Er zijn veel mensen die bij het woord ‘tandarts’ al letterlijk beginnen te zweten. Tandartsfobie kom je vaak tegen bij kinderen. Wat vergeten wordt is dat ook veel volwassen dagelijks met gebitsproblemen kampen door hun angst om naar de tandarts te gaan.
Er zijn veel mensen die bij het woord ‘tandarts’ al letterlijk beginnen te zweten. Tandartsfobie kom je vaak tegen bij kinderen. Wat vergeten wordt is dat ook veel volwassen dagelijks met gebitsproblemen kampen door hun angst om naar de tandarts te gaan.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
3. 3
Man, 27 jr.
Rookt 1 pakje/dag, Alcohol 2E/dag
Pijnloze afwijking tong.
Nu 4 weken, stabiel in grootte.
Bent u bedacht op maligniteit?
Nee Ja
4. 4
U bent bedacht op maligniteit.
U palpeert en voelt milde induratie.
De afwijking is <1cm.
U palpeert geen klieren.
Stuurt u na deze bevindingen in?
5. 5
Deze afwijking is maligne. U stuurt in, er moet een biopt worden
genomen.
Het betreft een T1N0 tongcarcinoom.
6. 6
Een 35 jarige man bezoekt het spreekuur.
Hij heeft sinds een maand éénzijdig oorpijn.
Er is geen luxerend moment.
Zijn voorgeschiedenis is blanco.
Bij onderzoek vindt u niets afwijkends.
Stuurt u door? Of stelt u deze man gerust?
7. 7
U stuurt door /verricht aanvullend onderzoek.
Eenzijdig oorpijn (gerefereerde otalgie) >3 weken behoort tot de
alarmsymptomen van hoofd-halskanker.
8. WEEK 1 WEEK 2
GA NAAR UW ARTS
Als U ÉÉN van deze klachten
langer dan DRIE weken
heeft...
De ‘Één voor Drie’ definitie, opgesteld door experts op het gebied
van hoofd-halskanker in Europa, raadt huisartsen aan een patiënt
naar een specialist op het gebied van hoofd-halskanker te
verwijzen als één van de volgende klachten langer dan drie
weken bestaat.
Pijnlijke/gevoelige tong,
niet-genezend zweertje
en/of rode of witte
slijmvliesafwijkingen
in de mond
Keelpijn
Oorpijn
Aanhoudende
heesheid
Pijn en/of moeite
met slikken
Zwelling in de hals
Éénzijdig verstopte neus
en/of bloederige
afscheiding uit de neus
WEEK 3
Vroegtijdige verwijzing, diagnose en behandeling redt
levens. Voor meer informatie, kijk op:
www.makesensecampaign.eu
www.hoofd-halskanker.nl
9. 9
Man, 72 jr.
Rookt 2 pakje/dag, Alcohol geen.
Pijnloze afwijking mondbodem.
Nu aantal weken, stabiel in grootte.
Bent u bedacht op maligniteit?
Nee Ja
10. 10
U twijfelt wellicht.
U palpeert en voelt geen induratie.
De afwijking is <1cm breed en 4,5 cm lang.
De afwijking is niet afschraapbaar.
U palpeert geen klieren.
Stuurt u na deze bevindingen in? Of neemt u een biopt?
11. 11
Deze afwijking is BENIGNE.
Het betreft leukoplakie. Het nemen van een biopt moet, naast het
klinisch beeld, bijdragen tot de diagnose.
Follow-up is geïndiceerd.
12. 12
Vrouw, 62 jr.
Rookt niet, Alcohol 3E/dag
Pijnloze witte afwijking tong links.
Nu aantal weken, stabiel in grootte.
Bent u bedacht op maligniteit?
Nee Ja
13. 13
U twijfelt wellicht.
U palpeert en voelt geen induratie.
De afwijking is 1,5cm breed en 3 cm lang. De mondbodem is vrij, er is
uitbreiding tot op de farynxboog.
De afwijking is niet afschraapbaar.
U palpeert geen klieren.
Stuurt u na deze bevindingen in? Of neemt u een biopt?
14. 14
U stuurt door het onregelmatige aspect van de afwijking in.
Het betreft hier niet-homogene leukoplakie.
Er dient altijd een biopt verricht te worden te bevestiging van deze
diagnose. Er bestaat een kans op maligne ontaarding.
