The store has a modern and luxurious design with higher shining ceilings and imitation marble. It plays quiet music by artists like Adele and Gotye. The store smells clean with a sweet scent and has attractive signs. It aims to attract young people by creating a feel of luxury and purchase through its warm, clean environment which catches visitors for over 15 minutes.

3. Malls

11. Attracts
Sign
Modern
Open
and
Luxury
Store
Feels
make me
really
feel
good!
happy!

12. Higher
Scheme Floor
and
REALLY marmol
shining
GOOD imitation
ceiling
Music with
Very quietly artist like “ The store is
not noisy Adele and warm
Gotye”
Store smell A lot of
Register
like clean security ( I
Cash is in
with a little really know
the center.
sweet smell. that now)
I was there
about 15 The
A really cute
minutes environment
store
more and catch you
less

17. The store is for
Open young people and it
shows
Very attractive Open
Sign “blue and The store create a
younger” feel of purchase

22. Insights and
hidden
Opportunities