service. We also have aim to be
come the online “Sign Board” for every
businesses to market their products and services.
We also launched deshhut.com in 2016
with the goal to become the largest online
marketplace and payment processing company in
Bangladesh that Is made & owned by
Bangladeshi for Bangladesh to provide the most
cost effective solution for both buyer and seller.
After becoming essential to the households
in Bangladesh, our ultimate goal is to become the
IT bearing flagship company to developing
countries in South Asia and Africa that lacks
information for its consumers; such as, Nepal,
Bhutan, Sri Lanka, Nigeria, Ghana, etc.

Prekkha.com
Prekkha.com envisages empowering consumers in Bangladesh with more information on service delivery and
service quality of different industries in Bangladesh. This is one aspect where consumers largely rely on friends or
families-members, which often inefficient. Businesses also often lack customer feedback, which arguably improves
business prospect.
Is there a easy way to channel customer feedback open to both consumers and businesses?
Prekkha.com is here to help you. Our free service to consumer to where they can search for businesses, share their
experience and post pictures of their visit so that other users can view the reviews and search for businesses as
they need.
Consumers can also utilize Prekkha.com as a directory to find services. They can also share a business profile with
their friends. The overall goal of Prekkha.com is to digitalize Bangladesh and consumer in Bangladesh to inform and
to be informed about services they receive.
We will generate revenue by selling ad space within our website, marketing analytics to corporations and business
accounts to SMEs that will help increase their online presence and SEO marketing.

Deshhut.com
Deshhut is the newest online classified marketplace in Bangladesh. Our goal is to acquire market
share from the other marketplance, Bikroy.com, by providing the most cost effective solutions to the
customers and eventually bringing a bigger inventory than them. We will also strive to adopt LEAN cost
management techniques to manage cost at an optimum level where Bikroy lacks. Ultimately once we
have a respectable market share, we would like to create branches and start processing payments
throughout the country.
Imagine a rice mill owner from Jessore sending his rice without any risk of payment to Sylhet where we
will collect the payment from the customer and goods from the seller; we will then inspect it and ship it.
We will create revenue as an agent and logistics company. Ultimately, the Jessore seller can charge a
premium to the Sylhet buyer; yet, the Sylhet buyer can buy at a cheaper rate from the Jessore seller by
eliminating unncessary middlemen.
Our goal is to revolutionize the trade flow of Bangladesh which will eliminate the stock-pilers and
unnecessary third parties.

ACHIVEMENTS
As of 2017, Prekkha has more than 2 Lakhs Facebook followers and 6000 plus active users on prekkha.com.
We are a startup that started to generate revenue within the first year of inception and has a solid & realistic business model to generate
perpetual revenue if properly funded and managed.
.
Data gathered: Covered 40% of Dhaka Division, 80%
of Sylhet and Chittagong Division.
Both Android & iOS Apps Launched.
Business Account launched & tested for success by
running a test with 25 businesses in Sylhet.
More than 200K fans on Facebook. Received 4.8 Star
our of 5 on Android Play Store.
Corporate Ad relationship started with PRAN-RFL
Group, Magnolia Tea, Golden Harvest, Nicobena and
Regal Furniture. Currently negotiating with Robi and
Grameen Phone.
“Grameen Phone Accelarator Program powered by SD Asia” approached us on June 4, 2016 to apply for their program that we respectfully turned
down.

Current Services of Prekkha & DeshHut
Prekkha Business Solution
Prekkha gives the option to have a personalized domain and easily
manageable business web profile with SEO and Social Media
marketing to SMEs that will work as their website and enhance their
web presence.
Ads bar
There are total 4 panels available for advertising in Prekkha.com
and 2 Ad bars in Prekkha mobile apps. Deshhut.com also has an
innovative ad bar on homepage.
Data Analytics
As our websites are revolving, we are gathering data that will be
critical for businesses that we will analyze and sell.
Deshhut Seller A/C
Deshhut.com seller account allows sellers to have a e-shop for their
business where they can market their products to the customers.
Auto Bump Up
These service will allow deshhut clients to bump up their posting to the
new day after the previous day is over.
Top Ads
These will be paid ads by local businesses whose ads will show up on
the top of deshhut or prekkha when searched for similar businesses or
products in a geo-coded manner.
In future, our goal is to provide the following services –
1. Payment Processing and Logistics (Deshhut)
2. Featured Products (Deshhut)
3. Featured Businesses (Prekkha)
4. New Opening (Prekkha)

