Increase the power of your retail fuel brand with exclusive market share intelligence. OPIS MarketSharePro is web-based way to compare brand volume and price differential against competitors.

1. opisnet.com
Market Challenge
It’s very difficult for fuel retailers
to discern market share in
specific geographic areas.
This lack of visibility creates
uncertainty and has a negative
effect on pricing strategy: station
operators are never sure if their
efforts to capture more market
share are successful or if they’re
undercutting potential profits
with no upside.
How We Help
By tracking market share, outlet
share, efficiency and localized
price differentials in real time,
OPIS MarketShare enables fuel
retailers to measure performance
and optimize pricing and sales
in local markets. Retailers can
identify competitors selling the
most fuel and adjust pricing
strategy to steal market share.
OPIS MarketSharePro
Increase the power of your retail fuel brand with exclusive
market share intelligence
OPIS MarketSharePro is web-based way to compare brand volume and
price differential against competitors.
Benefits
—— Determine brand performance
by region
—— Know which brands sell the
most fuel and price the most
aggressively
—— Understand market dynamics
to tailor pricing for increased
volume and profit
—— Analyze markets that are ripe
for expansion or acquisition
—— Part of the OPIS RetailSuite
and integrated with four other
tools for increasing retail fuel
profitability
WHO WE HELP
Retailers
Wholesalers &
Jobbers
Traders
Financial
Institutions
COMMODITIES
Gasoline
MARKET SEGMENT
Retail

2. Copyright © 2017 IHS Markit. All Rights Reservedopisnet.com
For a FREE trial, call 888 301 2645 or 1 301 284 2000 | email energysales@opisnet.com
OPIS MarketSharePro
Key Feature-Benefit Overview
Key Feature Benefit to Customer
Data • Available back to 2009. Updates weekly.
Dashboard
• Provides charts and rankings plus a live price ticker showing default brand
choices. Change filters such as region, brand type and date period to update.
Live Ticker
• A real-time look at how brands are pricing compared to immediate
competition. “Change” column shows price differentials.
Table
• Sortable with filters by any metric or based on region and brand type. See all
brands in your selected geography.
Interactive Charts
• Toggle and click selected data points. Chart Market Share, Outlet Share, Price
Differential and Efficiency. Download data and export charts.
Heatmap
• Chart market share in individual regions. Choose up to 10 brands and toggle
between them.Key Highlights - Dashboard
• Dashboard has some quick charts/rankings as well as
a live price ticker that shows default brand choices.
Key Highlights - Table
• The table is where the meat of the analysis can
be done. Filters will carry over from other tabs. All
column headers are sortable. The table shows all
brands in your chosen geography.
Key Highlights - Heatmap
• The heat map allows you to chart market share in
individual regions. You can choose up to 10 brands,
but the map will only show one at a time. You can
toggle between the brands to the top left of the map.