This document provides guidelines for generating innovative ideas through a process called "Pig in MuD". The guidelines suggest that questions should be broadly framed without assumptions, plausible, actionable, and useful. Ideas can be generated through group work, observation, analogy, rearranging concepts, reversing perspectives, dissection, expansion, and lateral thinking. The best generated ideas should then be combined and molded together to drive innovation.

1. file:///C/Users/Karen/Documents/Pig%20in%20MuD%2022.txt[7/31/2015 2:06:58 AM]
PIG in MuD Questions should be
phrase a question .big unframed & ambitious
.unbiased by pre-existing expections and assumptions
.plausible
.actonable
.useful
Pig in MuD
break frames
Pig in MuD Generate ideas through
Generate .group work
.observation
.analogy
.reorganization & rearrangement
.reversal
.dissection
.expansion
.lateral thinking
e
Pid in MuD
Mold the best ideas together
INNOVATION GENERATION
.
P
Pig in MuD
Mold the best ideas together