Product Flowchart
Prekkha
Bangladesh
Prekkha
Data
Analytics
Corporate
Ads
SME Business Solution
DeshHut
Seller
Accounts
Top Ads
Popup Ads
Corporate Ads

Value Proposition
The main value proposition for us is that we are owned by Bangladeshi for Bangladesh. Our revenue will be intact in Bangladesh
and will not be exported to any other countries which allows us to help Bangladesh as a whole.
Deshhut (Individual benefit)
1.Sell products for FREE of any value.
2.A Bangladeshi company
3.Post videos of the product with Google Maps input.
4.Anticipated to have more product posting than Bikroy,com.
5. Better speed of loading than the competitor
Deshhut for business
1.Cost effective by more than 50%
2.Dedicated relationship manager with migration assistance.
3.No hidden cost or surcharge.
4.Transparent pricing.
5. Free Facebook product marking and Google Adwords.
6. Free subscription for 6 months.
Prekkha for (Individual benefit)
1. Search and find local businesses by category, location and distance.
2. Save and bookmark favorite places.
3.Review businesses with pictures and share them on social media.
4.Find emergency numbers when needed.
5. Read reliable reviews in an organized manner without any hassle.
Prekkha for business
1.Businesses can have the experience of owning a website through Prekkha.com
with a fraction of cost of an actutal website.
2.Professional online marketing service at a very low cost.
3.A great deal of online and social media marketing to expand their operations.
4.Increase the brand value of a business.
5. Interact with the customers through Prekkha.

S.W.O.T. Analysis
Opportunities
• New technologies enabling business growth.
• Partnership with other related start-ups, such as, doctorola.com.
• Partnership with large corporations.
Weaknesses
• Lack of 24-7 operation due to budget.
• Short Staffed.
• Reduced Marketing Budget.
Strength
• Experienced Management
• Innovative Ad Banners.
• Lean cost management from inception.
• Most Cost Effective Pricing.
• Diversified services.
• Already revenue generating.
Threats
• Lack of funding.
• Lack of personnel.
• Hackers.

Market Analysis & Size(Estimated)
Internet usage in Bangladesh is rapidly growing and expanding the opportunity of online businesses nationwide. People rely on Internet
for everything in current world.
The total number of Internet Subscribers has reached 79.227 million at the end of September, 2017
According to Facebook Ad, there are 9.4 Million plus Facebook users in Bangladesh discounting nonresidential Bangladeshis
living abroad.
According to the BTRC report one third of the mobile users use internet on their mobile phones, this estimates 73.817 million
people who use internet service on their mobile phones.
This huge population of people not only uses social media but also try to make use of internet in their everyday in different
ways.

Target Market for both Prekkha & Deshhut.com
In the digital age, it is absolutely essential for a business to have online presence. Whether it is a website, an e-commerce platform, a social
media page or a combination of all three, getting a company online will reap major benefits. Even if a company does not conduct business online,
customers and potential customers are expecting to see them online. If they are not there, they could be losing out on the opportunity to increase
their customer base and get the word out about the business.
There is no official count yet; however,
we have covered only 30% of the geography and
gathered roughly 40% of the business on the way
which resulted in more than 1,54,000 businesses
that requires internet presence.
On that note, approximately total
businesses in Bangladesh are around 3,85,000.
This huge number of entities can use our services
to expand their business and to make their
businesses even better.
Our target should not be specialized or
categorized; rather we should target all the
business entities for “Prekkha Business Solution”
as each business will require online presence. As
mentioned earlier, we want to be the “online
signboard” for SMEs. So, all customer facing
business of any size are our target market.
On the other hand, we have already
targeted top 250 consumer companies in
Bangladesh for corporate advertisements and
business analytics on both Prekkha and Deshhut.
On Deshhut, our target goal is the 9.4
million facebook users as facebook users will
tend to be looking at online postings.
We conducted a survey to see how
many businesses uses Bikroy paid services in
Bangladesh which we fount to be a little over
1400. Therefore, we will start with them to sell
online shop on Deshhut.
After then, we will expand to other
businesses who sell similar products but does not
utilize e-marketing tools such as ours.
Our target will be to capture the Dhaka,
Chittagong and Sylhet division from our
competitors to be successful with Dhaka being
the most important. .

