2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2. Eski çağlarda yaşayan insanlar, doğada bulunan bütün
maddelerin;
• Dört elementten meydana geldiğine,
• Bu dört elementin, hava, su, toprak ve ateş
olduğuna,
• Doğadaki tüm maddelerin bu dört elementin
farklı şekillerde bir araya gelmesiyle
oluştuklarına inanıyorlardı.
• Dört elementi farklı biçimlerde çizdikleri
üçgenlerle gösterirlerdi.
3.
4. Bu düşünceler orta çağın sonlarına kadar devam
etti.
Daha sonraları bu düşünceler değişti. Elementin
aynı
tip atomlardan meydana gelen saf maddeler
olduğunu
6. Sınıftan hatırlıyoruz.
• Bir elementin bütün atomları aynıdır.
Elementler atomik ya da moleküler yapıda
olabilirler.
• Bir elementin bütün atomları birbirinin aynıdır.
Farklı elementlerin atomları ise birbirinden farklıdır.
5.
6. Elementler ve Kullanım Alanları
Bilim insanları elementleri belirli özelliklerine göre
sınıflandırdığı tabloya periyodik tablo adı verilir.
Bu
periyodik tablonun ilk 20 elementin kullanım
alanlarını
sırası ile inceleyelim.
7. 1-Hidrojen: Moleküler yapılı bir gazdır. Güneşte, kâinatta
ve insan vücudunda en fazla bulunan elementtir. En hafif
gaz olarak kabul edilir ve patlayıcı özelliğe sahiptir. En
temiz enerji kaynaklarından biridir.
2-Helyum: Atomik yapılı bir gazdır. Balon ve zeplin gibi
hava taşıtlarında kullanılır. Hidrojen gibi yanıcı değildir.
3-Lityum: Atomik yapılı katı bir elementtir. İlaç ve pil
yapımında kullanılır.
8. 4-Berilyum: Atomik yapılı katı bir elementtir. Uzay
araçlarında ve bilgisayar parçalarında kullanılır.
5-Bor: Atomik yapılı katı bir elementtir. Isıya dayanıklı
camlarda ve uzay çalışmalarında kullanılır.
6-Karbon: Katı halde atomik yapıda bulunan bir
elementtir. Bütün canlıların yapısında bulunur. Petrol ve
kömürde bolca bulunur. Kurşun kalemlerin içi karbondur.
9. 7-Azot: Moleküler yapıda bulunan bir elementtir. Havada
en çok bulunan gazdır. Gübre gibi bir çok kimyasal
madde üretiminde kullanılır. Sıvı azot ise soğutma
sistemlerinde kullanılır.
8-Oksijen: Moleküler yapıda bulunan bir gazdır. İnsan
vücudunda ikinci en fazla bulunan elementtir. Solunumda
yer alan ve canlılar için önemli bir elementtir.
9-Flor: Moleküler yapıda bulunan bir gaz elementidir.
Ozon tabakasına oldukça zarar veren bir elementtir.
10. 10-Neon: Atomik yapılı bir gazdır. Renkli aydınlatma
gereken özel lambalarda kullanılır.
11-Sodyum: Atomik yapılı bir elementtir. Tuzun
yapısında bulunur. Eczacılıkta, tarımda,
fotoğrafçılıkta, pil yapımında kullanılır.
12-Magnezyum: Atomik yapılı katı bir elementtir.
Hafif olduğu için uçakların yapımında kullanılır.
11. 13-Alüminyum: Atomik yapılı katı bir elementtir. İçecek
kutularında, elektrikli aletlerde, araba üretimi, uçakların
yapımı gibi birçok alanda kullanılır.
14-Silisyum: Atomik yapılı katı bir elementtir. Kumun
yapısında bulunur. Cam üretiminde ve elektronik aletlerin
yapımında kullanılır.
15-Fosfor: Molekül yapılı katı bir elementtir. Havai fişek
ve gübre üretiminde, suların yumuşatılmasında kullanılır.
12. 16-Kükürt: Molekül yapılı katı bir elementtir. Meyvelerin
ağartılmasında, kimyasal maddelerin üretiminde, kibrit
yapımında kullanılır.
17-Klor: Molekül yapıda bulunan bir gazdır. İçme ve
havuz sularının dezenfeksiyonunda, kimyasal madde
üretiminde kullanılır. Zehirli bir gazdır.
18-Argon: Atomik yapıda bulunan bir gazdır.
Ampullerde kullanılır.
19-Potasyum: Atomik yapılı katı bir elementtir. Gübre,
barut ve temizlik maddelerinin üretiminde kullanılır.
20-Kalsiyum: Atomik yapılı katı bir elementtir. Çimento,
alçı, kireç ve mermerin yapısında ve kemiklerde bulunur.
