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Magazine Media
Social Media Monitor
Q2-2022
Q2-2022
Facebook Twitter Instagram Pinterest Youtube Tiktok
9.152.488 2.181.884 6.133.467 847.559 1.033.793 200.725
Facebook Twitter Instagram Pinterest Youtube Tiktok
9.152.488 2.181.884 6.133.467 847.559 1.033.793 200.725
Totaal aantal likers / volgers
per sociaal netwerk binnen
magazine media branche
(30 juni 2022)
Q2 2022
Q2-2022
Groei % likers / volgers
per social netwerk binnen
magazine media branche
(30 juni 2022)
Facebook
Twitter
Instagram
Pinterest
Tiktok
Youtube
0,17%
0,51%
1,74%
1,03%
1,1%
-0,13%
Q1 2022 vs Q2 2022
Q2-2022
Aandeel per sociaal netwerk
t.o.v. de totale magazine
media branche
(30 juni 2022)
Q1
11,2%
31,2%
4,3%
5,3% 1%
47% Q2
11,2%
31,4%
4,3%
5,3% 1,0%
46,8%
Q1 2022 vs Q2 2022
Q2-2022
Top 25 grootste
magazine media merken
(30 juni 2022)
MAGAZINE	 TOTAAL AANTAL LIKERS/VOLGERS
MERKEN	 (GECOMBINEERDE NETWERKEN)
MAGAZINE	 TOTAAL AANTAL LIKERS/VOLGERS
MERKEN	 (GECOMBINEERDE NETWERKEN)
	1
	2
	3
	4
	5
	6
	7
	8
	9
	10
	11
	12
	13
	14
	15
	16
	17
	18
	19
	20
	21
	22
	23
	24
	25
Playboy (1)	 1.518.320
Vtwonen (2)	 1.503.253
LINDA. (3)	 1.418.166
Voetbal International (4)	 1.093.962
ELLE (5)	 666.595
Flow (6)	 582.180
National Geographic (7)	 506.784
VOGUE (8)	 506.367
Donald Duck (9)	 484.299
Panorama (10)	 469.314
Happinez (11)	 423.241
ELLE Decoration (13)	 407.223
AndC (12)	 395.377
Cosmopolitan (15)	 375.025
Meiden Magazine (14)	 374.587
Libelle (16)	 374.557
Tina (17)	 343.749
Autoweek (19)	 339.759
Psychologie Magazine (18)	 339.468
Ouders van Nu (20)	 307.970
Margriet (21)	 252.679
Wendy (22)	 230.893
ZIN (23)	 229.236
Truckstar (25)	 209.704
VROUW (24)	 208.322
Q1 2022 vs Q2 2022
Q2-2022
Top 10 magazine media merken
per sociaal netwerk
(30 juni 2022)
MAGAZINE	FACEBOOK
MERK	LIKERS
MAGAZINE	PINTREST
MERK	VOLGERS
MAGAZINE	TWITTER
MERK	VOLGERS
MAGAZINE	INSTAGRAM
MERK	VOLGERS
MAGAZINE	 YOUTUBE
MERK	VOLGERS
MAGAZINE	TIKTOK
MERK	VOLGERS
	1
	2
	3
	4
	5
	6
	7
	8
	9
	10
	1
	2
	3
	4
	5
	6
	7
	8
	9
	10
	1
	2
	3
	4
	5
	6
	7
	8
	9
	10	
	1
	2
	3
	4
	5
	6
	7
	8
	9
	10
	1
	2
	3
	4
	5
	6
	7
	8
	9
	10
	1
	2
	3
Playboy (1)	 1.212.258
LINDA. (2)	 608.452
Panorama (3)	 457.738
National Geographic (4)	 388.323
Vtwonen (5)	 311.467
Voetbal International (6)	 276.310
Cosmopolitan (7)	 272.173
ELLE (8)	 256.740
Libelle (9)	 231.331
ZIN (10)	 223.719
Voetbal International (1)	 486.752
Playboy (2)	 163.182
Donald Duck (3)	 157.138
VOGUE (4)	 94.992
EW Magazine (5)	 92.041
ELLE (6)	 85.686
Vrij Nederland (7)	 80.252
De Groene Amsterdammer (8)	 80.033
LINDA. (9)	 57.419
Quote (10)	 49.306
Vtwonen (1)	 274.635
ELLE (2)	 231.083
Flow (3)	 71.124
Libelle (4)	 48.862
Margriet (5)	 39.070
VOGUE (6)	 22.573
Flair (7)	 20.129
ELLE Decoration (8)	 14.438
Happinez (9)	 12.264
Seasons (-)	 11.835
Autoweek (1)	 183.000
Voetbal International (2)	 137.000
Autovisie (3)	 111.000
Tina (4)	 86.200
AndC (5)	 74.300
Meiden Magazine (6)	 69.700
LINDA.MEIDEN (7)	 62.500
LINDA. (8)	 46.700
National Geographic (9)	 37.400
Men’s Health (10)	 35.500
Meiden Magazine (1)	 139.300
Tina (2)	 59.100
Cosmopolitan (3)	 2.325
Vtwonen (1)	 874.297
LINDA. (2)	 700.690
ELLE Decoration (3)	 373.253
Flow (4)	 341.640
VOGUE (6)	 223.957
AndC (5)	 213.460
Voetbal International (7)	 193.900
Tina (8)	 177.469
Happinez (9)	 164.152
Playboy (10)	 139.680
Q1 2022 vs Q2 2022
Q2-2022
Pinterest
Twitter Instagram Tiktok
Facebook
Vrouwen
Sport
Special Interest Algemeen
RTV
Reis & Recreatie
Populair wetenschappelijk
Opvoeding
Opinie
Mind & Body
Mannen
Jongeren
Home Deco
Gezin
Dagblad Magazines
Culinair
Automotive
Youtube
Totaal magazine
media branche
De Magazine Media Social Media Monitor is samengesteld
