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Powering
Hybrid Success
How workplace technology and the office can
help companies better engage hybrid workers.
POWERING HYBRID SUCCESS — 1
10
3
14
Introduction
Page 2
» The Struggle to Engage Hybrid Employees
Using Technology to Optimize
Hybrid Work
Page 5
» The Rise of Workplace Experience Technology
» Using Technology to Address Hybrid
Work Challenges
Engineering Hybrid Work Success:
Featuring Data from Leesman,
an HqO company
Page 10 | Special Insert
» Using Technology to Better Serve
Hybrid Workers
Tools for Hybrid Work Success
Page 13
» Getting the Most out of Hybrid Work
» HqO Boosts Engagement to Power
Hybrid Success
» Work with the Industry Leader in
Workplace Experience
Index
Page 17
Contents
Chapter 1
Introduction
POWERING HYBRID SUCCESS — 3
The Struggle to Engage
Hybrid Employees
Today, hybrid workplaces — that is: workplaces that
blend remote and in-office work — are everywhere.
HqO’s State of Workplace Experience report, for
example, finds that nearly all (86%) of today’s top
employers use a flexible or hybrid working model.
But the ubiquity of hybrid work doesn’t mean that it’s
working. In fact, as the slow return to office continues,
a large number of today’s employees seem to be
dissatisfied with their office environments.
Recent research supports this idea. Leesman, an HqO
company, just released their updated Quarter Two
2022 survey data. It reveals that almost 40% of workers
do not believe that their offices create an enjoyable work
environment, while another 38% do not believe their
offices contribute to a meaningful sense of community.
This is supported by a report from McKinsey, which
finds that a “lack of support for employee health and
well-being” is the fifth most common reason why
employees leave their jobs without a new one in hand.
POWERING HYBRID SUCCESS — 4
Other factors like an “unsafe workplace environment,”
“non-inclusive, unwelcoming, and disconnected
community,” and “inadequate resource availability”
all ranked within the top ten.
But why should companies care?
These figures show that the transition to hybrid
work has been anything but smooth, especially as
it pertains to getting employees to balance physical
office space with their remote work environments.
In fact, according to this data, a large number of
employees now feel disconnected from and unsatisfied
with their workplaces. This presents a serious problem
for today’s employers, who won’t get the most out
of their hybrid workers if those workers are unhappy
with — and poorly served by — their office
environments. Hybrid work can be a great tool for
improving worker productivity and collaboration,
but low office satisfaction rates threaten to undermine
the effectiveness of hybrid work.
In other words: hybrid work only works when
employees can leverage both office space and remote
work spaces effectively.
Luckily for employers, workplace experience
technology can help make hybrid work a success.
By equipping employers with additional engagement
tools — like mobile notifications and custom polling
— workplace experience technology helps employers
understand employee needs and behaviors while
keeping hybrid workers happy and engaged with
both their physical and remote workplaces. The
technology is also designed to integrate seamlessly
with companies’ existing workplace experience
strategies, and can be expanded as needed to meet
the shifting demands of the modern workforce.
Success with hybrid work is within reach. In this
guide, we’ll look at how your company can use
workplace experience technology to achieve your
long-term business goals.
Let’s begin.
Chapter 2
Using
Technology
to Optimize
Hybrid Work
POWERING HYBRID SUCCESS — 6
The Rise of Workplace
Experience Technology
A growing number of companies are using workplace
experience technology to address the challenges
associated with hybrid work. HqO’s State of Workplace
Experience report finds, for example, that 86% of
today’s office landlords currently use — or will soon
use — a workplace experience app at their properties
to connect the workforce.
In this section, we’ll talk about how this technology
works and explain why it’s so popular. We’ll also look at
a few of the more specific ways that companies can use
this technology to power hybrid success. If you’re new to
workplace experience technology, you should consider
downloading HqO’s free Introduction to Workplace
Experience guide for a ground-level introduction.
POWERING HYBRID SUCCESS — 7
Defining Workplace
Experience Technology
Workplace experience technology is software that
can be used to improve employee satisfaction
and productivity.
This technology is most effective when it’s
implemented as a single mobile app for the
workplace that employees can download directly
to their smartphones. Once the app is loaded onto
an employee’s smartphone, the employee can use
the app to order food; participate in workplace
programming; engage with custom workplace
events; and gain cardless mobile access to office
spaces, among other benefits.
The best workplace experience technology solutions
also offer a cutting-edge analytics platform to keep
companies up-to-date with the changing needs and
behaviors of their hybrid employees. This gives
employers access to valuable information on employee
sentiment, which can help them improve their hybrid
work experience in real-time.
The Benefits of Workplace
Experience Technology
Workplace experience technology empowers companies
and their employees to manage their workplace experience.
Think of it as a remote control, similar to a TV remote
control: when executed well, it brings together all of the
work functionalities and resources that hybrid employees
need — no matter where they prefer to work. Specifically,
workplace experience technology allows employers to do
the following:
1.Do More With Fewer Applications
A report from Asana finds that the average U.S. employee
changes through 13 apps, 30 times per day. According to
HqO’s Office Insights report, 78% of employers believe that
employees spend too much time switching between different
office tools. By providing a unified, digital solution, you
can make your hybrid employees’ lives easier and more
productive by consolidating multiple features and benefits
into one app. This gives hybrid workers a universal remote
control for their offices, which empowers them to manage
their workplace experience, perform necessary tasks, and
quickly schedule the spaces they need to do their work.