13. Yaygın Kullanılan Bazı Elementler
Periyodik tablonun ilk 20 elementinden başka sıkça
kullanılan bazı elementlerin özelliklerine bakalım.
14. • Demir: Tabiatta en çok yaygın olarak bulunan elementtir.
Dayanıklı ve sert olmasından dolayı inşaatlarda yapı
malzemesi olarak kullanılır.
• Bakır: Mutfak eşyalarının ve süs eşyalarının yapımında
kullanılır. Elektrik akımını ileten en ucuz element
olduğundan elektrik tesisatlarında kullanılır.
• Altın: Doğada az bulunan değerli bir elementtir. Süs
eşyalarının ve mücevherlerin yapımında kullanılır.
• Gümüş: Tabiatta az bulunan değerli bir elementtir. Daha
çok süs eşya yapımında kullanılır
15. • Kalay: Çekiçle dövülebilen, kolayca tel ve levha haline
gelebilen bir metaldir. Paslanmaya karşı dirençli
olduğundan diğer metallerin kaplanmasında kullanılır.
• Kurşun: Yumuşak, ağır, dövülebilen ve zehirli bir
elementtir. İnşaat sektöründe, pil yapımında, mermi
yapımında, lehim ve diğer alaşımlarda kullanılır.
• Çinko: Demir, Bakır ve Alüminyumdan sonra en çok
kullanılan elementtir. Otomotiv endüstrisinde, döküm
kalıplarında, pil gövdelerinin yapımında kullanılır.
16. • İyot: Çoğu canlının az miktarda iyoda gereksinimi vardır.
İlaç yapımında, antiseptiklerde, gıda katkılarında,
boyalarda ve fotoğrafçılıkta kullanılır.
• Cıva: Oda koşullarında sıvı halde bulunan bir elementtir.
Oldukça tehlikeli bir maddedir. Termometrelerde ve pil
yapımında kullanılır.
• Krom: Sanayide birçok alanda kullanılan bir elementtir.
Özellikle kaplamacılıkta yaygın olarak kullanılır.
• Nikel: Çatal, bıçak takımları, çekiç, pense gibi birçok ev
ve hastane aletlerinin yapımında, uçak ve gemi
sanayinde, motorlu araç ve parçalarının yapımında
kullanılır.
17.
18. İnsan Vücudunda Bulunan Elementlerin Oranları
Oksijen %65
Karbon %18
Hidrojen %10
Azot %3
Kalsiyum % 2
Fosfor %1,1
Potasyum %0,35
Kükürt %0,25
Sodyum %0,15
Diğerleri %0,15
19. Element Sembolleri
Elementlerin adları genelde elementin özelliklerine göre
veya elementi bulan kişinin adı verilmiştir. Elementlerin
isimleri ortak bilim dili kabul edilen Latince olarak
verilir.
Bilimsel çalışmalarda elementler sembolleri ile
gösterilirler. Elementleri sembollerle göstermek bilimsel
iletişimi kolaylaştırır.
Elementlerin sembolleri oluşturulurken;
• Öncelikle Latince adlarının ilk harfleri tercih
edilmiştir.
Hidrojen (Hydrogen) H
Oksijen ( Oxygen) O
20. • İlk harfleri aynı olan birden fazla element varsa bu
durumda sonradan bulunan elementin öncelikle ilk
iki harfi sembol olarak kullanılır.
Sodyum (natrium) Na
• Ancak birinci harfle üçüncü, dördüncü hatta beşinci
harflerinde kullanıldığı olur.
Magnezyum (Magnesium) Mg
21.
22. Bütün elementlerin sembolleri dünyanın bütün
ülkelerinde aynı harfle gösterilir.
Semboller elementlerin atomik ya da moleküler
yapıda mı olduğunu belirtmez. Bu yüzden molekül
yapıda olan elementlerin moleküllerinin kaç
atomdan oluştuğunu belirtmek için formüller
kullanılır.
Hidrojen Atomu H
Hidrojen Molekülü H2
Molekül formülü olan bazı elementler
Flor Molekülü F2
Oksijen Molekülü O2
Hidrojen Molekülü H2
İyot Molekülü I2
Klor Molekülü Cl2
Brom Molekülü Br2
h
h
h
h
23. Bileşikler
Birden fazla elementin atomlarının belirli oranlarda bir
araya gelmesiyle oluşan yeni ve saf maddeye bileşik
denir. Bir bileşiğin, elementlerinin kaçar tane atomun bir
araya gelmesiyle oluştuğunu göstermek için sembol değil
formüller kullanılır.
CO2 (Karbondiokdit) bileşiğinde 1 tane C atomu, 2 tane
O atomu bir araya gelmiştir.
H2O (Su) bileşiğinde 2 tane H atomu 1 tane O atomu ile
birleşmiştir.