The document outlines challenges and opportunities for three organizations:
1) Stirchley Food Co-op needs help with business planning and growing membership as they open a new shop space.
2) Jericho Foundation's environmental enterprises need strategies to boost sales and better communicate their mission of helping disadvantaged individuals.
3) Continental Star community club requires approaches to diversify funding beyond grants and improve their website's content and community elements.
Barbara Haines | Portfolio | Marketing CommunicationsBarbara Haines
A snapshot of some of my experience from roles in professional services, not-for-profit and consultancy. Includes corporate comms, internal comms, publications, copywriting, social media, brand, advertising.
Established in 2009, NFP Sports is the first and fastest growing franchise-based high school fundraising company in the country.
NFP Sports Team Owners (franchisees) have helped more than 500 High School sports programs raise over $10 million in the past three years. Due to this success, NFP Sports has been featured by dozens of local and national media outlets, such as Entrepreneur, FOX Business, and WABC-TV.
Company executives practice what they preach, taking leadership positions with organizations/events that support sports and business leaders and their local communities. This includes:
»Serving as the Walter Camp Football Foundation’s Official H.S. Participating Sponsor
»Creating and Executing the Annual National Coaches Day Awards Program
»Contributing to the National Football Foundation
Responsible Business Week Event at Langstone Technology Park -Melanie Parker-...Meon Valley Travel
Responsible Business Week Event at Langstone Technology Park- Business in the Community (BITC)
A movement for change in business. BITC is an influential Network... Global, National, Local...
What is Corporate Responsibility?
The business benefits of volunteering
Barbara Haines | Portfolio | Marketing CommunicationsBarbara Haines
A snapshot of some of my experience from roles in professional services, not-for-profit and consultancy. Includes corporate comms, internal comms, publications, copywriting, social media, brand, advertising.
Established in 2009, NFP Sports is the first and fastest growing franchise-based high school fundraising company in the country.
NFP Sports Team Owners (franchisees) have helped more than 500 High School sports programs raise over $10 million in the past three years. Due to this success, NFP Sports has been featured by dozens of local and national media outlets, such as Entrepreneur, FOX Business, and WABC-TV.
Company executives practice what they preach, taking leadership positions with organizations/events that support sports and business leaders and their local communities. This includes:
»Serving as the Walter Camp Football Foundation’s Official H.S. Participating Sponsor
»Creating and Executing the Annual National Coaches Day Awards Program
»Contributing to the National Football Foundation
Responsible Business Week Event at Langstone Technology Park -Melanie Parker-...Meon Valley Travel
Responsible Business Week Event at Langstone Technology Park- Business in the Community (BITC)
A movement for change in business. BITC is an influential Network... Global, National, Local...
What is Corporate Responsibility?
The business benefits of volunteering
Restart+ Module 5 Financing your Community Regeneration Projectscaniceconsulting
It’s time to talk money. In this module we demystify funding opportunities and help steer you towards some exciting community regeneration funding opportunities.
You will also learn top tips in grant writing and pitching and how to leverage the funding power of many.
As you have become accustomed to, the final section provide you with a pack of useful exercises and templates to help plan and execute funding and financing related actions for your community regeneration projects.
The presentation was a workshop at Evolve 2014: the annual event for the voluntary sector in London on Monday 16 June 2014.
The presentation was chaired by Craig Carey from Social Enterprise UK and looks what a social enterprise is and how to earn sustainable income.
Find out more about the Evolve Conference from NCVO: http://www.ncvo.org.uk/training-and-events/evolve-conference
Marketing & The Business "Stuff" - What Social Enterprises Need to Know!Olwen Dawe
Presentation given to the "Fostering Community Enterprise Resilience in Roscommon" conference, March 2013. An overview on the role of business techniques in social and community organisation's sustainability.
Restart+ Module 5 Financing your Community Regeneration Projectscaniceconsulting
It’s time to talk money. In this module we demystify funding opportunities and help steer you towards some exciting community regeneration funding opportunities.
You will also learn top tips in grant writing and pitching and how to leverage the funding power of many.
As you have become accustomed to, the final section provide you with a pack of useful exercises and templates to help plan and execute funding and financing related actions for your community regeneration projects.
The presentation was a workshop at Evolve 2014: the annual event for the voluntary sector in London on Monday 16 June 2014.
The presentation was chaired by Craig Carey from Social Enterprise UK and looks what a social enterprise is and how to earn sustainable income.
