Media Splash is a mobile media service that provides users access to rich content like TV, games, and movies through a custom browser on mobile units located in malls. Users can receive coupons when they enter stores using Bluetooth and access store websites. Stores pay for advertisements and user data is logged and transmitted for custom marketing. The service aims to attract teenagers hanging out in malls and men accompanying shopping wives by offering coupons and price comparisons. Media Splash partners with technology companies and local malls to deliver this service.

1. CONCEPT
Media Splash
Media Splash is a mobile media service that provides users with rich media content
and businesses with direct media interaction.
Model:
USERS ACCESSS RICH
MEDIA SUCH AS TV
USER BROADCAST, GAMES,
SHOWS, MOVIES,
MUSIC, EMAIL,
THROUGH A CUSTOM
BLUETOOTH BROWSER.
SHOPING – USERS WILL
MALL STORES RECEIVE COUPONS
MMU UPON ENTERING A
STORE USING
STORES PAY FOR BLUETOOH. STORE
ADVERTISEMENT. USER USER WEBSITES CAN BE
DATA IS TRANSMITTED ACCESSED.
TO MS AND LOGGED.
STORES CAN PURCHASE
FOR EXTRA. MMUS ARE
INDUSTRIAL MOBILE
CPUS WITH TOUCH
SCREENS, WIRELESS, MMU
WIRELESS AND CAMERAS.
NETWORK
USER USER DATA SUCH AS:
KIOSK CART SITES VISITED, MEDIA
PLAYED, GAMES,
PRINTERS
PLAYED, STORES
MOBILE MEDIA UNITS (MMU)
VISITED, COUPONS
REGISTER
USED - IS LOGED AND
COUPONS
ADDED TO EACH USERS
HEADPHONES FOR RENT-2 TYPES
PROFILE FOR CUSTOM
MMU MARKETING.
MARKET
Media Splash will aim for the teenage crowd that prefer to “hang” at the mall and
also the men that are stuck at the mall while their wives are shopping. Women, the
primary shoppers, can be targeted via coupons and special discounts also with the
ability to compare stores prices & styles using the website access.
CONTENT
TECHNOLOGY PARTNERS
T-MOBILE GOOGLE MICROSOFT LOCAL MALLS
VALUE PROPOSITION