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Mixx Awards 2016 - Content Marketing Campaigns
This document discusses trends in content marketing and highlights 5 successful world campaigns. It notes that lead nurturing requires publishing large volumes of content across various channels like blogs, social media, email and video. Metrics are provided showing large follower counts for some campaigns across channels like email, Facebook, Twitter, Pinterest and YouTube. Other trends mentioned include selfies, globalization declining, CSR driving content marketing, and virtual reality.
Mixx Awards 2016 - Content Marketing Campaigns
- 1. Trends & 5best world campaigns MIXX AWARDS 2016 Barbara Stawarz / Happy Content
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- 14. • 35 blog postsper day • 25 tweets/retweets per day • 3 Facebook posts per day • 1 email sent out every day • 10 Instagram posts per week • 22 Youtube videos per month • 2,400 total Pinterest pins
- 15. • 300k email subscribers • 928kFacebook fans • 654k Twitter followers • 28k Pinterest followers • 20,000 Youtube subscribers
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