3. Pfizer Inc.
• American Multinational Pharmaceutical Corporation.
(HQ - New York City)
• Largest Pharmaceutical corporation in terms of
revenues.
• Revenue - 67.42 Bn USD
• Income - 10.23 Bn USD
• Assets - 180 Bn USD
• Market Cap. – 201.59 Bn USD Corp.flv
4. Products
• More than 40 Genuine products in market under its title
• Famous Products - Lipitor
Difflucan
Zithromax
Celebrex
Bextra
• Feldene ( Piroxicam )
5. History & Development
• Est. : 1849 by C. Pfizer & C. Erhart
• HQ : Brooklyn
• Chemicals Company
• Santonin – Antiparasitic
• 1880 – Citric Acid
• WW1
• Fermentation
• WW2 & Penicillin
6. • 1950 : Terramycin
• 1950s, Pfizer was established in Belgium, Brazil, Canada,
Cuba, Iran, Mexico, Panama, Puerto Rico, Turkey and the
United Kingdom.
• During the 1980s and 1990s Pfizer underwent a period of
growth sustained by the discovery and marketing
of Zoloft, Lipitor, Norvasc,Zithromax, Aricept, Diflucan.
8. History & Development
• Est. – 1911 in Stockholm, Sweden by Gustav Felix
• Phospho – Energon
• WW2 – Polysaccharide dextran
• 1943 – Macrodex
• 1959 – Gel Filtration, Sephadex
• 1986 – Pharmacia Biotech.
• 1995 - Pharmacia Upjhon, London
• 1999 – Pharmacia & Upjhon merge with Monsanto
Company
9. Sequence of Mergers
G. D. Serale & Company
1985
2002
Monsanto Company
2000
Pharmacia Biotech aquired by Upjhon,
1995
10. Merger
• Pharmacia Corp. aquired by Pfizer on July 2003
• Deal was finalized for 60 Bn USD
• Largest merger in Global Pharmaceutical History
• Reasons
1.Marketing rights for Celebrex
2.To position Pfizer as a long term global leader in
pharmaceutical industry
3.To strengthen research in oncology medicines.
11. Post Merger Consequences
• 12 Products of celebrex with annual revenue of more than
1 Bn USD
• Enhanced therapeutic portfolio of Pfizer in oncology,
opthalmology and endocrinology
• Increased share prices of Pfizer
• Closure of some of Pharmacia’s facilities and job cuts
12. Thank You ..!
&
Questions …..If
Any ?
- Vishwajeet Aher/02
- Shreyas Alai/03
- Vaibhav Agrawal/01
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