Profile of Competitors for Prekkha
AmarPhonebook.com
It was established in 2013, a business directory service providing its listing through a multiple platform such
as call center, android app and website. It provides users information through classified listing on a host of
categories such as restaurants, malls, ATMs etc.
Their design is less user friendly as a result of our focus group, call center is not responsive and they
stopped developing the website since 2015.
They are not taking any marketing initiative to increase their awareness.
Sondhan.com
Sondhan.com is a Local Search Engine and information directory which facilitates the information of product,
business and service.
Sondhan.com is a Platform which can be accessed and used via Website, mobile apps.
Their web design is not polished with most of the development is completed using Java and has significant
security risk. They are also not very active on marketing and has higher response time than us. They do not
have mobile applications.
PLEASE NOTE, BOTH COMPANIES ARE BUSINESS DIRECTORY AND NOT SPECIALIZED IN ”REVIEW” OR “SME MARKETING SERVICES”

Profile of Competitors for Deshhut
Bikroy.com
Bikroy.com was launched in 2012 and their slogan is Largest Marketplace in Bangladesh. Their Alexa rank 19th in
Bangladesh and everyday visitor is 2,15,000. Their business advertisements for cars and vehicles, property,
electronics, home appliances and personal items, sport and hobby items, and jobs, among others. Their paid
feature and revenue come from membership, bump up, top ad, banner advertisement, Bikroy Deals.
Recently, they started charging for posts with product price of 50,000 BDT or above. They also increased their
service price across the board which resulted in subscription loss. They also have huge operational budget that is
not efficient and dragging their company towards net loss.
Even though they conduct business in Bangladesh, they are Swedish owned and have their data team in India, that
resulting in exporting revenue out of the country.
PLEASE NOTE, BOTH COMPANIES ARE BUSINESS DIRECTORY AND NOT SPECIALIZED IN ”REVIEW” OR “SME MARKETING SERVICES”

Competitive Advantages Prekkha
First mover in the space with unique and innovative ideas.1
Facebook likes: 204 K+ As of December 1, 20172
Already gathered key data of the 2nd largest (Chittagong) and 3rd largest (Sylhet)
economic hub of Bangladesh.3
Google Analytics Page Views: 25,000 Plus in a week in average for last three weeks with
only Facebook marketing and growing.4
Alexa Rank: 3,071 in just 8 months in Bangladesh.
5
Google Analytics Returning Users: 46.3% (Last 30 days).6
Easy navigation and user friendly.7
Providing essential marketing solution to SMEs at the most effective cost.8

Competitive Advantages DeshHut
Deshhut will be cost effective for businesses and in some cases free to use for the users.1
We will provide personalized customer service to our customers with a dedicated service personnel for each customer.2
We are Bangladeshi owned, Bangladeshi developed and Bangladesh centered company.3
We are not going to be just a marketplace but also a payment processing and logistics provider. Imagine processing 100 Million BDT a day!4
We have adopted the Lean philosophy to keep the cost at optimum which our competitor never could that will result in increase of net
profit.5
Simple and beautiful look is one of the great advantages of Deshhut.com which will attract
the users for its user friendly navigation system and eye-catching design.6

Marketing Strategy Highlights- Prekkha
According to our research, the most cost effective marketing medium in present day Bangladesh is Facebook marketing. We also found out that celebrity
models tend to generate more interest than non-celebrity models.
Therefore, we will start to hire 2-3 celebrities and make them our brand ambassador.
prekkha.com continues its business activities by simultaneously taking part in its strategic marketing campaign. Social Media Marketing, Gifts and
Reward and Website Advertisement using Facebook and Google Adwords.
We also find newspaper ads, paper cutting, postering on key areas and YouTube promotion utilizing TVCs to be effective.
Finally, we will take part in various trade fairs related to ICT and engage university students via university wide competition to engage them to use
Prekkha.
Ultimately, we will target users from various Facebook review groups and encourage them to review on prekkha.com.
Sponsoring Charity & Social events: This kind of activity will generate love for us among the people. It could be a great way to promote the services we
offer as we can talk about our service in public through these events.
.