A workplace experience platform adds utility to any
workplace by making it easier for hybrid workers to do
their jobs productively.
2.Create Deeper Connections
In the age of hybrid work, it can be hard for employers to
foster a workplace culture and sense of community that
many companies used to take for granted since employees
can now work from anywhere. Workplace experience
technology helps employers create deeper, more meaningful
connections among their workforce by providing expanded
opportunities for: employee communication; in-office and
remote programming to build meaningful connections;
discounts at local retailers; and other enhanced perks
that convey and strengthen company culture.
3.Optimize the Office
Data collected from in-app polling and analytics features
helps companies tailor their workplaces to meet the needs
of modern employees by investing in the most popular
programs and amenities, while simultaneously reducing
investment in less popular amenities and spaces. This
optimization allows companies to boost employee
satisfaction, while also getting the most out of their
spending on the workplace.
Above: Streamline hybrid work with workplace experience technology.
POWERING HYBRID SUCCESS — 8
Using Technology to Address
Hybrid Work Challenges
Workplace experience technology adds value to every
workplace, but it’s particularly well-suited to meet
the challenges of hybrid work — such as keeping
employees happy and engaged with their physical
workplaces, even if they’re working from home.
A recent article in the Harvard Business Review
outlines five major challenges associated with hybrid
work. Below, find a list describing these common
challenges, along with a number of possible solutions
offered by workplace experience technology:
Communication
» Challenge: Hybrid work can lead to
fractured lines of communication among
colleagues. This hurts collaboration
and productivity.
» Solution: Workplace experience
technology allows employers to streamline
office communication by connecting
directly to their hybrid workforce through
their phones. Because employees download
the technology directly to their employees'
smartphones, employers remain connected
to their employees regardless of where
they’re working (whether home or office).
This allows companies to open up seamless
communication loops with workers, which
eliminates many of the communication
challenges associated with hybrid work.
Workplace experience technology also
offers continually updated content and
allows employers to deliver attention-
grabbing mobile alerts. This helps to
keep employees engaged with company
culture from their home and their
corporate offices.
Coordination
» Challenge: Hybrid work can harm
employees’ ability to coordinate tasks and
scheduling. This can lead to added frustration
and wasted time. It can also contribute to the
emergence of “faultlines” — barriers that
inhibit collaboration and productivity within
an organization.
» Solution: By offering mobile notifications
and targeted content, workplace experience
technology gives employers the ability to
coordinate their business strategies with a
uniform cadence that reaches all workers,
regardless of where they might be working
on a given day. Utility features of a workplace
experience platform — like room scheduling
and card-less mobile access — also help
eliminate stress from hybrid employees’
schedules by making it easier to coordinate
with colleagues.
Right: Workplace experience technology delivers targeted
content to keep your hybrid employees engaged
POWERING HYBRID SUCCESS — 9
Connection
» Challenge: Remote work leads to lost
workplace connections. Hybrid work can
repair some of this damage, but the risk
of a disconnected, dissatisfied workplace
experience often exists even after the
introduction of hybrid work.
» Solution: Workplace experience
technology helps employers create more
meaningful workplace connections by
offering meaningful and continuous
events and experiences. The HqO
platform and app, for example, easily
connects employees with the most popular
events in their area that build connections
with other employees and the local
community at large. HqO also develops
novel programming for its customers
that creates more meaningful workplace
experiences, while still offering product
capabilities that allow employers to put
on their own custom events.
Creativity
» Challenge: Hybrid work can lead
to disjointed workflows, which hurts
employee creativity. It can also lead to
weaker workplace connections, which
further complicates creative
and collaborative work.
» Solution: Workplace experience
technology enhances employee creativity
by removing sources of friction from
workers’ days. Because workplace
experience technology encompasses all
major aspects of the office and home office
environment, it gives workers the freedom
to be more creative. The technology also
improves the accessibility of important
workplace resources, which helps ensure
that workers have everything they need
to be truly innovative.
Culture
» Challenge: With hybrid workers in and out of the
office on a number of different days, it can be harder
for companies to create a uniform corporate culture.
» Solution: Mobile notifications and custom polling
help employers tailor their engagement strategies
to keep their hybrid workers satisfied and engaged.
By sending out surveys through their workplace
experience app, employers can better understand
employee sentiment, and can use that information
to keep their workers engaged and productive.
A workplace experience platform helps employers
extend their companies’ cultures beyond the
brick-and-mortar office with targeted content and
streamlined efficiencies. This allows companies to
keep hybrid workers engaged in-office and at home.
Workplace experience technology improves workplace
communication, coordination, connection, creativity,
and culture — especially in workplaces that use a hybrid
work model. These improvements help companies get
employees back into the office by creating a more enjoyable
and meaningful in-office experience. They also help
employers make hybrid work a success by keeping workers
happy and engaged with their workplace environments
and companies.
