Adventurer and author, Jamie Clarke gave this keynote address at Magento's Imagine users conference in Las Vegas on May 9th 2013. Jamie is the Co-Founder and President of LiveOutThere.com (Canada's fastest growing active lifestyle ecommerce company). Jamie used these slides to relate his efforts to climb Mount Everest and cross Arabia's Empty Quarter to his current adventure in ecommerce. The presentation received a standing ovation.
Four expeditions to Everest. Twice to the summit. Failures lead to learning that built foundation for success.
Returned from Everest with dream realized: looked to next adventure. Lost. Needed new project. Tired of cold, vertical world of Himalayas…what about the Everest of deserts?
1990 travel through the Wadi Rum of Jordan inspired by Lawrence of Arabia. Following Thesiger’s journey thru heart of Arabia become new challenge.
800 miles. On camel. World’s largest sand desert.
Met Sir Wilfred himself who predicts we will die in Arabia
Luckily we have selected well our teammates: Bedu (like Sherpas of Nepal and Tibet) are the experts of the desert and worthy partners
Spitting camels pose challenge.
Heat (126 degrees) and lack of supplies (little food and 1 litre H2O per day) are challenge
