Matt Johnner

1. Matt joined 2M Companies to source and
manage private equity investments.
Subsequently, he and 2M have founded
Memory Science. After growing up in the
Adirondack mountains, he graduated from
Texas A&M University and then worked and
lived in West Africa and the Middle East in
the oil and gas sector. He later joined Perot
Systems and has subsequently started and
managed the growth of both companies and
business units for early stage and multi-
billion technology and tech enabled service
companies. Most recently, Matt was the
President of a higher education services and
technology organization. He spends his free
time coaching lacrosse for his twin boys or
enjoying traveling and the outdoors with his
wife and daughter.
Email: Matt.Johnner@2M.com
Phone: 214.208.0436

2. 2004
founded in 2004 to promote
learning methodology backed by 9 patents
2014
Assets acquired by 2M
Memory Science formed
3 product strategies:
• B2B
• License
• B2C
Measurably improving performance wherever LockIN is applied
46 million learning
points consumed
1.3 million hours
logged using LockIN
Children’s Hospital
Hospitality Chain
Computer Manufacturer
Architecture Firm

3. Performance Improvement Examples (PIEs)
Education
Secondary and post-secondary
success stories
• 25-38% grade improvement
using LockIN
• 56% more A’s while using
LockIN versus paper study
guide
• Optional supplements
made available by
professors for students
Sales Reservations
Call center supporting a large
telecommunications/media
company
$10.0
$10.5
$11.0
$11.5
$12.0
Average Order Value
Control LockIN
60%
62%
64%
66%
68%
70%
72%
74%
Before LockIN After LockIN
9% increase in credit card conversion
rates in tenured employees after LockIN
implementation, resulting in annualized
revenue increase of $2.5 million
International hospitality services
provider

4. “…wherever LockIN is applied”
Which areas of YOUR world
could be measurably improved?
Highland Park School System All 7th and 8th grade science classes
Dallas Arboretum Children’s Adventure Garden
Financial services company Check processing department
Major university Continuing professional education
Architecture firm ADA compliance
Client Improvement Area