But these are just a few of the benefits of workplace
technology. To gain a deeper understanding of the
importance of technology to the workplace experience,
consider downloading one of our recent guides.
Right: Employees can discover popular local events
through a workplace experience app.
POWERING HYBRID SUCCESS — 10
Engineering
Hybrid Work
Success
Featuring Data from Leesman,
an HqO company
Companies need access to reliable data on
employee demands and preferences as they
negotiate the shift to long-term hybrid work.
To meet this need, HqO has partnered with
Leesman, whose insights on worker sentiment
have long been regarded as the industry
standard. Below, find a few key insights from
two of Leesman’s recent reports.
Hybrid Employees Need Better
Hybrid Workplaces
A large number of hybrid workers are dissatisfied with
the resources offered by workplaces. According to a
recent Leesman survey of roughly 45,000 hybrid workers:
» Roughly a quarter (27%) of surveyed hybrid
workers do not feel that their workplaces
support the sharing of ideas and knowledge
amongst colleagues
» Close to a third (32%) of hybrid workers do
not feel that their workplace environments
allow them to work productively
The numbers are stark and clear: a large number of
hybrid workers are now unhappy with their workplaces.
Employers prefer hybrid to fully remote work models
because the physical office typically boosts productivity,
but this Leesman data shows a large number of
hybrid workers are now dissatisfied with their office
environments because they feel unsupported. If a large
number of hybrid workers are unhappy with their office
environments, employee satisfaction and productivity
may suffer. As a result, some hybrid work companies
may struggle to reap the benefits that generally come
from hybrid work. These low satisfaction numbers only
underscore the need to equip workers with practical
tools to enable hybrid work success.
POWERING HYBRID SUCCESS — 11
Highlighting Weak
Workplace Connections
Additional Leesman data shows that many
contemporary workplaces are also struggling
to engineer meaningful workplace connections,
which can also harm employee productivity
and satisfaction. Leesman’s Quarter Two 2022
survey, for example, finds that:
» 38.4% of surveyed workers do not
believe that their office space creates
an enjoyable work environment
» 38.4% do not believe that their
office space contributes to a sense
of community at work
A large number of employees, in other words, now
feel disconnected from their workplace environments
and communities.
These numbers show that today’s employees don’t
just feel poorly served by their workplaces from a
utility perspective — they actually feel alienated from
their offices, their workplace cultures, and their peers.
This is a serious problem for companies, who need
to do more to keep employees tied to their missions
and cultures, as well as help them form meaningful
workplace connections that can spur innovation,
collaboration, and overall satisfaction.
POWERING HYBRID SUCCESS — 12
Using Technology to Better
Serve Hybrid Workers
To improve employee satisfaction and productivity,
employers need to connect their employees with the
functional tools that enable hybrid work success.
As leaders in the workplace experience technology
market, HqO knows that one of the ways to do this is
by leveraging technology to bring product capabilities
that support improvements in the following key areas:
» Collaboration: Remove the friction from
trips to the office and improve collaboration
among colleagues. Workplace experience
technology offers flexible room booking,
mobile access, and expanded access to
service requests to make collaboration
seamless for hybrid workers.
» Culture: Create more durable culture by
building stronger workplace connections.
Workplace experience technology
allows companies to create better office
environments by offering custom events
that reinforce company culture. Targeted
communication offered by a workplace
experience app allows coworkers to bond
around special interests (like parenthood
or sports). Workplace experience technology
helps you to extend your workplace culture
beyond the four walls of the office, and
enables you to meet your hybrid employees
wherever they happen to be working.
» Analytics: In a rapidly changing world,
companies need to be aware of what their
employees are doing. They also need
to know what workers want from their
workplaces so that they can keep their
hybrid workers satisfied and engaged.
Workplace experience technology provides
employers with real-time data on space
utilization that helps them optimize their
spending on the workplace. Data and
analytics help companies make smarter
decisions to improve worker satisfaction
and productivity.
» A destination workplace: Workplace
experience technology helps make the office
a destination by connecting workers to
popular local events. Workplace experience
technology also allows employees to
order food directly from their phones,
while simultaneously giving them access
to exclusive deals on local events. These
improvements don’t just keep hybrid
workers coming into the office — they also
make sure that they like what they find
when they get there.
Each of these features adds utility to the office that can
attract and retain employees and help companies improve
low satisfaction rates uncovered by the Leesman surveys.
Functions like flexible room booking, mobile access,
and service requests can help companies better serve
their hybrid employees, while a slate of other functions
— like in-app connections to local events — help create
more meaningful workplace connections to improve
corporate cultures.
Visit Leesman’s website to uncover more hybrid work insights.
Left: Build workplace engagement with targeted content.
Chapter 3
Tools for
Hybrid Work
Success
POWERING HYBRID SUCCESS — 14
Getting the Most out
of Hybrid Work
When compared to fully remote work, hybrid has
the edge. That's because there’s still immense value
in the physical workplace, which means that a balance
of remote and in-person work is mission-critical for
hybrid work companies.