Marketing Strategy DeshHut
Social Media Marketing: We will engage in aggressive social media marketing for Deshhut.com as we need to let people know about us. Facebook,
YouTube, LinkedIn, Twitter everywhere people go they should see our posts, contents and offerings. Especially Facebook boosting is a huge platform to
reach a huge number of people through social media. YouTube and LinkedIn also play a major part in social media marketing nowadays. We will make
video contents for YouTube ads and Facebook video.
Quizzes and Contests: Deshhut will generate various kinds of contests and quizzes for the fans and prizes should be given to improve our acceptance
and to generate love from the eple about our product. We shall offer Mobile phones, electronic gadgets, trip to tourist attractions food coupons,
shopping coupons and many more to our fans.
Google ads and SEO: One of the most vital marketing tool for Deshhut.com is to generate Google ads and aggressive SEO. We shall prioritize ourselves
in Google search and make the best use of Google ads, so people can know our presence and use our service as well.
Hiring Brand Ambassador: We are hiring young and famous artists as our brand ambassadors to promote our service; it will help us to get the attention
of young people who are the majority of internet users very easily through their face value. Brand ambassadors will be engaged in Photoshoot, TVC,
YouTube and Facebook video making and other promotional activities and events as well.
TVC and Dramas: Deshhut will be promoted through TVC and Dramas by sponsoring them in Eid season. A lot of people watch TV in their home and
outside, for that TVC should be a great way to approach greater audience.
Newspapers and Online news portals: Majority of educated people in our country read newspapers daily, publishing ads in newspapers will be a great
platform for promoting our service. Online news portal can be a great tool too for our marketing as people can easily access to our website by clicking
the ads of us they see on news portals.
Sponsoring Charity & Social events: This kind of activity will generate love for us among the people. It could be a great way to promote the services we
offer as we can talk about our service in public through these events.
Banners & Posters: We plan to cover all major cities and rural areas by our banners and posters all over the country. In major cities all three elements
will be implemented, in rural areas we aim to make the best use of banners and posters of Deshhut.com. The buses and public transportation of major
cities shall be printed as Deshhut.com’s ads; it will be a great way of catching the eye of people in urban areas.

Co-marketing Plan for 2018
January: Online newspaper advertisement, YouTube advertisement.
February: Seasonal and charity activity. Giving t-shirt 21st February.
March: Video advertisement, giving t-shirt to 26th march.
April: Provide sticker & pen.
May: Social charity activity.
June: Seasonal activity, video advertisement.
July: Brand ambassador.
August: Video advertisement.
September: Social welfare activity.
October: Provide sticker, pen.
November: TV advertisement.
December: Social charity activity.

Promotion of Prekkha & DeshHut
Promotion of Prekkha : Clients of Prekkha.com will get special discounts and offers in various time of the year. Businesses will get pens, calendars and other
gift items form us as well. There will be various kind of other value added services provided for Prekkha clients for free as promotional activities. Advertisement
of Prekkha.com will reflect top businesses on a certain area on Facebook and Prekkha website.
Promotion of DeshHut : Deshhut promotional activities will be continued all over the country after its launching. Social media marketing, SEO, Google ads and
in every other offline medias will promote Deshhut PRODUCT advertisements. Our customers will get 6 MONTHS FREE while purchasing Seller shop and
discount on our other ad services throughout the year. Calendars, business cards, tutorials, and other business oriented service will be provided for our
valuable customers as promotional activities of Deshhut.com.

Revenue Sources
Prekkha Ads: We offer 5 kinds of different ad spaces for advertisements. We offer 3 different sizes of ad panels and 1 combo pack and unlimited ads on apps.
Businesses can promote their products in those ad spaces for a price.
Prekkha Business Solution: This service offers a professional web presence for the businesses, an unique domain name, uploading photos and videos,
promotion and total IT support for 5000 BDT yearly per business that results in net margin of 3000 BDT each account. We already tested and perfected this
service by conducting a test run of 25 businesses in Sylhet where 21 out 25 business took paid subscription and others provided valuable feedback for
improvement.
Prekkha Value Added Services: Users can get our professional service on boosting their businesses on social media, internet, photography and videography
for their businesses, managing their social media pages and many more. The pricing of this service cannot be fixed as it depends on user needs. We will also
provide marketing insights to businesses that are willing to take that service.
Deshhut Ads: Deshhut will rent ad spaces to companies that are willing to promote their business through Deshhut ad. There will be different ad spaces
available for advertisements. Advertisement revenue will be charged quarterly, semi-annually or annually.
Deshhut Business Accounts: Businesses can have a shop of their own by purchasing a business account in Deshhut.com. Business account users can post
unlimited ads in different sections and boost their ads to improve visibility than normal ads. The map system and search friendly service is also given for
increasing visibility of our Business account users.
Deshhut Value Added Service: Deshhut provides ads boosting, bump up, prioritizing ads and others. We will also provide marketing insights to businesses that
are willing to take that service.

