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1. Arsenal Museum Observational field work Recreational & Leisure activities Group Survey : Saturday, 2 April, 2011

2. 1. Was it difficult to find the museum Directional signage all around the stadium

3. 2. Was it difficult to purchase the tickets Museum Opening Times Monday to Friday: 10am-6pm (last admittance 5pm) Saturday: 10am-6pm (last admittance 5pm) Sunday: 10am-5pm (last admittance 4pm) Matchdays: 10am until half an hour before kick off. The museum will not be open after the match.

4. 3.Specific themes in the museum Club Players Match performances

5. 4. Underlying themes of the museum

6. 5. How many people were in the museum

7. 6. Was there enough room & space to look at the exhibits

8. 7. Where are the exhibits? Wall mounted Display pedestals …..

9. 8.What about the digital media, have you use any of these?

10. 9.Going out from the museum, what can be seen?

11. 10. What can you say about the way out ?

12. Overall, what can you say about the museum?

13. Have you visited any other part of the complex ? Why ? Why not?

14. Observations on the hospitality experience:Meal, coffee or pubSurrounding area

15. Connecting the observations to our research question What is/are the motivation for the museum visitors