Nimble Devices Indoor Navigation Company Presentation Nimble Devices provides indoor positioning and navigation technology to mobile application vendors. The easy to integrate technology allows customers to add value to their applications through the use of guidance, search and contextually relevant information. Leveraging readily available beacon technology and capable of operating offline, accurate indoor positioning and navigation can now be brought to any environment. Website: www.nimbledevices.com Sales: sales@nimbledevices.com Support: support@nimbledevices.com

1. Nimble Devices
Powering your location aware experience

2. Agenda
● Company introduction
● Product description
● Current project and the future
● Customer segments

3. Nimble
Devices
Easy indoor positioning and navigation for Apps

4. Company
● Established in 2013 by three founders
● 17+ years of background in Bluetooth
● Hardware, software and international business
experience
● Thesis on indoor positioning, two M.Sc.s in robotics
including sensor fusion.
● Technology provider i.e. B2B market

5. Motivation
Driving in a new city
is easier than
finding ketchup
in your local supermarket.

6. Motivation
Bring navigation everywhere
○ Where GPS fails, isn’t accurate or there is no
internet connection
○ Allowing easy, fast and affordable location
awareness for applications and services where
it has not been available before

7. Indoor
navigation
for Apps
It’s what we do :)

8. What we provide
● Easily add indoor positioning to your app
○ Indoor map view to add to your App
○ User position displayed on the map
○ Guided navigation to destinations
○ Easy triggers on entering and exiting zones
● Easy to update and maintain
○ The map can be updated without updating the App
○ No site surveying required - just place the beacons

9. Basic features
● GPS compatible coordinates
● Altitude and automatic floor switching
● Geofencing: Events on entering and exiting areas
● Geofences tied to movable beacons (aka. tags)
● Documented, ready to drop into project framework for
iOS 6 and above
● Customizable map widget to speed up development

10. Unique selling points
● No site survey: Easy and cost effective deployment
● Core library is completely platform independent
● Platform independent map data
● “GPS” coordinates for seamless transitioning indoors
● Offline mode supported for all features
● Easy to integrate - APIs closely match native GPS APIs

11. Indoor
positioning
for Apps
Brief technology overview

12. Technology
● Bluetooth 4.0 beacons
○ Same technology as iBeacons
● Beacons are simple and not networked
● Multiple vendors
○ Battery powered versions last up to 2 years
○ USB powered ones are maintenance free
● Bluetooth 4.0 widely supported
○ iOS 5+, Android 4.3+
● Phone uses beacons and map to calculate position

13. Current
projects and
the future

14. Customers
The following are our customers in production:
● National Sports museum with Guidio
● NYC Grand Central station, MTA hackathon
http://2014mtaappquest.challengepost.com/
http://pix11.com/2014/11/12/mta-to-use-new-technology-to-keep-new-york-city-up-to-date/
● Slush 2014 - Official App on iOS and Android
http://qvik.fi/en/slush-app-analytics/
● Aalto Open Innovation House
For other projects that may exist, please refer to the “Applications section” in our product brief ;)

15. National Sports museum with Guidio
http://www.guidio.com/

16. Slush 2014
“Slush is the focal point for European and Asian startups and
tech talent to meet with top-tier international investors,
executives and media. The two day Slush 2014 event was
held on November 18-19th in Helsinki with more than 12.000
attendees.”
More than 10 000 app downloads
Over 20 000 square meters
Nimble Devices provided the indoor navigation and
positioning for the Android and iOS versions of the official
Slush application (iOS screenshots on the right)
http://qvik.fi/en/slush-app-analytics/

17. New in latest release
● Android support
○ Positioning
○ Zone triggering
○ Navigation
○ Map Widget

18. Near future
● PhoneGap plugins for HTML5 apps
● Background modes
● Android moving trigger zone support

19. Customer
segments
Who would use indoor positioning?

20. Targeting verticals
● Our technology is flexible & multipurpose,
but:
○ Verticals allow us to talk about solutions rather
than than technology
○ Verticals make the benefits of indoor positioning
concrete
○ Verticals don’t necessarily make our solution less
flexible, only easier to understand.
○ Helps us target our focus

21. Targeting verticals
● Culture
○ Movie theaters, galleries, museums, events
○ We bring contextually relevant information, guidance
● Retail
○ Shopping centres, hardware stores, cruise lines
○ We bring product search, location based suggestions,
guidance
● Industrial
○ Factories, shipping yards, public transport
○ Guidance for maintenance workers, location aware
information, worker safety

22. Customer types
● Companies with a mobile app product
○ Indoor positioning as value add
○ One customer has many sites
○ For example Guidio - Cultural venue audio guide
● Mobile software houses
○ Indoor positioning as part of competence portfolio
○ For example QVIK - Creators of the Slush app
● Beacon vendors
○ Hardware companies value add to sell more HW

23. Thank you