2
2
Pricing of Prekkha
Businesses can purchase Prekka Business Solution for only 5000 BDT per year.
The pricing of Value Added Service cannot be fixed as it depends on user needs &
expectations
Name Size Yearly Pricing
Ad Panel 1 1300 x 450 60,000/-
Ad Panel 2 728 x 90 30,000/-
Ad Panel 3 300 x 250 24,000/-
Combo Pack One of Each Ad 1,20,000/-
Mobile App Unlimited 42,000/-

Pricing of DeshHut
Deshhut seller account will be given at 6,000 BDT for 1 year.
Name Detail Pricing
Bar ads 728 x 90 (size) 150,000/-(Yearly )
Top Ads 7 Days 100 /-
Popup Ads 7 Days 100/-
Mobile App Unlimited 50,000/-(Yearly )

Financials Current (Oct 2015 – Current)
Profit/Loss Statement (Current) 2015-17 2015-16 2016-17 2017-18
Income (July - Nov)
Revenue ৳ 162,000 ৳ 237,800 ৳ 267,500
Cost of good sold ৳ 0 ৳ 31,500
Gross Profit ৳ 162,000 ৳ 237,800 ৳ 236,000
Expenses ৳ 2,512,527 ৳ 2,863,112 ৳ 728,167
Marketing ৳ 0 ৳ 294,449 ৳ 85,000
Personnel ৳ 1,186,676 ৳ 1,029,296 ৳ 412,723
Administrative/Office ৳ 170,992 ৳ 182,089 ৳ 149,444
Development ৳ 740,224 ৳ 820,938 ৳ 0
Utilities ৳ 28,875 ৳ 51,340 ৳ 27,500
Property, Plant and Equipment ৳ 385,760 ৳ 485,000 ৳ 53,500
Net Profit/Loss -৳ 2,350,527 -৳ 2,625,312 -৳ 492,167

Balance Sheet (Oct 2015 – Current)
ASSETS 2015-16 2016-17 2017-18
Non-current assets
Property, plant & equipment ৳ 385,760 ৳ 793,608 ৳ 750,108
Intangible asset ৳ 740,224 ৳ 1,561,162 ৳ 1,846,162
Total assets ৳ 1,125,984 ৳ 2,354,770 ৳ 2,596,270
CAPITAL AND LIABILITIES
Capital as Start of period
Capital Introduce During The Period
Net Profit/loss for the period -৳ 2,063,527 -৳ 2,239,072 -৳ 537,427
Drawings
Non-current liabilities
Bank Overdraft
Trade Payables
Current liabilities
Total Equity and Liabilities ৳ 937,543.00 ৳ 115,698.00 ৳ 2,058,843.00

Financial Projection
Both Prekkha and DeshHut products are already tested for viability in Bangladesh market and are found to be
completely suitable and value added for the customers catered.
Especially, Prekkha Premium business provides 360 degree coverage for a small businesses internet marketing
needs. We will thrive to develop these products to be more value added and essential while continuously
finding ways to cut cost.
Year Business Solutions Advertisements Other Services Total
2018 500X 5000 = 25,00,000 2,50,000 1,00,000 28,50,000
2019 2000X5000 = 1,00,00,000 5,00,000 2,00,000 1,07,00,000
2020 5000X5000 = 2,50,00,000 7,50,000 3,00,000 2,60,50,000
2021 7500X5000 = 3,75,00,000 10,00,000 4,00,000 3,89,00,000
2022 10000X5000 = 5,00,00,000 15,00,000 5,00,000 5,20,00,000
PREKKHA REVENUE PROJECTIONS – 5 YEARS