A recent paper in Nature Human Behavior, for example,
found that Microsoft employees were less productive
during periods of remote work. The researchers behind
that paper also found that employee collaboration was
harmed by the company’s transition to remote work at
the beginning of the COVID-19 pandemic. In particular,
they found that the company's internal collaboration
network became “more heavily siloed,” which can
harm creativity and collaboration. Research from MIT
supports the findings of the Nature paper: by analyzing
data from MIT’s internal network, researchers found
that remote work resulted in lost connections, and lower
levels of collaboration across MIT’s communication network.
The consensus is clear: in-office work improves productivity
and facilitates greater collaboration between colleagues.
Thus, in order to achieve greater collaboration and
productivity, companies need to make sure that their
employees are satisfied and engaged with their corporate
and home offices.
HqO’s workplace experience platform and app help
employers get the most out of remote and physical offices
by keeping employers active and engaged among hybrid
work models. Below, learn more about how HqO powers
hybrid success with its cutting-edge technology. Consider
downloading our recent Fun and Utility guide for an even
closer look at the benefits of HqO’s technology.
POWERING HYBRID SUCCESS — 15
HqO Boosts Engagement to
Power Hybrid Success
The HqO app and platform keeps workers engaged
by offering the following product features:
» Custom surveys and micro-feedback:
These in-app features allow employers to learn
about employee sentiment and satisfaction, which
assists them in providing their workers with the
events, programming, amenities, and resources
that they actually want from their workplace.
» Targeted communication and mobile
notifications: These capabilities boost employee
engagement by offering personalized content
to appeal directly to specific groups of workers.
Employers can also send mobile push notifications
and QR codes to engage workers regardless of
where they’re working.
» Tailored workplace investment and
engagement strategies: Companies can use
data from their workplace experience app and
platform to tailor their investment strategies.
Invest more in most used amenities and spaces,
while simultaneously reducing spend on lesser-
used items.
» Mobile access: Ditch your key card.
Forever. The HqO app lets employees use
their smartphones to enter the office, which
means that workers can quit worrying about
cumbersome, easy-to-lose key cards. This
feature is particularly useful for hybrid workers,
who may use their access cards infrequently.
» Flexible room booking: Hybrid workers
can plan their days in advance by booking
meeting rooms and desks from their
smartphones. According to the Office Insights
2022 report, 84% of employers view room
and desk booking as an important area for
investment. Meet your employees’ needs with
the best workplace experience technology.
With these added product capabilities, employers can
keep their workers engaged and productive, regardless
of where they’re located on a given day. HqO allows
employers to extend their company cultures beyond
the brick-and-mortar office, which sets employers and
employees up for hybrid work success.
POWERING HYBRID SUCCESS — 16
Work with
the Industry
Leader in
Workplace
Experience
Regardless of how you choose to invest in
workplace experience, the office remains
hugely important to the future of work:
according to a recent report from HqO,
a majority of employers agree that employees
are more successful when they spend more
time in the office. But in order to be truly
productive and satisfied when they’re at
the office, hybrid workers need access to
tools that guarantee hybrid work success.
Today’s employees need features like mobile
room booking, cardless mobile access, and
custom-made content to stay active and
engaged in their workplaces. These are just
a few of the reasons why a growing number
of employers have chosen to adopt a
workplace experience platform.
HqO offers a best-in-class workplace
experience technology solution that
powers hybrid success worldwide. With
ongoing customer support, unique product
capabilities — like custom content and
mobile notifications — and unparalleled
programming options, HqO can help your
hybrid employees succeed during and after
the initial transition to hybrid work.
That’s why HqO is used by 57% of
Fortune 100 companies.
Interested in learning more?
Schedule an HqO demo today to see our
workplace experience solutions in action.
Right: Access your office, order food, book rooms, and send
micro-polls through your workplace experience app.
Index
POWERING HYBRID SUCCESS — 18
A
amenities 7, 15
Asana 7
C
content 8, 9, 15, 16
custom polling 4, 9
D
data 3, 4, 7, 10, 11, 12, 14, 15
E
engagement 4, 9, 15
events 5, 9, 12, 15
H
Harvard Business Review 8
HqO 3, 6, 7, 9, 10, 12, 14, 15, 16
hybrid employees 8, 10, 12, 16
hybrid workers 5, 7, 9, 10, 12, 15, 16
hybrid workplace 3, 10
L
Leesman 3, 10, 11, 12
M
Massachusetts Institute of Technology (MIT) 14
McKinsey 4
mobile access 7, 8, 12, 15, 16
mobile notifications 4, 8, 9, 15, 16
N
Nature Human Behavior 14
O
office environments 3, 4, 10, 12
office space 4, 7, 11
P
productivity 4, 7, 8, 10, 11, 12, 14
programming 7, 9, 15, 16
programs 7
R
room booking 12, 15, 16
W
workplace experience platform 7, 8, 9, 14, 16
workplace environment 4, 9, 10, 11
workplace experience technology 4, 6, 7, 8, 9, 12,
15, 16
Index
POWERING HYBRID SUCCESS — 19
We Value
Your Feedback
About HqO
Thank you for reading Powering Hybrid Success
(Guide #0919). Please take a moment to let us
know your thoughts in a short survey.
