Ovvero come cucinare una perfetta strategia di comunicazione
Slide utilizzate per il laboratorio "Comunicazione e contenuti per l'era digitale" - Università di Scienze della Comunicazione di Bologna (Gennaio 2010)
In the early 1990s recession, Wal-Mart outperformed Sears and the market by leveraging its strong brand through a clear value proposition and brand alignment. This document discusses how managing brand assets as intensely as tangible assets can generate long-term returns, even in difficult economies. It recommends companies audit their brand portfolio, focus on contingency planning, enhance customer insight, and leverage strong existing brands to weather downturns better than competitors.
This photo album documents Shuktara's travels over the past year. It contains scenic landscapes from national parks across the American west as well as portraits of people she met along the way. The album aims to capture the natural beauty and human diversity she experienced during her journey.
The document discusses DNA replication. It describes how DNA replication is semiconservative, with each parental DNA strand serving as a template to produce two new double-stranded DNA molecules. The key steps involve helicase unwinding the DNA, topoisomerase managing supercoils, single-stranded binding proteins coating the exposed strands, primase synthesizing RNA primers, and DNA polymerase extending the primers to replicate the new strands.
Ovvero come cucinare una perfetta strategia di comunicazione
Slide utilizzate per il laboratorio "Comunicazione e contenuti per l'era digitale" - Università di Scienze della Comunicazione di Bologna (Gennaio 2010)
In the early 1990s recession, Wal-Mart outperformed Sears and the market by leveraging its strong brand through a clear value proposition and brand alignment. This document discusses how managing brand assets as intensely as tangible assets can generate long-term returns, even in difficult economies. It recommends companies audit their brand portfolio, focus on contingency planning, enhance customer insight, and leverage strong existing brands to weather downturns better than competitors.
This photo album documents Shuktara's travels over the past year. It contains scenic landscapes from national parks across the American west as well as portraits of people she met along the way. The album aims to capture the natural beauty and human diversity she experienced during her journey.
The document discusses DNA replication. It describes how DNA replication is semiconservative, with each parental DNA strand serving as a template to produce two new double-stranded DNA molecules. The key steps involve helicase unwinding the DNA, topoisomerase managing supercoils, single-stranded binding proteins coating the exposed strands, primase synthesizing RNA primers, and DNA polymerase extending the primers to replicate the new strands.
The document discusses various aspects of European film, including major film festivals like Cannes, Venice, and Berlin. It provides details on awards given at these festivals like the Palme d'Or and Golden Bear. Additionally, it mentions resources for developing, distributing, and promoting European films. Key parts of the film industry discussed are the European Film Market, funding challenges, and the popularity of American films in Europe.
POStreaming | Make Your Brand Sound
Streaming je len technológia. POStreaming je praktický marketingovo/komunikačný nástroj pre doladenie miesta predaja.
Presentation tips and tricks for Ignite presenters.
This link and PPT should NOT be shared with the general Ignite audience, in order to maintain a bit of mystery. We don't want them knowing all our secrets.....
The document discusses the importance of Christianity and what it means to have a relationship with God. It argues that if Christianity is true, it is of infinite importance. It then explores the nature and love of God, how all people have sinned and fallen short of God's glory, and that Jesus died for our sins. It notes that salvation is a free gift from God and asks what this means for the reader, suggesting it could mean a relationship with God and eternal life.
Pizza box toppers provide an affordable branding opportunity for businesses to advertise locally. Nearly everyone eats pizza and each pizza delivery personally delivers the advertising message to customers. Advertising on pizza box toppers costs as little as 4 cents per ad for quantities as low as 10,000, which is significantly less than other advertising mediums. The ads are in color and are prominently displayed on the top of pizza boxes, providing front page exposure for days as customers await their pizza delivery.
The document discusses various aspects of European film, including major film festivals like Cannes, Venice, and Berlin. It provides details on awards given at these festivals like the Palme d'Or and Golden Bear. Additionally, it mentions resources for developing, distributing, and promoting European films. Key parts of the film industry discussed are the European Film Market, funding challenges, and the popularity of American films in Europe.
POStreaming | Make Your Brand Sound
Streaming je len technológia. POStreaming je praktický marketingovo/komunikačný nástroj pre doladenie miesta predaja.
Presentation tips and tricks for Ignite presenters.
This link and PPT should NOT be shared with the general Ignite audience, in order to maintain a bit of mystery. We don't want them knowing all our secrets.....
The document discusses the importance of Christianity and what it means to have a relationship with God. It argues that if Christianity is true, it is of infinite importance. It then explores the nature and love of God, how all people have sinned and fallen short of God's glory, and that Jesus died for our sins. It notes that salvation is a free gift from God and asks what this means for the reader, suggesting it could mean a relationship with God and eternal life.
Pizza box toppers provide an affordable branding opportunity for businesses to advertise locally. Nearly everyone eats pizza and each pizza delivery personally delivers the advertising message to customers. Advertising on pizza box toppers costs as little as 4 cents per ad for quantities as low as 10,000, which is significantly less than other advertising mediums. The ads are in color and are prominently displayed on the top of pizza boxes, providing front page exposure for days as customers await their pizza delivery.