Financial Projection
Year Business Accounts Advertisements Other Services Total
2018 0 (2018 will be free to use) 4,00,000 2,50,000 6,50,000
2019 8000X1000 = 80,00,000 20,00,000 7,50,000 1,07,50,000
2020 8000X2000 = 1,60,00,000 50,00,000 15,00,000 2,25,00,000
2021 10000X3000 = 3,00,00,000 1,00,00,000 25,00,000 4,25,00,000
2022 10000X4000 = 4,00,00,000 2,00,00,000 50,00,000 6,50,00,000
DESHHUT REVENUE PROJECTIONS – 5 YEARS
Please note, payment processing is the key product for DeshHut.
Our goal is to become the Alibaba+Amazon of Bangladesh where we want to become essential to process
payments for all types of vendors. It will require reinvesting in growth to build a nationwide channel to meet
this ambitious goal. Amazon started as a bookseller and ended up becoming one of the world’s largest retailer.
Our aim is to build a base where we can grow upon.

Financial Projection – 5 Years
Income 2018 2019 2020 2021 2022
Sales ৳ 3,500,000 ৳ 21,450,000 ৳ 47,550,000 ৳ 81,400,000 ৳ 117,000,000
Cost of Goods Sold ৳ 1,050,000 ৳ 6,435,000 ৳ 14,265,000 ৳ 24,420,000 ৳ 35,100,000
Gross Profit ৳ 2,450,000 ৳ 15,015,000 ৳ 33,285,000 ৳ 56,980,000 ৳ 81,900,000
Expenses
Marketing ৳ 17,500,000 ৳ 125,000,000 ৳ 10,000,000 ৳ 10,000,000 ৳ 10,000,000
Personnel ৳ 5,700,000 ৳ 7,170,000 ৳ 8,787,000 ৳ 10,565,700 ৳ 12,522,270
Administrative/Office ৳ 1,200,000 ৳ 1,800,000 ৳ 2,400,000 ৳ 3,000,000 ৳ 3,000,000
Development ৳ 1,500,000 ৳ 1,500,000 ৳ 1,500,000 ৳ 1,500,000 ৳ 1,500,000
Utilities ৳ 100,000 ৳ 125,000 ৳ 156,250 ৳ 195,313 ৳ 244,141
Misc. ৳ 500,000 ৳ 500,000 ৳ 500,000 ৳ 500,000 ৳ 500,000
Total Expenses ৳ 26,500,000 ৳ 136,095,000 ৳ 23,343,250 ৳ 25,761,013 ৳ 27,766,411
Net Profit/Loss -৳ 24,050,000 -৳ 121,080,000 ৳ 9,941,750 ৳ 31,218,988 ৳ 54,133,589
Estimated Cash Flow (10 Years)
Initial Investment 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027
37500000 0 0 9900000 31200000 54100000 59510000 65461000 72007100 79207810 87128591
PV of Cash Flow $169,117,134.83 (Discount Rate - 15%) (10% Net Profit Growth Reflected from 2023-2027)
Net Present Value $131,617,134.83
49% of NPV $64,492,396.07
Percentage 172% ROI

Risk/Mitigation
Website Issues – The biggest risk we take is to maintain a secured and issue free website. Therefore, we will maintain a pool of developer to make sure the
website is running smoothly.
Website data accuracy: Another key factor is to make sure we maintain correct data that are error free. In order to do that, we will have a team of associates
within our team to synthesize and organize data.
Adoption of new technologies: The speed of technology is faster than any other speed. Therefore, we have to keep up to date with it. That is why, we kept a
budget for development only.
Ineffective Management: Prekkha Bangladesh is a visionary project. It requires firm handle, solid advice and effective implementation to move forward.
Therefore, we will only hire valuable employees at the best cost possible. We will train them to make sure they manage their tasks efficiently.

Funding Requirement
As indicated on Financial Projection, we require approximately 37.5 Million Bangladeshi Taka to establish the
business and make it essential to start generating revenue. Our goal is to market well enough to be known
brand in Bangladesh and hire representatives throughout Bangladesh utilizing lean technique. At the same
time, we must continue to evolve through development and adding more value added features.
Therefore, we request BDT 37.5 Million to be invested in order to generate a continuous revenue.
INVESTMENT TO BE PAID TOWARD:
1.MARKETING
2.DEVELOPMENT
3.PERSONNEL

Prekkha business plan v2

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