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What is the sign                                                                                                     It’s feeling confident.
                                 of a good decision?                                                                            Even in uncertain times.
                                                                                                                                In a turbulent economic climate, good financial
                                                                                                                                decisions begin with a strong financial partner.

                                                                                                                                MassMutual’s strength is grounded in the fact that
                                                                                                                                we’re owned by policyholders, not stockholders.
                                                                                                                                Our clients’ needs have always                and will always
                                                                                                                                     come first. That’s why we’re committed to a
                                                                                                                                long term business approach, built around proven
                                                                                                                                products like whole life insurance.

                                                                                                                                This philosophy has allowed us to pay dividends
                                                                                                                                consistently since the 1860s. For 2009, we’ve
                                                                                                                                approved an estimated $1.35 billion dividend
                                                                                                                                payout1 to eligible participating policyholders,
                                                                                                                                reflecting a 7.60% dividend interest rate for new,
                                                                                                                                eligible participating life insurance policies.2

                                                                                                                                Our approach has also resulted in a surplus3 of
                                                                                                                                $8.5 billion to manage unforeseen events, as well
                                                                                                                                as helped us maintain financial strength ratings that
                                                                                                                                continue to be among the highest in the industry.4

                                                                                                                                Experience the power of a good decision. Put our
                                                                                                                                long term approach and strength to work for you.


                                                                                                                                TO LEARN MORE ABOUT WHOLE LIFE AND OTHER
                                                                                                                                FINANCIAL SOLUTIONS, TALK TO YOUR FINANCIAL
                                                                                                                                ADVISOR OR VISIT MASSMUTUAL.COM/STRENGTH




LIFE INSURANCE + RETIREMENT SERVICES/401(K) PLANS + DISABILITY INCOME INSURANCE + LONG TERM CARE INSURANCE + ANNUITIES + INCOME PROGRAMS
MassMutual Financial Group refers to Massachusetts Mutual Life Insurance Company (MassMutual), its affiliated companies and sales representatives. Insurance products are issued by and ratings apply to
MassMutual, Springfield, MA 01111-0001, and its subsidiaries, C.M. Life Insurance Company and MML Bay State Life Insurance Company, Enfield, CT 06082-1981.To learn more about our mutual structure,
go to www.MassMutual.com/AboutMassMutual. 1Dividends for a given policy are influenced by such factors as policy series, issue age, policy duration, policy loan rate, smoking status and changes in
experience. Dividends are not guaranteed. 2This refers to business written since the MassMutual-Connecticut Mutual merger in 1996. For policies issued prior to the merger, the dividend interest rates
are 7.45% for those issued by MassMutual and 7.40% for those issued by the former Connecticut Mutual. The dividend interest rate is not the rate of return on the policy. Dividends are composed of an
investment component, a mortality component and an expense component. Therefore, dividend interest rates should not be the sole basis for comparing insurers or policy performance. 3Surplus is as of
9/30/08 and is the amount the company has on hand after setting aside reserves to meet projected future obligations. 4A.M. Best Company, A++ (Superior); Fitch Ratings, AAA (Exceptionally Strong); Moody’s
Investors Service, Aa1 (Excellent); Standard & Poor’s, AAA (Extremely Strong). Ratings are as of 11/18/08 and are subject to change. Securities and investment advisory services offered through registered
representatives of MML Investors Services, Inc., Springfield, MA 01111-0001, Members FINRA and SIPC (www.finra.org and www.sipc.org). CRN200902-11343

                                                                                                                  As seen in the December 5, 2008 issue of the Wall Street Journal.

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New Ad Dec 2008

  • 1. What is the sign It’s feeling confident. of a good decision? Even in uncertain times. In a turbulent economic climate, good financial decisions begin with a strong financial partner. MassMutual’s strength is grounded in the fact that we’re owned by policyholders, not stockholders. Our clients’ needs have always and will always come first. That’s why we’re committed to a long term business approach, built around proven products like whole life insurance. This philosophy has allowed us to pay dividends consistently since the 1860s. For 2009, we’ve approved an estimated $1.35 billion dividend payout1 to eligible participating policyholders, reflecting a 7.60% dividend interest rate for new, eligible participating life insurance policies.2 Our approach has also resulted in a surplus3 of $8.5 billion to manage unforeseen events, as well as helped us maintain financial strength ratings that continue to be among the highest in the industry.4 Experience the power of a good decision. Put our long term approach and strength to work for you. TO LEARN MORE ABOUT WHOLE LIFE AND OTHER FINANCIAL SOLUTIONS, TALK TO YOUR FINANCIAL ADVISOR OR VISIT MASSMUTUAL.COM/STRENGTH LIFE INSURANCE + RETIREMENT SERVICES/401(K) PLANS + DISABILITY INCOME INSURANCE + LONG TERM CARE INSURANCE + ANNUITIES + INCOME PROGRAMS MassMutual Financial Group refers to Massachusetts Mutual Life Insurance Company (MassMutual), its affiliated companies and sales representatives. Insurance products are issued by and ratings apply to MassMutual, Springfield, MA 01111-0001, and its subsidiaries, C.M. Life Insurance Company and MML Bay State Life Insurance Company, Enfield, CT 06082-1981.To learn more about our mutual structure, go to www.MassMutual.com/AboutMassMutual. 1Dividends for a given policy are influenced by such factors as policy series, issue age, policy duration, policy loan rate, smoking status and changes in experience. Dividends are not guaranteed. 2This refers to business written since the MassMutual-Connecticut Mutual merger in 1996. For policies issued prior to the merger, the dividend interest rates are 7.45% for those issued by MassMutual and 7.40% for those issued by the former Connecticut Mutual. The dividend interest rate is not the rate of return on the policy. Dividends are composed of an investment component, a mortality component and an expense component. Therefore, dividend interest rates should not be the sole basis for comparing insurers or policy performance. 3Surplus is as of 9/30/08 and is the amount the company has on hand after setting aside reserves to meet projected future obligations. 4A.M. Best Company, A++ (Superior); Fitch Ratings, AAA (Exceptionally Strong); Moody’s Investors Service, Aa1 (Excellent); Standard & Poor’s, AAA (Extremely Strong). Ratings are as of 11/18/08 and are subject to change. Securities and investment advisory services offered through registered representatives of MML Investors Services, Inc., Springfield, MA 01111-0001, Members FINRA and SIPC (www.finra.org and www.sipc.org). CRN200902-11343 As seen in the December 5, 2008 issue of the Wall Street Journal.