Ride-hailing apps aim to provide more convenience when searching for rides by enabling visual search features. While technology enables new possibilities, historical business practices also impact what features are adopted. Over half of Americans have used a ride-hailing app at least once according to a Pew Research Center survey.

1. More convenience when
searching ride-hailing apps.

2. Visual Argument
“There is a
difference
between
what
technology
enables…

3. and what historical business
practices enable.”
Bill Gates

4. 57% of Americans have used a
ride-hailing app at least once
PewResearchCenter