door in opdracht van:

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MMA - Social Media Monitor Q2-22.pdf

  • 1. Magazine Media Social Media Monitor Q2-2022
  • 2. Q2-2022 Facebook Twitter Instagram Pinterest Youtube Tiktok 9.152.488 2.181.884 6.133.467 847.559 1.033.793 200.725 Facebook Twitter Instagram Pinterest Youtube Tiktok 9.152.488 2.181.884 6.133.467 847.559 1.033.793 200.725 Totaal aantal likers / volgers per sociaal netwerk binnen magazine media branche (30 juni 2022) Q2 2022
  • 3. Q2-2022 Groei % likers / volgers per social netwerk binnen magazine media branche (30 juni 2022) Facebook Twitter Instagram Pinterest Tiktok Youtube 0,17% 0,51% 1,74% 1,03% 1,1% -0,13% Q1 2022 vs Q2 2022
  • 4. Q2-2022 Aandeel per sociaal netwerk t.o.v. de totale magazine media branche (30 juni 2022) Q1 11,2% 31,2% 4,3% 5,3% 1% 47% Q2 11,2% 31,4% 4,3% 5,3% 1,0% 46,8% Q1 2022 vs Q2 2022
  • 5. Q2-2022 Top 25 grootste magazine media merken (30 juni 2022) MAGAZINE TOTAAL AANTAL LIKERS/VOLGERS MERKEN (GECOMBINEERDE NETWERKEN) MAGAZINE TOTAAL AANTAL LIKERS/VOLGERS MERKEN (GECOMBINEERDE NETWERKEN) 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 Playboy (1) 1.518.320 Vtwonen (2) 1.503.253 LINDA. (3) 1.418.166 Voetbal International (4) 1.093.962 ELLE (5) 666.595 Flow (6) 582.180 National Geographic (7) 506.784 VOGUE (8) 506.367 Donald Duck (9) 484.299 Panorama (10) 469.314 Happinez (11) 423.241 ELLE Decoration (13) 407.223 AndC (12) 395.377 Cosmopolitan (15) 375.025 Meiden Magazine (14) 374.587 Libelle (16) 374.557 Tina (17) 343.749 Autoweek (19) 339.759 Psychologie Magazine (18) 339.468 Ouders van Nu (20) 307.970 Margriet (21) 252.679 Wendy (22) 230.893 ZIN (23) 229.236 Truckstar (25) 209.704 VROUW (24) 208.322 Q1 2022 vs Q2 2022
  • 6. Q2-2022 Top 10 magazine media merken per sociaal netwerk (30 juni 2022) MAGAZINE FACEBOOK MERK LIKERS MAGAZINE PINTREST MERK VOLGERS MAGAZINE TWITTER MERK VOLGERS MAGAZINE INSTAGRAM MERK VOLGERS MAGAZINE YOUTUBE MERK VOLGERS MAGAZINE TIKTOK MERK VOLGERS 1 2 3 4 5 6 7 8 9 10 1 2 3 4 5 6 7 8 9 10 1 2 3 4 5 6 7 8 9 10 1 2 3 4 5 6 7 8 9 10 1 2 3 4 5 6 7 8 9 10 1 2 3 Playboy (1) 1.212.258 LINDA. (2) 608.452 Panorama (3) 457.738 National Geographic (4) 388.323 Vtwonen (5) 311.467 Voetbal International (6) 276.310 Cosmopolitan (7) 272.173 ELLE (8) 256.740 Libelle (9) 231.331 ZIN (10) 223.719 Voetbal International (1) 486.752 Playboy (2) 163.182 Donald Duck (3) 157.138 VOGUE (4) 94.992 EW Magazine (5) 92.041 ELLE (6) 85.686 Vrij Nederland (7) 80.252 De Groene Amsterdammer (8) 80.033 LINDA. (9) 57.419 Quote (10) 49.306 Vtwonen (1) 274.635 ELLE (2) 231.083 Flow (3) 71.124 Libelle (4) 48.862 Margriet (5) 39.070 VOGUE (6) 22.573 Flair (7) 20.129 ELLE Decoration (8) 14.438 Happinez (9) 12.264 Seasons (-) 11.835 Autoweek (1) 183.000 Voetbal International (2) 137.000 Autovisie (3) 111.000 Tina (4) 86.200 AndC (5) 74.300 Meiden Magazine (6) 69.700 LINDA.MEIDEN (7) 62.500 LINDA. (8) 46.700 National Geographic (9) 37.400 Men’s Health (10) 35.500 Meiden Magazine (1) 139.300 Tina (2) 59.100 Cosmopolitan (3) 2.325 Vtwonen (1) 874.297 LINDA. (2) 700.690 ELLE Decoration (3) 373.253 Flow (4) 341.640 VOGUE (6) 223.957 AndC (5) 213.460 Voetbal International (7) 193.900 Tina (8) 177.469 Happinez (9) 164.152 Playboy (10) 139.680 Q1 2022 vs Q2 2022
  • 7. Q2-2022 Pinterest Twitter Instagram Tiktok Facebook Vrouwen Sport Special Interest Algemeen RTV Reis & Recreatie Populair wetenschappelijk Opvoeding Opinie Mind & Body Mannen Jongeren Home Deco Gezin Dagblad Magazines Culinair Automotive Youtube Totaal magazine media branche
  • 8. De Magazine Media Social Media Monitor is samengesteld door in opdracht van: