Pigu.lt is the largest e-retailer in the Baltics, owning a Latvian e-shop. It is an e-commerce leader in Lithuania with millions in annual turnover excluding VAT. Pigu.lt sells a wide range of products across various categories including computers, cosmetics, electronics, furniture, sports goods, children's goods, and seasonal goods. It has a strong market share in certain product categories such as GPS devices and child car seats.