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做好用的PPT
做PPT 做花哨的PPT 做好看的PPT 做好用的PPT
Q1. 一定要用PPT吗? - 领导/ 老师 要求的 - 大家都做耶 - 对于我的沟通目的,这是最有效的方式
启示 No.1 尽可能不用PPT说话: 如果没有人强迫你一定用PPT, 那就不要把“写PPT”作为演讲准备的开端
Q2. 用哪一种PPT? -              Word 一样的PPT -             Poster 一样的PPT -             Flash 一样的PPT
Word 一样的PPT 说明:内容用Word来写其实更适合 特征:大量文字图表 / 无聊 / print friendly / 不讲解也能看懂 耗时:资料齐备时非常快捷  典型:1)咨询公司报告  2)偷懒时的copy paste作品
Example
Example
Poster 一样的PPT 说明:看起来像海报或者舞台布景 特征:字不够图来凑 / 经常无逻辑或伪逻辑 /必须有人讲解 耗时:找图片比写内容麻烦 典型:1)乔布斯  2)广告公司提案
Example
Example
Flash 一样的PPT 说明:用PPT做出Flash的效果 特征:根本就是动画片 / 绝对不能拿来打印 耗时:找外包吧,别浪费自己的生命干这个 典型:用于邮件群发的企业介绍
Example 郑琰 用动画吸引视觉 - PPT中的时间轴
启示 No.2 选择最合适的PPT形式: 根据你的时间、目的、场景、观众喜好等等, 选择最合适的形式 再次强调,“写PPT”绝对不是演讲准备的第一步
Q3. PPT美化的窍门? - 跟你选择的PPT形式有关 - 确定合适的风格和模板——任何情况下不要用内置模板 - 学习一点设计 - 运用一点动画 - 常用Tips
选择PPT形式的考虑因素 演讲的目的:解说,还是呈现? 演讲的内容:严肃,还是活泼? 演讲的受众:认真,还是敷衍? 对于逻辑性要求较高的、较为严肃的解说性内容,在受众 有倾听的主动性时,可以采用Word一样的PPT来节省制作时间 大多数情况下,Poster一样的PPT可以满足普通的演讲要求 至于Flash一样的PPT……那是用来博眼球的
合适的风格和模板 配色、字体、版式等,都是要考虑的因素 配色:演讲的主题、场地、投影仪设备…… 字体:演讲的主题、语言、受众的年龄…… 版式:内容图多还是字多…… 学会自己制作幻灯片母版
Example pptdesign.blogbus.com
Example pptdesign.blogbus.com
Example
学习一点设计 一致:在有逻辑关系的内容上使用一致的设计元素 对齐:用好引导线和网格 对比:风格/大小/颜色的强烈反差很有震撼力 逻辑:想象受众会如何理解页面,以此安排元素的逻辑顺序
Example
Example
Example
Example
运用一点动画 适量:过量的动画令人疲劳 定制:根据需要对动画进行定制 逻辑:不要挑战受众的常识 - 动画不是用来博取注意力,而是用来控制注意力
常用Tips 白版黑字是最安全的模板组合 Win系统上中文字体用雅黑,Mac上丽黑。虽然无聊但是安全 中文用黑体会丢字 中英文混杂时,一定不要用中文字体设置英文 相传英文PPT用Arial或Times New Roman已经过时了,用Tahoma的比较多 微软的剪贴画,能不用就不用,用的话也要学会ungroup截取元素 用高质量的清晰图片,图片千万别变形啊,水印一定要裁掉啊,背景要抠图啊 动画搞炫的演讲用版本,和发去给领导看的版本,应该不同, 尤其是领导爱print out的话 字不够,图来凑是永恒的杀手锏
启示 No.3 PPT的美观度意味着时间耗费量 如果你花一整天的时间不断改进一页PPT, 那这一页无论如何也不会太难看 所以,不要盲目纠结于形式 传递信息、达到沟通目的才是最重要的
Q4. 如何准备一场演讲? ,[object Object]
时间、地点、受众、演员、剧目、场次甚至票价,都是你要考虑的内容

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