HqO, ranked No. 75 on the Inc. 5000 list, is transforming
how people connect with each other and the places they
work. The HqO Workplace Experience Platform makes
it easy for companies and commercial property teams to
create modern workplaces through world-class amenities
and services that allow people to thrive and produce the
best results. Active in over 250 million square feet in
25 countries, 57% of the Fortune 100 rely on HqO to
enhance their workplace experiences, improve employee
satisfaction, and drive operational excellence. For more
information, visit https://www.hqo.com/.
38 Chauncy Street, Boston MA | www.hqo.com

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Powering Hybrid Success

  • 1. Powering Hybrid Success How workplace technology and the office can help companies better engage hybrid workers.
  • 2. POWERING HYBRID SUCCESS — 1 10 3 14 Introduction Page 2 » The Struggle to Engage Hybrid Employees Using Technology to Optimize Hybrid Work Page 5 » The Rise of Workplace Experience Technology » Using Technology to Address Hybrid Work Challenges Engineering Hybrid Work Success: Featuring Data from Leesman, an HqO company Page 10 | Special Insert » Using Technology to Better Serve Hybrid Workers Tools for Hybrid Work Success Page 13 » Getting the Most out of Hybrid Work » HqO Boosts Engagement to Power Hybrid Success » Work with the Industry Leader in Workplace Experience Index Page 17 Contents
  • 4. POWERING HYBRID SUCCESS — 3 The Struggle to Engage Hybrid Employees Today, hybrid workplaces — that is: workplaces that blend remote and in-office work — are everywhere. HqO’s State of Workplace Experience report, for example, finds that nearly all (86%) of today’s top employers use a flexible or hybrid working model. But the ubiquity of hybrid work doesn’t mean that it’s working. In fact, as the slow return to office continues, a large number of today’s employees seem to be dissatisfied with their office environments. Recent research supports this idea. Leesman, an HqO company, just released their updated Quarter Two 2022 survey data. It reveals that almost 40% of workers do not believe that their offices create an enjoyable work environment, while another 38% do not believe their offices contribute to a meaningful sense of community. This is supported by a report from McKinsey, which finds that a “lack of support for employee health and well-being” is the fifth most common reason why employees leave their jobs without a new one in hand.
  • 5. POWERING HYBRID SUCCESS — 4 Other factors like an “unsafe workplace environment,” “non-inclusive, unwelcoming, and disconnected community,” and “inadequate resource availability” all ranked within the top ten. But why should companies care? These figures show that the transition to hybrid work has been anything but smooth, especially as it pertains to getting employees to balance physical office space with their remote work environments. In fact, according to this data, a large number of employees now feel disconnected from and unsatisfied with their workplaces. This presents a serious problem for today’s employers, who won’t get the most out of their hybrid workers if those workers are unhappy with — and poorly served by — their office environments. Hybrid work can be a great tool for improving worker productivity and collaboration, but low office satisfaction rates threaten to undermine the effectiveness of hybrid work. In other words: hybrid work only works when employees can leverage both office space and remote work spaces effectively. Luckily for employers, workplace experience technology can help make hybrid work a success. By equipping employers with additional engagement tools — like mobile notifications and custom polling — workplace experience technology helps employers understand employee needs and behaviors while keeping hybrid workers happy and engaged with both their physical and remote workplaces. The technology is also designed to integrate seamlessly with companies’ existing workplace experience strategies, and can be expanded as needed to meet the shifting demands of the modern workforce. Success with hybrid work is within reach. In this guide, we’ll look at how your company can use workplace experience technology to achieve your long-term business goals. Let’s begin.
  • 7. POWERING HYBRID SUCCESS — 6 The Rise of Workplace Experience Technology A growing number of companies are using workplace experience technology to address the challenges associated with hybrid work. HqO’s State of Workplace Experience report finds, for example, that 86% of today’s office landlords currently use — or will soon use — a workplace experience app at their properties to connect the workforce. In this section, we’ll talk about how this technology works and explain why it’s so popular. We’ll also look at a few of the more specific ways that companies can use this technology to power hybrid success. If you’re new to workplace experience technology, you should consider downloading HqO’s free Introduction to Workplace Experience guide for a ground-level introduction.
