The Stormwater Matters Program assists communities in educating the public and encouraging participation in stormwater solutions through the Stormwater Community Assistance Program (SWCAP). SWCAP provides tools and resources to help communities meet regulatory requirements for stormwater education and involvement. It has created various outreach materials over six years targeted at different audiences. The program is a cost-effective way for towns to improve water quality and compliance through a collaborative approach. To date, 35 Massachusetts municipalities have utilized SWCAP tools.