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Milestone integrated marketing solutions
- 1. ! The design andinformation contained herein are confidential and intended solely for the use of Milestone Advertising & Communication presentation only. Unauthorized publication, use, dissemination or disclosure of this contain , either in whole or in partly are strictly prohibited.
- 5. A full serviceagency providing: Strategic planning and direction Creative communication Branding Integrated marketing campaign Interactive and Multimedia Competitive media placements
- 7. Interactive Loyalty Program Annual Report Website Digital Advertising Video Profile Sales Promotion TVCommercial Radio Direct Mail Newspaper Outdoor Media Newsletter Magazine Packaging Activation Viral Advertising Brand Identity Public Relation Social Media Advertising
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- 54. Background • 85% marketshare in Indonesia • Competitors posed long term threat to the market share by offering cheaper options. Challenge • To enhance image and justify the quality & price. Solution offered • A response oriented campaign targeted at a wider audience supported by store level activity (contact rewards program). • P.R. campaign Results • Over 3000 corporate responses from across the country. • Attracted new clientele from previously untapped segments. • Maintained their leadership position.. • Active participation in the rewards program ensured loyalty. Handy Talkies
- 58. We have unparalleledresources in both ABL & BTL Bulk buyers of media resulting in better discounts and bonuses High importance to cost efficiency We are strategic and innovative We deliver results for our clients
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