Follow-up is geïndiceerd.
15. 15
Beide jonge mannen komen op uw spreekuur. Welke patiënt stuurt u in?
Patiënt Links
Patiënt Rechts
Beiden
16. 16
U heeft inderdaad beide patiënten ingestuurd.
Het betreft in beide gevallen een T1N0 tongcarcinoom.
17. 17
Man, 64 jaar.
Rookt 5 sigaartjes/dag, Alcohol 2E/dag
Geen klachten, u ziet de afwijking bij
periodieke controle.
Bent u bedacht op maligniteit?
Nee Ja
18. 18
U voelt induratie. De gebitselementen zijn niet mobiel.
In de hals palpeert u een vergrote klier ipsilateraal.
U stuurt patiënt in voor aanvullende diagnostiek.
19. 19
Het biopt levert plaveiselcelcarcinoom op.
Uitgebreide beeldvorming liet ook aantasting van de mandibula zien, het
betreft een T4N1 proces.
21. 21
U vraagt eerst verder en vraagt naar pijn.
Links is gevoelig, midden pijnlijk, rechts iets gevoelig.
Bent u bedacht op maligniteit?
22. 22
In bovenstaande gevallen betreft
Links: plaveiselcelcarcinoom van de onderlip
Midden: koortslip
Rechts: plaveiselcelcarcinoom van de onderlip
23. 23
Man, 72 zwelling tpv kaakhoek links.
Pijnloos, weet niet hoe lang afwijking er al zit.
Bent u bedacht op maligniteit?
Nee Ja
24. 24
U onderzoekt eerst. De zwelling is los van de huid, t.o.v. de diepere
structuren weet u het niet.
Het onderzoek is inderdaad pijnloos.
De N. Facialis is symmetrisch intact.
U palpeert geen vergrote klieren.
25. 25
U stuurt wel in.
Er wordt ter bevestiging van de diagnose een cytologische punctie
verricht.Het betreft een pleomorf adenoom.
Deze afwijking is BENIGNE, maar kan in zeer klein percentage maligne
worden.
Therapie (parotidectomie) in overleg met patiënt, co-morbiditeit en
leeftijd speelt rol in beslissing therapie of wait and see.
Op indicatie (uitbreiding) kan beeldvorming (MRI) worden afgesproken.
26. 26
73 jarige vrouw.
Pijnloze zwelling hals en wang.
Aangezicht symmetrisch mobiel.
Reeds jaren mogelijk aanwezig.
Door verpleeghuisarts ingestuurd.
Bent u bedacht op maligniteit?
Nee Ja
27. 27
U bent gezien de anamnese niet zo zeer bedacht op een
maligniteit.
U denkt aan een pleomorf adenoom van de glandula parotis.
U bent bekend met het risico op mogelijke maligne ontaarding.
In overleg met uw collega’s, MDO en verpleeghuisarts hanteert u
een expectatief beleid.
28. 28
Beide mannen bezoeken uw spreekuur.
Bent u bedacht op maligniteit? Zo ja, bij man links? Man rechts? Of beiden?
30. 30
Man, 32jaar.
Rookt niet, alcohol zelden.
Pijnloze zwellingen hals beiderzijds,
In paar weken ontstaan.
Geen andere klachten.
Bent u bedacht op maligniteit?
Nee Ja
31. 31
Uw onderzoek levert geen andere afwijkingen op behalve de vergrote
klieren.
U bent bedacht op een MALIGNE afwijking.
U stuurt patiënt in wegens verdenking lymfkliermetastasen in de hals.
Uitgebreide diagnostiek bracht bij deze patient een kleine tumor van de
tonsil met bilaterale halskliermetastasen aan het licht; T1N2c.
De lesie was HPV +.
32. 32
Beide mannen bezoeken uw spreekuur.
Het valt u op dat zij beiden hees zijn.
Anamnese leert dat dit al meer dan 3 weken duurt.
Bent u bedacht op een maligniteit?
Nee Ja
33. 33
U bent bij beiden bedacht op een maligniteit!
Alarmsymptomen -zoals heesheid- die langer dan 3 weken
aanhouden behoeven nader onderzoek.
U stuurt patiënt in.
Nader onderzoek liet een maligne larynxtumor en een
benigne poliep zien.