Nj jain

This document outlines a social media strategy for CA NJ Jain. It analyzes social media platforms like Twitter, Facebook, and LinkedIn and engagement metrics over time periods. It recommends ways to expand the audience and engagement through explainer videos, webinars, a bank of social media posts and blog topics. Specific social media campaigns are suggested around tax notifications, announcements, policies and history. Improvements to the website are also proposed like bringing knowledge posts and the GST notification section to the homepage.