  • 8. POWERING HYBRID SUCCESS — 7 Defining Workplace Experience Technology Workplace experience technology is software that can be used to improve employee satisfaction and productivity. This technology is most effective when it’s implemented as a single mobile app for the workplace that employees can download directly to their smartphones. Once the app is loaded onto an employee’s smartphone, the employee can use the app to order food; participate in workplace programming; engage with custom workplace events; and gain cardless mobile access to office spaces, among other benefits. The best workplace experience technology solutions also offer a cutting-edge analytics platform to keep companies up-to-date with the changing needs and behaviors of their hybrid employees. This gives employers access to valuable information on employee sentiment, which can help them improve their hybrid work experience in real-time. The Benefits of Workplace Experience Technology Workplace experience technology empowers companies and their employees to manage their workplace experience. Think of it as a remote control, similar to a TV remote control: when executed well, it brings together all of the work functionalities and resources that hybrid employees need — no matter where they prefer to work. Specifically, workplace experience technology allows employers to do the following: 1.Do More With Fewer Applications A report from Asana finds that the average U.S. employee changes through 13 apps, 30 times per day. According to HqO’s Office Insights report, 78% of employers believe that employees spend too much time switching between different office tools. By providing a unified, digital solution, you can make your hybrid employees’ lives easier and more productive by consolidating multiple features and benefits into one app. This gives hybrid workers a universal remote control for their offices, which empowers them to manage their workplace experience, perform necessary tasks, and quickly schedule the spaces they need to do their work. A workplace experience platform adds utility to any workplace by making it easier for hybrid workers to do their jobs productively. 2.Create Deeper Connections In the age of hybrid work, it can be hard for employers to foster a workplace culture and sense of community that many companies used to take for granted since employees can now work from anywhere. Workplace experience technology helps employers create deeper, more meaningful connections among their workforce by providing expanded opportunities for: employee communication; in-office and remote programming to build meaningful connections; discounts at local retailers; and other enhanced perks that convey and strengthen company culture. 3.Optimize the Office Data collected from in-app polling and analytics features helps companies tailor their workplaces to meet the needs of modern employees by investing in the most popular programs and amenities, while simultaneously reducing investment in less popular amenities and spaces. This optimization allows companies to boost employee satisfaction, while also getting the most out of their spending on the workplace. Above: Streamline hybrid work with workplace experience technology.
  • 9. POWERING HYBRID SUCCESS — 8 Using Technology to Address Hybrid Work Challenges Workplace experience technology adds value to every workplace, but it’s particularly well-suited to meet the challenges of hybrid work — such as keeping employees happy and engaged with their physical workplaces, even if they’re working from home. A recent article in the Harvard Business Review outlines five major challenges associated with hybrid work. Below, find a list describing these common challenges, along with a number of possible solutions offered by workplace experience technology: Communication » Challenge: Hybrid work can lead to fractured lines of communication among colleagues. This hurts collaboration and productivity. » Solution: Workplace experience technology allows employers to streamline office communication by connecting directly to their hybrid workforce through their phones. Because employees download the technology directly to their employees' smartphones, employers remain connected to their employees regardless of where they’re working (whether home or office). This allows companies to open up seamless communication loops with workers, which eliminates many of the communication challenges associated with hybrid work. Workplace experience technology also offers continually updated content and allows employers to deliver attention- grabbing mobile alerts. This helps to keep employees engaged with company culture from their home and their corporate offices. Coordination » Challenge: Hybrid work can harm employees’ ability to coordinate tasks and scheduling. This can lead to added frustration and wasted time. It can also contribute to the emergence of “faultlines” — barriers that inhibit collaboration and productivity within an organization. » Solution: By offering mobile notifications and targeted content, workplace experience technology gives employers the ability to coordinate their business strategies with a uniform cadence that reaches all workers, regardless of where they might be working on a given day. Utility features of a workplace experience platform — like room scheduling and card-less mobile access — also help eliminate stress from hybrid employees’ schedules by making it easier to coordinate with colleagues. Right: Workplace experience technology delivers targeted content to keep your hybrid employees engaged
  • 10. POWERING HYBRID SUCCESS — 9 Connection » Challenge: Remote work leads to lost workplace connections. Hybrid work can repair some of this damage, but the risk of a disconnected, dissatisfied workplace experience often exists even after the introduction of hybrid work. » Solution: Workplace experience technology helps employers create more meaningful workplace connections by offering meaningful and continuous events and experiences. The HqO platform and app, for example, easily connects employees with the most popular events in their area that build connections with other employees and the local community at large. HqO also develops novel programming for its customers that creates more meaningful workplace experiences, while still offering product capabilities that allow employers to put on their own custom events. Creativity » Challenge: Hybrid work can lead to disjointed workflows, which hurts employee creativity. It can also lead to weaker workplace connections, which further complicates creative and collaborative work. » Solution: Workplace experience technology enhances employee creativity by removing sources of friction from workers’ days. Because workplace experience technology encompasses all major aspects of the office and home office environment, it gives workers the freedom to be more creative. The technology also improves the accessibility of important workplace resources, which helps ensure that workers have everything they need to be truly innovative. Culture » Challenge: With hybrid workers in and out of the office on a number of different days, it can be harder for companies to create a uniform corporate culture. » Solution: Mobile notifications and custom polling help employers tailor their engagement strategies to keep their hybrid workers satisfied and engaged. By sending out surveys through their workplace experience app, employers can better understand employee sentiment, and can use that information to keep their workers engaged and productive. A workplace experience platform helps employers extend their companies’ cultures beyond the brick-and-mortar office with targeted content and streamlined efficiencies. This allows companies to keep hybrid workers engaged in-office and at home. Workplace experience technology improves workplace communication, coordination, connection, creativity, and culture — especially in workplaces that use a hybrid work model. These improvements help companies get employees back into the office by creating a more enjoyable and meaningful in-office experience. They also help employers make hybrid work a success by keeping workers happy and engaged with their workplace environments and companies. But these are just a few of the benefits of workplace technology. To gain a deeper understanding of the importance of technology to the workplace experience, consider downloading one of our recent guides. Right: Employees can discover popular local events through a workplace experience app.