Find out more about the Evolve Conference from NCVO: http://www.ncvo.org.uk/training-and-events/evolve-conference
Marketing & The Business "Stuff" - What Social Enterprises Need to Know!Olwen Dawe
Presentation given to the "Fostering Community Enterprise Resilience in Roscommon" conference, March 2013. An overview on the role of business techniques in social and community organisation's sustainability.
1. Which marketing management philosophy focuses on the question, W.docxgasciognecaren
1. Which marketing management philosophy focuses on the question, “What can we make or do best?” (Points : 4)
Production orientation
Marketing orientation
Sales orientation
Societal marketing orientation
Internal orientation
2. A sales-oriented organization seeks to achieve profitability through: (Points : 4)
the development of long-term relationships with customers
sales volume
providing customer satisfaction
creating customer value
All of these
3. Procter & Gamble decided to address the fact that Hispanic women are more likely to die from breast cancer because they're reluctant to get mammograms or discuss screening. So P&G brought screening to the supermarket, parking mobile mammography vehicles in grocery store parking lots in Texas and inviting shoppers in for free x-rays. Tie-ins with local hospitals assured that women with suspicious films got follow-up care. P&G adopted a _____ orientation to achieve this goal. (Points : 4)
promotional
societal marketing
customer
marketing
product
4. 96 percent of USAA home insurance policy holders report that USAA representatives meets their commitment in calling back customers quickly about claims. The most likely result of USAA’s efforts is: (Points : 4)
management empowerment
retailer-customer synergy
customer satisfaction
transactional marketing
disintermediation
5. _____ is a strategy of increasing market share for present products in existing markets. (Points : 4)
Market penetration
Product development
Market development
Diversification
Product penetration
6. LaRosa’s is a popular and successful Italian restaurant chain located in the Cincinnati, Ohio area. It is found only in the “tri-state area” of southwestern Ohio, northern Kentucky, and southeastern Indiana. For over 50 years, this strategy has given the restaurant a: (Points : 4)
brand name strategy
niche competitive advantage
price differentiation advantage
marketing competitive advantage
sustainable competitive advantage
7. DeFeet International started as a cyclist sock company. The founder, Shane Cooper, said that the existing socks for cyclists were just not of great quality so he made socks for his cycling team by knitting them inside out. The socks were of special materials aimed at giving the cyclist the most comfortable fit. These socks were not the traditional white socks but bright, bold, and flashy colored socks with cool graphics. These high tech socks were priced around $10 a pair. Their web site says “DeFeet is Made for Driven Soles.” Soon cycling elites like Lance Armstrong and Greg LeMond were sporting the DeFeet brand. The company branched into running, hiking and snow gear. Their products include socks, armskins, calfskins, boxer briefs, gloves, and shirts for the ser.
The significance of brand and how to research it, drawing on the experiences of two national charities and nfpSynergy’s experience in tracking charity brands over time.
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Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
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In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
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The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
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Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
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LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
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It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
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Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
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Outline briefs gfs birmingham 6june edit
1. Outline challenges for Ecclesiastical does Good for Nothing
Birmingham
Brief 1: Stirchley Food Co-op
Providing good quality local and affordable food for local communities is a
massive task.
The Stirchley Food Co-op has been growing over the last year, operating a
monthly ordering system to about 40 households in Stirchley, providing them
with fresh, good quality food products.
However to really gain traction with the community the Food Co-operative
needs shop space – the local high street has been hit hard with over 40% of
shops closed and unoccupied.
However with an offer of physical shop space in the soon to be launched Loaf
bakery on the high Street the Food Co-Op finds itself in a new and exciting
position with the opening of ‘Stirchley Stores’.
The challenge for Food Co-Op is two-fold – firstly they need urgent help with
financial and business planning. Running a commercial enterprise balanced
with the needs of a co-operative is a big task.
Secondly they need to grow the co-operative locally, reaching out to new
people, bringing more local diversity into the group, signing them up to
membership and participation in the running of the enterprise.
How can the Food Co-op reach out to more people who might not understand
the benefits of a Co-operative, how might it cater to those with lower incomes
or habitually stuck in supermarket food?
Specifically:
1. Business and financial planning
Help the Food Co-Op create a solid business plan and model and financial
forecasting to help it grow sustainably.
2. Recruitment strategy and communication tactics
Create a recruitment strategy and communication tactics to drive up
membership of the Food Co-Op in the local area.
