Professor Richard Wiseman conducted an experiment to examine luck and found that lucky people tend to notice unexpected opportunities like a hidden message in a newspaper while unlucky people miss them due to anxiety. His research identified four principles of lucky people: they create and notice chances, make intuitive decisions, have positive expectations that create self-fulfilling prophecies, and are resilient to bad luck. In a later experiment, volunteers who practiced exercises to adopt behaviors of lucky people for one month reported being happier, more satisfied, and luckier. Wiseman's top tips for becoming lucky are to listen to your gut, be open to new experiences, remember past successes, and visualize luck before important events.