The document analyzes the design elements and language used in a mockup task of a media article, focusing on imagery, typography, and emotional impact. It discusses how various colors, language choices, and political figures are employed to create reader interest and convey urgency or alarm. The piece also highlights the appeal of content to different social classes and political ideologies, aiming to engage a contemporary audience increasingly shaped by social and political discussions.

1. Mockup Task

2. The Masthead –
The name, font
and design of
the section.
Emotive, powerful
imagery that
you're drawn to.
Taken on location
Inlaid caption,
matter-of-fact
and not
emotive
Made for middle-
class as it's a
less-known
celebrity
OFF-LEAD
Constant
border
Byline
Drop-cap
Pull-quote

3. Makes you
question
cause like??
Cows are
pretty chill????
No??
The use of
'Thousands' first
draws attention,
as it's a large
number and
causes readers to
give it interest.
Pun creates
humorous
twist
The image includes Kamala
Harris, who is at the
forefront of a lot of current
media. Her making a
physically recognisably
negative symbol interests
the reader as politicians
tend to steer opinions.
Also, many/most guardian
readers are left-wing
situated, therefore aligning
with Kamala's views.
Red has
dangerous
connotations. Eyeline also creates
negativity to the left
headline
Interests as it is political
talk mixed with death,
rather than common
spats between politicians

4. 'lesser-
known'
celebrity
appeals to
upper-
class.
Green creates a startling change
from the blue/white scheme,
and draws attention to the title.
The white name header tells the
reader who it is, in the event
they are more familiar with him.
Bold, with
harsh
language of
'raid' and
'kills'. The Guardian,
typically left-wing,
mentioning Tories
creates animosity.
Large names in politics and warfare.
Not a direct quote, simply a general
expression of what was said. Left-
wing ideologies paint Starmer in a
positive light as many guardian
readers support his party. It creates a
fondness for Starmer for 'standing
up' for the cause,
This quote stands out
against the white, and the
shape tells the reader what
it is without reading it.
Article only for
certain niches.
Out of this world
epicness
Very shocking because
like fast food innit but
also people who don’t
agree with fast food may
find this interesting and
flip.

5. 'upper-class'
appeal –
sporting events
Secondary but
interesting. High-
profile politician
relations catch eyes
of readers
Equal
paragraphs
Blue stands out from
white as it's in a
corner. Language uses
a dark mix of 'deadly',
'soldiers', and 'drug
cartels' along with
'children' to create
alarm and a fearful
Sigma
Uses faces
from various
media. Uses
sibilance of
'Sad, Rise
and Sigma'
'Implausible' and
'giveaway' creates
an image of
pointlessness, and
makes the act seem
unforgivable.
'accuses' negative
connotations.
'Conservative
Manifesto'
references the
popular book in a
negative light.
Popular face of
politics. Creates
interest.

6. Showing
final scores
Drop
cap
Quite powerful
image considering
the team loss –
Creates a warm,
familial feel to it
due to the circle.
Being all one
colour, the
reader's eyes are
drawn to the
centre writing,
and then to the
player sitting
down. Readers
become curious,
wondering why
she is sat.
Shock from 'harmed'
and 'babies' in the
same sentence,
especially with a
number figure in
there.
Creates a
vaguely
argumentative
tone,
Demanding.
'want' and
'inquiry'
Alliteration of
'P's, but creates
a
positive/negativ
e reflection.

7. The pink text creates a
warm tone, attaching
to the 'warming' part.
'feast' being
visible
creates want
for food and
hunger.
Darker colours
create a mourning,
sadder feel
'call', 'risks', and
'anger' all promote
negativity and
therefore catch the
reader's eye, along
with a named large
number like
'billions'.
'faces' and 'starvation'
create a sense of dire
need. 'immediate' and
'threat' create a sense
of urgency and work as
a call-to-action.
Strange-style
image sticks
out to reader.
Orange connotating
warmth, along with
using 'hot' as a
descriptor for their
popularity working as
an almost-pun.
Bright yellow
draws
attention.
best show ever.
Announcing
milestone of
popular media,
creates excitement
in readers.

8. My
attempt!

9. Focus headline is
dramatic and a
forefront of political
word especially at
current times. Many
young adults are now
progressing into
political opinions, and
are beginning to
develop stronger
stands on events. The
words 'intensifies',
'assault', 'fears' and
'seige' create fear and
alarmin the reader.
Red box stands out
as comparison to the
white and black. Red
connotates urgency,
danger and alarm.
Appeals to younger
generation as many of
the targeted readers are
preparing or in
university, so this is an
Popular TV show controversy
– interests readers. 'Revealed'
creates a 'hot-off-the-press'
feel, like the reader HAS to
know.
Many in younger
generations align with
the idea of 'rewriting'
previous sterotypes,
and the idea of being
lead by older
generations, so this
appeals
'gold' creates an idea of
richness and quality.
'Emerging' creates a feel of
freshness, and the band
being 'new', so people are
engaged.
Insanely popular pop-
artist/celebrity creates
interest as she is at the
forefront of many music
faces at the moment.
People are interested in
her, so spotting her on
the front cover in large
image make the reader
want to pick it up and
read.
'victory' creates the image of
the music industry being a war.
The pun of her song makes a
comedic twist on this.