  • 11. POWERING HYBRID SUCCESS — 10 Engineering Hybrid Work Success Featuring Data from Leesman, an HqO company Companies need access to reliable data on employee demands and preferences as they negotiate the shift to long-term hybrid work. To meet this need, HqO has partnered with Leesman, whose insights on worker sentiment have long been regarded as the industry standard. Below, find a few key insights from two of Leesman’s recent reports. Hybrid Employees Need Better Hybrid Workplaces A large number of hybrid workers are dissatisfied with the resources offered by workplaces. According to a recent Leesman survey of roughly 45,000 hybrid workers: » Roughly a quarter (27%) of surveyed hybrid workers do not feel that their workplaces support the sharing of ideas and knowledge amongst colleagues » Close to a third (32%) of hybrid workers do not feel that their workplace environments allow them to work productively The numbers are stark and clear: a large number of hybrid workers are now unhappy with their workplaces. Employers prefer hybrid to fully remote work models because the physical office typically boosts productivity, but this Leesman data shows a large number of hybrid workers are now dissatisfied with their office environments because they feel unsupported. If a large number of hybrid workers are unhappy with their office environments, employee satisfaction and productivity may suffer. As a result, some hybrid work companies may struggle to reap the benefits that generally come from hybrid work. These low satisfaction numbers only underscore the need to equip workers with practical tools to enable hybrid work success.
  • 12. POWERING HYBRID SUCCESS — 11 Highlighting Weak Workplace Connections Additional Leesman data shows that many contemporary workplaces are also struggling to engineer meaningful workplace connections, which can also harm employee productivity and satisfaction. Leesman’s Quarter Two 2022 survey, for example, finds that: » 38.4% of surveyed workers do not believe that their office space creates an enjoyable work environment » 38.4% do not believe that their office space contributes to a sense of community at work A large number of employees, in other words, now feel disconnected from their workplace environments and communities. These numbers show that today’s employees don’t just feel poorly served by their workplaces from a utility perspective — they actually feel alienated from their offices, their workplace cultures, and their peers. This is a serious problem for companies, who need to do more to keep employees tied to their missions and cultures, as well as help them form meaningful workplace connections that can spur innovation, collaboration, and overall satisfaction.
  • 13. POWERING HYBRID SUCCESS — 12 Using Technology to Better Serve Hybrid Workers To improve employee satisfaction and productivity, employers need to connect their employees with the functional tools that enable hybrid work success. As leaders in the workplace experience technology market, HqO knows that one of the ways to do this is by leveraging technology to bring product capabilities that support improvements in the following key areas: » Collaboration: Remove the friction from trips to the office and improve collaboration among colleagues. Workplace experience technology offers flexible room booking, mobile access, and expanded access to service requests to make collaboration seamless for hybrid workers. » Culture: Create more durable culture by building stronger workplace connections. Workplace experience technology allows companies to create better office environments by offering custom events that reinforce company culture. Targeted communication offered by a workplace experience app allows coworkers to bond around special interests (like parenthood or sports). Workplace experience technology helps you to extend your workplace culture beyond the four walls of the office, and enables you to meet your hybrid employees wherever they happen to be working. » Analytics: In a rapidly changing world, companies need to be aware of what their employees are doing. They also need to know what workers want from their workplaces so that they can keep their hybrid workers satisfied and engaged. Workplace experience technology provides employers with real-time data on space utilization that helps them optimize their spending on the workplace. Data and analytics help companies make smarter decisions to improve worker satisfaction and productivity. » A destination workplace: Workplace experience technology helps make the office a destination by connecting workers to popular local events. Workplace experience technology also allows employees to order food directly from their phones, while simultaneously giving them access to exclusive deals on local events. These improvements don’t just keep hybrid workers coming into the office — they also make sure that they like what they find when they get there. Each of these features adds utility to the office that can attract and retain employees and help companies improve low satisfaction rates uncovered by the Leesman surveys. Functions like flexible room booking, mobile access, and service requests can help companies better serve their hybrid employees, while a slate of other functions — like in-app connections to local events — help create more meaningful workplace connections to improve corporate cultures. Visit Leesman’s website to uncover more hybrid work insights. Left: Build workplace engagement with targeted content.
