HappyDev-lite-2016-осень, день 2 06 Серик Бейсенов. Время собирать требованияHappyDev-lite
Нужно поставить себя на место пользователя, на место владельца бизнеса и сформулировать требования к приложению. В докладе рассказано о людях, которые собирают и записывают эту информацию: об аналитиках, владельцах продукта и о дизайнерах взаимодействия.
BCG's 2014 Local Dynamos are formidable competitors, defeating foreign and local companies with a comprehensive understanding of their own backyards and a willingness to “go for it.” Global companies seeking to compete in these markets must emulate the characteristics of the Local Dynamos while emphasizing their core advantages as MNCs.
For further reading: https://www.bcgperspectives.com/content/articles/globalization_consumer_products_2014_bcg_local_dynamos_how_companies_emerging_markets_winning_home/.
In the largest global survey to date dedicated to self-driving vehicles to date, The World Economic Forum, in collaboration with The Boston Consulting Group, polled more than 5,500 consumers in ten countries and 25 city policy makers to gain a deeper understanding of consumer sentiment about the future of automobiles and provide unique insights into the adoption of SDVs by consumers, and the support of SDVs by policy makers, in cities worldwide.