Things to consider:
By getting out into the local community and interviewing and filming residents,
we can understand the barriers and opportunities for the Food Co-op and
2. create communications messages, tactics content and materials to help drive
engagement and recruitment.
The Food Co-op is currently having a new identity and website developed so
these assets will be available to build on.
Brief 2: Jericho Foundation
http://www.jcp.org.uk/
Jericho Foundation is a Charity foundation, which has developed a group of
social enterprises that work with disadvantaged individuals and help them,
overcome barriers and become fulfilled, skilled and employed.
It started out as an advice centre via local churches taking in those most
vulnerable in society.
The Jericho Foundation finds itself in a challenging situation. The 8
enterprises it has developed within the group employ significant numbers of
vulnerable people trying to rebuild their lives through work and development.
However as an enterprise it is also competing to provide commercial
contractual services alongside pure commercial players.
The Challenge
Within the group there is a Green Business portfolio which consists of
Community Recycling, Wood Recycling and Re-Use which are part of the
growing environmental services and sit alongside the more established Office
Recycling Business, which we would like to focus on as part of the challenge.
Specifically
1. Sales
Overview the sales strategies for the Environmental enterprises and provide
an update to help optimise sales approaches and tactics and ultimately boost
sales.
What/Who are they competing against – what are buyers of these services
looking for?
How can we make their offer more compelling?
2. Communications
Specifically:
1. Explore how Jericho Foundation might better articulate and re-
communicate its charity mission to deliver market leading commercial service
3. offerings while at the same time landing it’s unique and differentiating deeper
purpose (helping the disadvantaged get back into employment) in an
engaging and simple way.
Bring this to life through copy, film, and sketches
2. Jericho Re-use is the newest enterprise in the group and is developing a
very new and emerging market – that of re-use of materials and products
which are often seen as junk or beyond repair.
Explore creating a more engaging Re-use brand, including name, identity and
suite of communications assets which also communicates in smart and
interesting ways the Jericho Foundations Mission.
3. Wood Recycling has two specific product offerings: Woodshack – which
takes timber that is destined for Landfill and turns them into numerous timber
products and Wood briquettes which are produced to be used in wood
burners.
Develop more articulate sub brands for these products and communications,
which tell the Jericho Foundation mission in smart and interesting ways.
Develop messaging and sales strategy tactics and channels.
Things to consider
Go to a local refuse point and interview/film people dropping off stuff – explore
their perceptions of re-use and repair.
Mash up a web film to land the Re-use brand.
Brief 3. Continental Star
http://www.continentalstarfc.co.uk/
Continental Star is a unique Sport and Community Club located in the West
Midlands. The club has its roots in central Birmingham and has branched out
in recent years from its original focus on football.
Today, Continental Star is a Social Enterprise and a registered charity that
seeks to help those within the community that are often marginalised and
considered by others as hard to reach. The Club now offers a range of
community services in addition to a growing portfolio of sports activities. As
well as running football teams for the under 7’s right up to the over 35’s, and a
ladies’ team, Continental Star also delivers a successful after-school
Homework Club which targets disadvantaged young people; it also has a
women’s help group providing valuable support and advice to the unemployed
and lone parents. In addition, the club also acts as Grassroots B.A.M.E (Black
& Asian Minority Ethnic) advisors to the FA and the Kick It Out campaign
4. The Challenge
1. Corporate Funding and Financial Sustainability
Continental Star like many organisations have been hit by cuts in grant
funding.
Can we develop new approaches to raising finance to support the
organisation and its amazing work? E.g Product and service ideas beyond
traditional fundraising approaches
Corporates and business are a key audience, we would like to develop a
corporate funding pitch, which could help secure funding from local, regional
and national business.
Specifics
Create corporate funding pitch material which tells the story of Continental
Star in an engaging way – consider the role of images and film in bringing this
to life.
Can we productise different corporate offerings to create different donor
packages and investment levels?
What will we offer corporates in return and how do we package this up to
make it engaging?
2. Web communications
The existing site has been developed by volunteers, can we help it evolve and
develop without a complete new build?
Specifically:
How can we improve on the existing web site? What could we do to make it
easier to navigate, to make content more shareable
How can we use the social internet to help Continental Star (CS)
communicate more effectively and widely?
How could the social internet help with fundraising for example?
How can we encourage more of a community element to CS on the web?
How can we make the site easier to update, administer and evolve for the
team at CS?