  • 15. POWERING HYBRID SUCCESS — 14 Getting the Most out of Hybrid Work When compared to fully remote work, hybrid has the edge. That's because there’s still immense value in the physical workplace, which means that a balance of remote and in-person work is mission-critical for hybrid work companies. A recent paper in Nature Human Behavior, for example, found that Microsoft employees were less productive during periods of remote work. The researchers behind that paper also found that employee collaboration was harmed by the company’s transition to remote work at the beginning of the COVID-19 pandemic. In particular, they found that the company's internal collaboration network became “more heavily siloed,” which can harm creativity and collaboration. Research from MIT supports the findings of the Nature paper: by analyzing data from MIT’s internal network, researchers found that remote work resulted in lost connections, and lower levels of collaboration across MIT’s communication network. The consensus is clear: in-office work improves productivity and facilitates greater collaboration between colleagues. Thus, in order to achieve greater collaboration and productivity, companies need to make sure that their employees are satisfied and engaged with their corporate and home offices. HqO’s workplace experience platform and app help employers get the most out of remote and physical offices by keeping employers active and engaged among hybrid work models. Below, learn more about how HqO powers hybrid success with its cutting-edge technology. Consider downloading our recent Fun and Utility guide for an even closer look at the benefits of HqO’s technology.
  • 16. POWERING HYBRID SUCCESS — 15 HqO Boosts Engagement to Power Hybrid Success The HqO app and platform keeps workers engaged by offering the following product features: » Custom surveys and micro-feedback: These in-app features allow employers to learn about employee sentiment and satisfaction, which assists them in providing their workers with the events, programming, amenities, and resources that they actually want from their workplace. » Targeted communication and mobile notifications: These capabilities boost employee engagement by offering personalized content to appeal directly to specific groups of workers. Employers can also send mobile push notifications and QR codes to engage workers regardless of where they’re working. » Tailored workplace investment and engagement strategies: Companies can use data from their workplace experience app and platform to tailor their investment strategies. Invest more in most used amenities and spaces, while simultaneously reducing spend on lesser- used items. » Mobile access: Ditch your key card. Forever. The HqO app lets employees use their smartphones to enter the office, which means that workers can quit worrying about cumbersome, easy-to-lose key cards. This feature is particularly useful for hybrid workers, who may use their access cards infrequently. » Flexible room booking: Hybrid workers can plan their days in advance by booking meeting rooms and desks from their smartphones. According to the Office Insights 2022 report, 84% of employers view room and desk booking as an important area for investment. Meet your employees’ needs with the best workplace experience technology. With these added product capabilities, employers can keep their workers engaged and productive, regardless of where they’re located on a given day. HqO allows employers to extend their company cultures beyond the brick-and-mortar office, which sets employers and employees up for hybrid work success.
  • 17. POWERING HYBRID SUCCESS — 16 Work with the Industry Leader in Workplace Experience Regardless of how you choose to invest in workplace experience, the office remains hugely important to the future of work: according to a recent report from HqO, a majority of employers agree that employees are more successful when they spend more time in the office. But in order to be truly productive and satisfied when they’re at the office, hybrid workers need access to tools that guarantee hybrid work success. Today’s employees need features like mobile room booking, cardless mobile access, and custom-made content to stay active and engaged in their workplaces. These are just a few of the reasons why a growing number of employers have chosen to adopt a workplace experience platform. HqO offers a best-in-class workplace experience technology solution that powers hybrid success worldwide. With ongoing customer support, unique product capabilities — like custom content and mobile notifications — and unparalleled programming options, HqO can help your hybrid employees succeed during and after the initial transition to hybrid work. That’s why HqO is used by 57% of Fortune 100 companies. Interested in learning more? Schedule an HqO demo today to see our workplace experience solutions in action. Right: Access your office, order food, book rooms, and send micro-polls through your workplace experience app.
  • 18. Index
  • 19. POWERING HYBRID SUCCESS — 18 A amenities 7, 15 Asana 7 C content 8, 9, 15, 16 custom polling 4, 9 D data 3, 4, 7, 10, 11, 12, 14, 15 E engagement 4, 9, 15 events 5, 9, 12, 15 H Harvard Business Review 8 HqO 3, 6, 7, 9, 10, 12, 14, 15, 16 hybrid employees 8, 10, 12, 16 hybrid workers 5, 7, 9, 10, 12, 15, 16 hybrid workplace 3, 10 L Leesman 3, 10, 11, 12 M Massachusetts Institute of Technology (MIT) 14 McKinsey 4 mobile access 7, 8, 12, 15, 16 mobile notifications 4, 8, 9, 15, 16 N Nature Human Behavior 14 O office environments 3, 4, 10, 12 office space 4, 7, 11 P productivity 4, 7, 8, 10, 11, 12, 14 programming 7, 9, 15, 16 programs 7 R room booking 12, 15, 16 W workplace experience platform 7, 8, 9, 14, 16 workplace environment 4, 9, 10, 11 workplace experience technology 4, 6, 7, 8, 9, 12, 15, 16 Index
  • 20. POWERING HYBRID SUCCESS — 19 We Value Your Feedback About HqO Thank you for reading Powering Hybrid Success (Guide #0919). Please take a moment to let us know your thoughts in a short survey. HqO, ranked No. 75 on the Inc. 5000 list, is transforming how people connect with each other and the places they work. The HqO Workplace Experience Platform makes it easy for companies and commercial property teams to create modern workplaces through world-class amenities and services that allow people to thrive and produce the best results. Active in over 250 million square feet in 25 countries, 57% of the Fortune 100 rely on HqO to enhance their workplace experiences, improve employee satisfaction, and drive operational excellence. For more information, visit https://www.hqo.com/.
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